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OTC Healthcare > Adult mouth care

Adult Mouth Care in Turkey

Turkey

Euromonitor International's Adult Mouth Care in Turkey market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 32  |  Publication date: Apr 2009
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Table of contents

OTC HEALTHCARE IN TURKEY : MARKET INSIGHT

EXECUTIVE SUMMARY

State Endeavours to Strengthen Competitive Power of Generics

Legislative Changes Slow Introduction of OTC Healthcare Concept

Novartis Leads, Followed by Sandoz

Pharmacies the Dominant Retail Channel

Social Security and General Health Insurance Law Will Lead to Constant Value Decline Over Forecast Period

KEY TRENDS AND DEVELOPMENTS

New National Health System Triggers Volume Growth but Constant Unit Prices Decline

Private Health Insurances Have Positive Impact

Original Patent Time Limits Start to Expire, Number of Generics Increases

Increased Number of Pharmacies Could Not Resolve the Distribution Issue Yet

OTC Regulations Likely to Be Enacted by 2010

MARKET INDICATORS

Table 1 Consumer Expenditure on Health Goods and Medical Services 2003-2008

Table 2 Life Expectancy at Birth 2003-2008

MARKET DATA

Table 3 Sales of OTC Healthcare by Sector: Value 2003-2008

Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2003-2008

Table 5 OTC Healthcare Company Shares by Value 2004-2008

Table 6 OTC Healthcare Brand Shares by Value 2005-2008

Table 7 Sales of OTC Healthcare by Distribution Format: % Analysis 2003-2008

Table 8 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2008

Table 9 Forecast Sales of OTC Healthcare by Sector: Value 2008-2013

Table 10 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2008-2013

APPENDIX

OTC Registration and Classification

Advertising

Packaging and Labelling

Distribution

De-listing or De-reimbursement

Traditional Remedies

Homeopathy

Consumer Expenditure on Health Goods and Medical Services

Self-medication and Preventative Medicine

Generics

Switches

DEFINITIONS

Summary 1 Research Sources

LOCAL COMPANY PROFILES - TURKEY

ABDI IBRAHIM ILAç SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Abdi Ibrahim Ilac Sanayi AS: Key Facts

Summary 3 Abdi Ibrahim Ilac Sanayi AS: Operational Indicators 2005-2007

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 4 Abdi Ibrahim Ilac Sanayi AS: Competitive Position 2008

BILIM ILAC SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Bilim Ilac Sanayi ve Ticaret AS: Key Facts

Summary 6 Bilim Ilac Sanayi ve Ticaret AS: Operational Indicators 2005-2007

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 7 Bilim Ilac Sanayi ve Ticaret AS: Competitive Position 2008

DEVA HOLDING AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Deva Holding AS: Key Facts

Summary 9 Deva Holding AS: Operational Indicators 2005-2007

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 10 Deva Holding AS: Competitive Position 2008

ECZACIBASI ILAC SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 11 Eczacibasi Ilac Sanayi ve Ticaret AS: Key Facts

Summary 12 Eczacibasi Ilac Sanayi ve Ticaret AS: Operational Indicators 2005-2007

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 13 Eczacibasi Ilac Sanayi ve Ticaret AS: Competitive Position 2008

NOBEL ILAC SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Nobel Ilac Sanayi ve Ticaret AS: Key Facts

Summary 15 Nobel Ilac Sanayi ve Ticaret AS: Operational Indicators 2005-2007

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 16 Nobel Ilac Sanayi ve Ticaret AS: Competitive Position 2008

ADULT MOUTH CARE IN TURKEY

TRENDS

SECTOR DATA

Table 11 Sales of Adult Mouth Care: Value 2003-2008

Table 12 Sales of Adult Mouth Care: % Value Growth 2003-2008

Table 13 Adult Mouth Care Company Shares by Value 2004-2008

Table 14 Adult Mouth Care Brand Shares by Value 2005-2008

Table 15 Forecast Sales of Adult Mouth Care: Value 2008-2013

Table 16 Forecast Sales of Adult Mouth Care: % Value Growth 2008-2013

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