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Country Report

Hong Kong, China Flag 100% Home Delivery/Takeaway in Hong Kong, China

| Pages: 22

Price: US$900

About this Report

Executive Summary

TRENDS

  • In current value terms 100% home delivery/takeaway increased by 11% in 2013. This growth rate was slower compared with both 2011 and 2012. This can be attributed to the fact that foodservice outlets which provide 100% home delivery/takeaway face strong competition from street stalls/kiosks and full-service restaurants which provide a take-away service, since such outlets are often more widely available and more easily accessible than 100% home delivery/takeaway outlets.

COMPETITIVE LANDSCAPE

  • PhD from Pizza Hut HK Ltd led 100% home delivery/takeaway in value terms in 2013. This can be attributed to its young, modern and edgy branding and positioning. PhD also carries out aggressive marketing, with a particular emphasis on online ordering. The brand also leverages the strong infrastructure and sales network of Pizza Hut. Regular promotions, discounts and menu updates are other contributory factors.

PROSPECTS

  • Over the forecast period 100% home delivery/takeaway is expected to increase by a value CAGR of 3% at constant 2013 prices. Unlike their parents, consumers nowadays live busy lives, and do not have much time to cook after work. Besides, pizza is a food for all occasions – family reunions, gatherings with friends and office parties. Home delivery/takeaway is cheaper than eating-in in full-service restaurants.

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Overview

Discover the latest market trends and uncover sources of future market growth for the 100% Home Delivery/Takeaway industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the 100% Home Delivery/Takeaway industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The 100% Home Delivery/Takeaway in Hong Kong, China market research report includes:

  • Analysis of key supply-side and demand trends
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of 100% Home Delivery/Takeaway in Hong Kong, China?
  • What are the major brands in Hong Kong, China?
  • What is the most popular cuisine type in home delivery/takeaway in Hong Kong, China?
  • How have independent pizza 100% home delivery/takeaway brands competed against chained brands?
  • What new products have seen the most success for pizza or other types of 100% home delivery/takeaway operators?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

Table of Contents

100% Home Delivery/Takeaway in Hong Kong, China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 100% Home Delivery/Takeaway by Category: Units/Outlets 2008-2013
  • Table 2 Sales in 100% Home Delivery/Takeaway by Category: Number of Transactions 2008-2013
  • Table 3 Sales in 100% Home Delivery/Takeaway by Category: Foodservice Value 2008-2013
  • Table 4 100% Home Delivery/Takeaway by Category: % Units/Outlets Growth 2008-2013
  • Table 5 Sales in 100% Home Delivery/Takeaway by Category: % Transaction Growth 2008-2013
  • Table 6 Sales in 100% Home Delivery/Takeaway by Category: % Foodservice Value Growth 2008-2013
  • Table 7 GBO Company Shares in Chained 100% Home Delivery/Takeaway: % Foodservice Value 2009-2013
  • Table 8 GBN Brand Shares in Chained 100% Home Delivery/Takeaway: % Foodservice Value 2010-2013
  • Table 9 Forecast 100% Home Delivery/Takeaway by Category: Units/Outlets 2013-2018
  • Table 10 Forecast Sales in 100% Home Delivery/Takeaway by Category: Number of Transactions 2013-2018
  • Table 11 Forecast Sales in 100% Home Delivery/Takeaway by Category: Foodservice Value 2013-2018
  • Table 12 Forecast 100% Home Delivery/Takeaway by Category: % Units/Outlets Growth 2013-2018
  • Table 13 Forecast Sales in 100% Home Delivery/Takeaway by Category: % Transaction Growth 2013-2018
  • Table 14 Forecast Sales in 100% Home Delivery/Takeaway by Category: % Foodservice Value Growth 2013-2018

Consumer Foodservice in Hong Kong, China - Industry Context

EXECUTIVE SUMMARY

The rising tide of tourists boosts all players

Faster is better

Local players have the upper hand

Travel locations benefit from the rising number of tourists

Consumer foodservice is forecast to register a steady performance

KEY TRENDS AND DEVELOPMENTS

The rising tide of tourists boosts all foodservice providers

Technology is seen as the answer to the increasing minimum wage and rising rents

Local players have the upper hand

Green is not just good for your health

OPERATING ENVIRONMENT

Franchising

Eating culture

MARKET DATA

  • Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2008-2013
  • Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2008-2013
  • Table 17 Consumer Foodservice by Independent vs Chained: Units/Outlets 2013
  • Table 18 Sales in Consumer Foodservice by Eat-in/Home Delivery/Takeaway/Drive-Through: % Foodservice Value 2013
  • Table 19 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2013
  • Table 20 Sales in Consumer Foodservice by Location: % Foodservice Value 2008-2013
  • Table 21 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2009-2013
  • Table 22 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2010-2013
  • Table 23 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2013
  • Table 24 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2013-2018
  • Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2013-2018

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • 100% Home Delivery/Takeaway
    • Chained 100% Home Delivery/Takeaway
    • Independent 100% Home Delivery/Takeaway
    • Pizza 100% Home Delivery/Takeaway
      • Chained Pizza 100% Home Delivery/Takeaway
      • Independent Pizza 100% Home Delivery/Takeaway
    • Other 100% Home Delivery/Takeaway
      • Chained Other 100% Home Delivery/Takeaway
      • Independent Other 100% Home Delivery/Takeaway

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Pricing
  • Chained vs Independent
  • Eat-in vs Take-away Sales
  • Food vs Drink Sales
  • Sales by Location

Market size details:

  • Foodservice value retail selling price % growth
  • Foodservice value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Foodservice value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Units/outlets
  • Units/outlets % growth
  • Units/outlets per capita
  • Transactions
  • Transactions % growth
  • Transactions per capita

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