Air Care in Malaysia
Euromonitor International's Air Care in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 28 | Publication date: Jul 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Candle air fresheners; Car air fresheners; Electric air fresheners; Gel air fresheners; Liquid air fresheners; Other household air care; Spray/aerosol air fresheners
Table of contents
HOUSEHOLD CARE IN MALAYSIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Household care products exhibits a moderate performance in 2008
Cheaper brands gain prominence in 2008
Multinational players dominate household care products
Store-based channels account for the bulk of sales
Positive performance expected for household care products
KEY TRENDS AND DEVELOPMENTS
New product launches concentrate on convenience
Budget brands attract attention from consumers
Environmentally-friendly products are more visible
Product bundling across categories stimulates consumer interest
Intense competition sees manufacturers seeking new retail channels
MARKET INDICATORS
Table 1 Households 2003-2008
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - MALAYSIA
FUMAKILLA MALAYSIA BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Fumakilla Malaysia Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 3 Fumakilla (M) Bhd: Competitive Position 2008
MULTIVIEW ENTERPRISE SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Multiview Enterprise Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Table 11 Summary2 Multiview Enterprise Sdn Bhd: Competitive Position 2008
SAMERU CHEMICAL INDUSTRIES SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Sameru Chemical Industries Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
SUN JIANG TRADING SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Sun Jiang Trading Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Sun Jiang Trading Sdn Bhd: Competitive Position 2008
UNITED DETERGENT INDUSTRIES SDN BHD - HOUSEHOLD CARE - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 8 United Detergent Industries Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 9 United Detergent Industries Sdn Bhd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 10 United Detergent Industries Sdn Bhd: Competitive Position 2008
AIR CARE IN MALAYSIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 12 Sales of Air Care by Subsector: Value 2003-2008
Table 13 Sales of Air Care by Subsector: % Value Growth 2003-2008
Table 14 Air Care Fragrances Rankings by Value 2006-2008
Table 15 Air Care Company Shares 2004-2008
Table 16 Air Care Brand Shares 2005-2008
Table 17 Forecast Sales of Air Care by Subsector: Value 2008-2013
Table 18 Forecast Sales of Air Care by Subsector: % Value Growth 2008-2013