Air Care in Malaysia
Euromonitor International's Air Care in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 34 | Publication date: Jul 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Candle air fresheners; Car air fresheners; Electric air fresheners; Gel air fresheners; Liquid air fresheners; Other household air care; Spray/aerosol air fresheners
Table of contents
HOUSEHOLD CARE IN MALAYSIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Economic improvements support a positive performance for household care
Air care is the most dynamic sector as it continues to emerge from a low base
Private label products emerge in household care as larger retail chains expand
Population growth and new launches will support further positive development
KEY TRENDS AND DEVELOPMENTS
Environmentally-friendly products start to appear in household care
Packaging innovations seek to address the demand for greater convenience
Implementation of Ninth Malaysia Plan spurs manufacturers’ confidence
Private label products gain ground in household care as retail chains expand
Presence of regional brands fuels competition in Malaysian household care
MARKET INDICATORS
Table 1 Households 2001-2006
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2001-2006
Table 3 Sales of Household Care by Sector: % Value Growth 2001-2006
Table 4 Household Care Company Shares 2002-2006
Table 5 Household Care Brand Shares 2003-2006
Table 6 Penetration of Private Label by Sector 2002-2006
Table 7 Sales of Household Care by Distribution Format: % Analysis 2001/2006
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2006
Table 9 Forecast Sales of Household Care by Sector: Value 2006-2011
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2006-2011
DEFINITIONS
LOCAL COMPANY PROFILES - MALAYSIA
DE FREE (M) SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 1 De free (M) Sdn Bhd: Key Facts
Summary 2 De Free (M) Sdn Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 3 De Free (M) Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 4 De Free (M) Sdn Bhd: Competitive Position 2006
FUMAKILLA MALAYSIA BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Fumakilla (M) Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 6 Fumakilla (M) Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 7 Fumakilla (M) Bhd: Competitive Position 2006
GOODMAID CHEMICALS CORP SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Goodmaid Chemicals Corp Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 9 Goodmaid Chemicals Corp Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 10 Goodmaid Chemicals Corp Sdn Bhd: Competitive Position 2006
SUN JIANG TRADING SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Sun Jiang Trading Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 12 Sun Jiang Trading Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 13 Sun Jiang Trading Sdn Bhd: Competitive Position 2006
UNITED DETERGENT INDUSTRIES SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 14 United Detergent Industries Sdn Bhd: Key Facts
Summary 15 United Detergent Industries Sdn Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 16 United Detergent Industries Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 17 United Detergent Industries Sdn Bhd: Competitive Position 2006
AIR CARE IN MALAYSIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Air Care by Subsector: Value 2001-2006
Table 12 Sales of Air Care by Subsector: % Value Growth 2001-2006
Table 13 Leading Air Care Fragrances 2006
Table 14 Air Care Company Shares 2002-2006
Table 15 Air Care Brand Shares 2003-2006
Table 16 Forecast Sales of Air Care by Subsector: Value 2006-2011
Table 17 Forecast Sales of Air Care by Subsector: % Value Growth 2006-2011