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OTC Healthcare > Adult mouth care

Adult Mouth Care in Turkey

Turkey

Euromonitor International's Adult Mouth Care in Turkey market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 32  |  Publication date: Sep 2008
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Table of contents

OTC HEALTHCARE IN TURKEY : MARKET INSIGHT

EXECUTIVE SUMMARY

Limits on medicine reimbursements since 2006

Government decreased prices of generic products

Novartis remains the leading company

Access to pharmaceuticals becomes more commonplace

New legislation expected to boost forecast sales

KEY TRENDS AND DEVELOPMENTS

New procedures for state health benefits cause unit prices to fall

Rising trend in health and wellness

Private health insurance becomes more prevalent

Patent expiries lead to surge in generics

Continued distribution problems, despite growing number of pharmacies

OTC regulation is expected to be passed in 2008

MARKET INDICATORS

Table 1 Consumer Expenditure on Health Goods and Medical Services 2002-2007

Table 2 Life Expectancy at Birth 2002-2007

MARKET DATA

Table 3 Sales of OTC Healthcare by Sector: Value 2002-2007

Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2002-2007

Table 5 OTC Healthcare Company Shares by Value 2003-2007

Table 6 OTC Healthcare Brand Shares by Value 2004-2007

Table 7 Sales of OTC Healthcare by Distribution Format: % Analysis 2002-2007

Table 8 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2007

Table 9 Forecast Sales of OTC Healthcare by Sector: Value 2007-2012

Table 10 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2007-2012

APPENDIX

OTC Registration and Classification

Distribution

De-listing or de-reimbursement

Traditional remedies

Homeopathy

Vitamins & Dietary Supplements Registration and Classification

Generics

Consumer Expenditure on Health Goods and Medical Services

DEFINITIONS

Summary 1 Research Sources

LOCAL COMPANY PROFILES - TURKEY

ABDI IBRAHIM ILAç SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Abdi Ibrahim Ilaç Sanayi AS: Key Facts

Summary 3 Abdi Ibrahim Ilaç Sanayi AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 4 Abdi Ibrahim Ilaç Sanayi AS: Competitive Position 2007

BILIM ILAC SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Bilim Ilaç Sanayi ve Ticaret AS: Key Facts

Summary 6 Bilim Ilaç Sanayi ve Ticaret AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 7 Summary Bilim Ilaç Sanayi ve Ticaret AS: Competitive Position 2007

DEVA HOLDING AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Deva Holding AS: Key Facts

Summary 9 Deva Holding AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 10 Deva Holding AS: Competitive Position 2007

ECZACIBASI ILAC SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 11 Eczacibasi Ilac Sanayi ve Ticaret AS: Key Facts

Summary 12 Eczacibasi Ilac Sanayi ve Ticaret AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 13 Summary Eczacibasi Ilac Sanayi ve Ticaret AS: Competitive Position 2007

NOBEL ILAC SANAYI VE TICARET AS - OTC HEALTHCARE - TURKEY

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Nobel Ilaç Sanayi ve Ticaret AS: Key Facts

Summary 15 Nobel Ilaç Sanayi ve Ticaret AS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 16 Summary Nobel Ilaç Sanayi ve Ticaret AS: Competitive Position 2007

ADULT MOUTH CARE IN TURKEY

SECTOR DATA

Table 11 Sales of Adult Mouth Care: Value 2002-2007

Table 12 Sales of Adult Mouth Care: % Value Growth 2002-2007

Table 13 Adult Mouth Care Company Shares by Value 2003-2007

Table 14 Adult Mouth Care Brand Shares by Value 2004-2007

Table 15 Forecast Sales of Adult Mouth Care: Value 2007-2012

Table 16 Forecast Sales of Adult Mouth Care: % Value Growth 2007-2012

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