Alcoholic
Alcoholic Drinks

Alcoholic Drinks: Product Developments in a Recessionary World

Euromonitor International's Alcoholic Drinks: Product Developments in a Recessionary World market report offers a comprehensive guide to the size and shape of the market at an international level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.


Chapters: 6  |  Publication date: Dec 2009
Cost: 
GBP1250.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Regional coverage

Western Europe; Eastern Europe; North America; Latin America; Asia-Pacific; Oceania; Africa and the Middle East

Table of contents

INTRODUCTION

Chart 1 Introduction

SCOPE

Chart 2 Introduction

OBJECTIVES OF GLOBAL BRIEFING

Chart 3 Introduction

KEY FINDINGS

Chart 4 Introduction

PACKAGING

Chart 5 Packaging

THE EVOLUTION OF PACKAGING FORMATS IN ALCOHOLIC DRINKS

Chart 6 Packaging

330ML IS CHALLENGING THE DOMINANCE OF 500ML FORMATS

Chart 7 Packaging

PACKAGING SUB-CATEGORIES

Chart 8 Packaging

CONVENIENCE OVER GIMMICKS

Chart 9 Packaging

CONVENIENCE VS TRADITION

Chart 10 Packaging

THE NEW FACES OF WINE PACKAGING

Chart 11 Packaging

ECO-ISSUES

Chart 12 Packaging

ENVIRONMENTAL ISSUES COULD DERAIL "ECO-FRIENDLY" PET

Chart 13 Packaging

PET ECO-CREDENTIALS UNDER SCRUTINY: BOTTLED WATER CASE STUDY

Chart 14 Packaging

A CASE FOR RETURNABLES: COUNTRY FOCUS

Chart 15 Packaging

PET PACKAGING AND SIZE REFORMULATION KEY TRENDS FOR FUTURE

Chart 16 Packaging

STRONG BRAND NAME MORE IMPORTANT THAN EVER

Chart 17 Packaging

PREMIUM IS STILL RELEVANT

Chart 18 Packaging

ANISEED-FLAVOURED SPIRITS: YENI RAKI YENI SERI BY MEY AS

Chart 19 Packaging

VALUE PACKAGING

Chart 20 Packaging

DECREASING UNIT PRICE

Chart 21 Packaging

DRINKING OCCASIONS AND AFFORDABLE INDULGENCES

Chart 22 Packaging

SHRINKING PACK SIZES: THE CONFECTIONERY PARADIGM

Chart 23 Packaging

BRINGING THE ON-TRADE BACK HOME

Chart 24 Packaging

OFF-TRADE UNDER THE SPOTLIGHT

Chart 25 Packaging

THE RTDS CASE: FROM ALCOPOPS TO RECESSION COCKTAILS

Chart 26 Packaging

ON-TRADE: GLASS BOTTLES SHIFT AWAY FROM MATURE MARKETS

Chart 27 Packaging

OFF-TRADE: EMERGING MARKETS TAKE THE LEAD

Chart 28 Packaging

KEY FINDINGS

Chart 29 Packaging

HEALTH AND WELLNESS

Chart 30 Health and Wellness

THE GLOBAL OBESITY EPIDEMIC AND THE DESIRE TO LOOK GOOD

Chart 31 Health and Wellness

HEALTHIER ALCOHOLIC DRINKS?

Chart 32 Health and Wellness

REDUCED SUGAR BEVERAGES ASSIST IN IDENTIFYING KEY REGIONS

Chart 33 Health and Wellness

CALORIE INTAKE TAKES CENTRE STAGE

Chart 34 Health and Wellness

A RACE FOR THE LOWEST CALORIE CONTENT

Chart 35 Health and Wellness

ORGANIC OFFERINGS HIT BY FINANCIAL STORM

Chart 36 Health and Wellness

A CLEAR MESSAGE IS ESSENTIAL

Chart 37 Health and Wellness

ORGANIC CREDENTIALS IN A RECESSIONARY WORLD

Chart 38 Health and Wellness

LOWER ABV VARIANTS MAKING INROADS

Chart 39 Health and Wellness

LOW ABV: TICKING ALL THE RIGHT BOXES

Chart 40 Health and Wellness

ENERGISING PROPERTIES PROVE A RISKY VENTURE

Chart 41 Health and Wellness

KEY FINDINGS

Chart 42 Health and Wellness

FLAVOURS

Chart 43 Flavours

OVERVIEW: IDENTIFYING KEY TRENDS

Chart 44 Flavours

FLAVOUR WHEEL

Chart 45 Flavours

CAN FLAVOUR INNOVATION BE TOO RADICAL?

Chart 46 Flavours

EXPERIMENTING WITH SAFETY: IN BRANDS WE TRUST

Chart 47 Flavours

FLAVOURED VODKA AROUND THE GLOBE

Chart 48 Flavours

FLAVOURS KEY IN NON-ALCOHOLIC BEER IN MIDDLE EAST AND AFRICA

Chart 49 Flavours

CITRUS TAKING OVER THE WORLD

Chart 50 Flavours

FUTURE INNOVATION AND NPDS

Chart 51 Future Innovation and NPDs

WHERE ARE WE GOING WITH NPDS IN ALCOHOLIC DRINKS?

Chart 52 Future Innovation and NPDs

DEFINITIONS

Chart 53 Definitions

ALCOHOLIC DRINKS AND GENERAL DEFINITIONS

Chart 54 Definitions

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