Air Care in France
Euromonitor International's Air Care in France market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 49 | Publication date: Jul 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Candle air fresheners; Car air fresheners; Electric air fresheners; Gel air fresheners; Liquid air fresheners; Other household air care; Spray/aerosol air fresheners
Table of contents
HOUSEHOLD CARE IN FRANCE : MARKET INSIGHT
EXECUTIVE SUMMARY
Mature market hampered by the economic crisis stymies growth
“Going Green”
Private label grows
Supermarkets/hypermarkets lead distribution
Gloomy prospects
KEY TRENDS AND DEVELOPMENTS
Essentials only in the economic pinch
The Green Challenge
Rationalisation: Multi-functional products reign
Budget appeal in private label
Competition remains high
MARKET INDICATORS
Table 1 Households 2003-2008
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - FRANCE
BOLTON SOLITAIRE SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Bolton Solitaire SA: Key Facts
Summary 3 Bolton Solitaire SA: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 4 Bolton Solitaire SA: Competitive Position 2008
COLGATE-PALMOLIVE FRANCE SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Colgate-Palmolive France SA: Key Facts
Summary 6 Colgate-Palmolive France SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 7 Colgate-Palmolive France SA: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 8 Colgate-Palmolive France SA: Competitive Position 2008
EAU ÉCARLATE SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Eau Écarlate SA: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 10 Eau Écarlate SA: Competitive Position 2008
HENKEL FRANCE SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Henkel France SA: Key Facts
Summary 12 Henkel France SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 13 Henkel France SA: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 14 Henkel France SA: Competitive Position 2008
IBA SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 15 IBA SA: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 16 IBA SA: Competitive Position 2007
NOVAMEX SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 17 Novamex SA: Key Facts
Summary 18 Novamex SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 19 Novamex SA: Competitive Position 2008
PROCTER & GAMBLE FRANCE SNC - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 20 Procter & Gamble France SNC: Key Facts
Summary 21 Procter & Gamble France SNC: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 22 Procter & Gamble SNC: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 23 Procter & Gamble France SNC: Competitive Position 2008
RECKITT BENCKISER FRANCE SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 24 Reckitt Benckiser France SA: Key Facts
Summary 25 Reckitt Benckiser France SA: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 26 Reckitt Benckiser France SA: Competitive Position 2008
UNILEVER FRANCE SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 27 Unilever France SA: Key Facts
Summary 28 Unilever France SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 29 Unilever France SA: Competitive Position 2008
WERNER & MERTZ FRANCE SA - HOUSEHOLD CARE - FRANCE
STRATEGIC DIRECTION
KEY FACTS
Summary 30 Werner & Mertz France SA: Key Facts
Summary 31 Werner & Mertz France SA: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 32 Werner & Mertz France SA: Competitive Position 2008
AIR CARE IN FRANCE
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
CANDLES
SECTOR DATA
Table 11 Sales of Air Care by Subsector: Value 2003-2008
Table 12 Sales of Air Care by Subsector: % Value Growth 2003-2008
Table 13 Air Care Fragrances Rankings by Value 2006-2008
Table 14 Air Care Company Shares 2004-2008
Table 15 Air Care Brand Shares 2005-2008
Table 16 Forecast Sales of Air Care by Subsector: Value 2008-2013
Table 17 Forecast Sales of Air Care by Subsector: % Value Growth 2008-2013