Air Care in the Czech Republic
Euromonitor International's Air Care in the Czech Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 28 | Publication date: Oct 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Candle air fresheners; Car air fresheners; Electric air fresheners; Gel air fresheners; Liquid air fresheners; Other household air care; Spray/aerosol air fresheners
Table of contents
HOUSEHOLD CARE IN THE CZECH REPUBLIC : MARKET INSIGHT
EXECUTIVE SUMMARY
Demand for premium products on the increase
Diversification of products
Local producers lose
Supermarkets/hypermarkets in demand
Strong traditional domestic brands
KEY TRENDS AND DEVELOPMENTS
Czech economy development and financial crisis
Changing consumption patterns and the purchase of premium products
Retail structure changes
Green products slowly appearing
MARKET INDICATORS
Table 1 Households 2003-2008
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - CZECH REPUBLIC
BOCHEMIE SRO - HOUSEHOLD CARE - CZECH REPUBLIC
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Bochemie sro: Key Facts
Summary 3 Bochemie sro: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Bochemie sro: Competitive Position 2008
LYBAR AS - HOUSEHOLD CARE - CZECH REPUBLIC
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Lybar as: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Lybar as: Competitive Position 2008
QALT RAKOVNIK SRO - HOUSEHOLD CARE - CZECH REPUBLIC
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Qalt Rakovnik sro: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 8 Qalt Rakovnik sro: Competitive Position 2008
SETUZA AS - HOUSEHOLD CARE - CZECH REPUBLIC
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Setuza as: Key Facts
Summary 10 Setuza as: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 11 Setuza as: Competitive Position 2008
AIR CARE IN THE CZECH REPUBLIC
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Air Care by Subsector: Value 2003-2008
Table 12 Sales of Air Care by Subsector: % Value Growth 2003-2008
Table 13 Air Care Fragrances Rankings by Value 2006-2008
Table 14 Air Care Company Shares 2004-2008
Table 15 Air Care Brand Shares 2005-2008
Table 16 Forecast Sales of Air Care by Subsector: Value 2008-2013
Table 17 Forecast Sales of Air Care by Subsector: % Value Growth 2008-2013