Alcoholic Drinks in Georgia
Euromonitor International's Alcoholic Drinks in Georgia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 206 | Publication date: Jan 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Beer; Cider/perry; RTDs/High-strength premixes; Spirits; Wine
Executive summary
Beer moves the market
Georgia is known as a country with deep traditions of manufacturing and consumption of alcoholic drinks. Not casually does it apply for the rank of “the wine native land.” Here, wine and other spirits have been made for centuries. Speaking about Georgia one usually concentrates attention on wine and strong alcoholic drinks (brandy and chacha, a strong grape vodka). Beer was somehow in a shadow earlier. However, in recent years manufacturing and consumption of beer in Georgia has increased highly. Beer sales have grown at very fast rates, and by consumption per capita Georgia has overtaken neighbouring Azerbaijan and Armenia. Due to high rates of growth and sales volumes, beer is a leader in Georgian alcoholic drinks and has become the main engine of the market.
Unit prices essentially increase
During the review period unit prices for alcoholic production barely increased in Georgia. A high degree of a competition, prevalence of local manufacturers and a high share of self-made production constrained a rise of prices for alcohol. But with inflation occurring everywhere, rising prices in other sectors of the Georgian economy are having an influence on alcoholic drinks. Furthermore, gradual growth of incomes of the population and increasing interest in more expensive import production has also provoked growth of sales of standard and premium segments. All these factors have been leading for a long time to ripened growth of unit prices for almost for all types of alcoholic drinks in 2008.
Domination of domestic manufacturers
Growth of unit prices for alcohol favourably influences local manufacturing. The stagnant prices have already caused difficulties for domestic manufacturers. These prices charged (especially for wine and vodka) are not high enough to cover the production costs, for domestic manufacturers. Local companies lead in sales of alcoholic drinks in Georgia. It is not surprising, considering existing centuries-old traditions and unique conditions for cultivation of various grades of grapes. Georgian production not only accounts for an overwhelming share of sales of beer, wine and spirits in Georgia, but a considerable amount is taken for export (especially wine). However, recently there has been markedly increased interest in imports, including expensive production (beer, vodka, whisky, cognac and others).
Sales fall in independent small grocers and food/drink/tobacco specialists
The primary share of sales of alcoholic drinks in Georgia is still held by independent small grocers (with an estimated 45% of retail volume sales in 2008) and, increasingly, by supermarkets/hypermarkets (21%). Sales in food/drink/tobacco specialists (especially wine and spirits) are important, but diminished steadily over the review period. Independent small grocers certainly are the most widespread, and also are located more directly near the buyer. But, recently, the tendency of increased demand for service and quality has been observed, and it certainly is more appreciable in supermarkets/hypermarkets and in intensively developing convenience stores. Accordingly, sales in independent small grocers have begun to fall in favour of supermarkets/hypermarkets and convenience stores. Fast growth of number of convenience stores has slightly reduced a share of sales in food/drink/tobacco specialists as well.
Sales expected to come nearer to the treasured figure of GEL1 billion
In the forecast period both volume and value growth of alcoholic drinks is expected. Stable growth rates will remain in already all presented sectors. But, considering growth of inflationary processes and increased demand for more expensive production, growth rates of value sales will surpass growth rates in litres. Value sales of alcoholic drinks overall are expected to approach the psychologically positive figure of GEL1 billion by 2013.
Table of contents
ALCOHOLIC DRINKS IN GEORGIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Beer moves the market
Unit prices essentially increase
Domination of domestic manufacturers
Sales fall in independent small grocers and food/drink/tobacco specialists
Sales expected to come nearer to the treasured figure of GEL1 billion
MARKET BACKGROUND
Legislation
Taxation and Duty Levies
Table 1 Taxation and Duty Levies on Alcoholic Drinks 2008
Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2008
OPERATING ENVIRONMENT
Contraband/Parallel Trade
Duty Free
Cross-border/private imports
MARKET DATA
Table 3 Sales of Alcoholic Drinks by Sector: Total Volume 2003-2008
Table 4 Sales of Alcoholic Drinks by Sector: Total Value 2003-2008
Table 5 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2003-2008
Table 6 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2003-2008
Table 7 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2008
Table 8 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2008
Table 9 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2008
Table 10 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2008
Table 11 Company Shares of Alcoholic Drinks by Global Brand Owner 2004-2007
Table 12 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2008
Table 13 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2008
Table 14 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2008-2013
Table 15 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2008-2013
Table 16 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2008-2013
Table 17 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
BEER IN GEORGIA
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Sector Background
Summary 2 Lager by Price Band 2008
Sector Data
Table 18 Sales of Beer by Subsector: Total Volume 2003-2008
Table 19 Sales of Beer by Subsector: Total Value 2003-2008
Table 20 Sales of Beer by Subsector: % Total Volume Growth 2003-2008
Table 21 Sales of Beer by Subsector: % Total Value Growth 2003-2008
Table 22 Sales of Beer by On-trade vs Off-trade Split: Volume 2003-2008
Table 23 Sales of Beer by On-trade vs Off-trade Split: Value 2003-2008
Table 24 Sales of Beer by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 25 Sales of Beer by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 26 Beer: Production, Imports and Exports: Total Volume 2002-2007
Table 27 Beer Exports by Country of Destination: Total Volume 2002-2007
Table 28 Beer Exports by Country of Destination: Total Value 2002-2007
Table 29 Beer Imports by Country of Origin: Total Volume 2002-2007
Table 30 Beer Imports by Country of Origin: Total Value 2002-2007
Table 31 Company Shares of Beer by National Brand Owner 2003-2007
Table 32 Company Shares of Beer by Global Brand Owner 2003-2007
Table 33 Brand Shares of Beer 2004-2007
Table 34 Forecast Sales of Beer by Subsector: Total Volume 2008-2013
Table 35 Forecast Sales of Beer by Subsector: Total Value 2008-2013
Table 36 Forecast Sales of Beer by Subsector: % Total Volume Growth 2008-2013
Table 37 Forecast Sales of Beer by Subsector: % Total Value Growth 2008-2013
WINE IN GEORGIA
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Sector Background
Sector Data
Table 38 Sales of Wine by Subsector: Total Volume 2003-2008
Table 39 Sales of Wine by Subsector: Total Value 2003-2008
Table 40 Sales of Wine by Subsector: % Total Volume Growth 2003-2008
Table 41 Sales of Wine by Subsector: % Total Value Growth 2003-2008
Table 42 Sales of Wine by On-trade vs Off-trade Split: Volume 2003-2008
Table 43 Sales of Wine by On-trade vs Off-trade Split: Value 2003-2008
Table 44 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 45 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 46 Wine Production, Imports and Exports: Total Volume 2002-2007
Table 47 Wine Exports by Country of Destination: Total Volume 2002-2007
Table 48 Wine Exports by Country of Destination: Total Value 2002-2007
Table 49 Wine Imports by Country of Origin: Total Volume 2002-2007
Table 50 Wine Imports by Country of Origin: Total Value 2002-2007
Table 51 Forecast Sales of Wine by Subsector: Total Volume 2008-2013
Table 52 Forecast Sales of Wine by Subsector: Total Value 2008-2013
Table 53 Forecast Sales of Wine by Subsector: % Total Volume Growth 2008-2013
Table 54 Forecast Sales of Wine by Subsector: % Total Value Growth 2008-2013
SPIRITS IN GEORGIA
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Sector Background
Sector Data
Table 55 Sales of Spirits by Subsector: Total Volume 2003-2008
Table 56 Sales of Spirits by Subsector: Total Value 2003-2008
Table 57 Sales of Spirits by Subsector: % Total Volume Growth 2003-2008
Table 58 Sales of Spirits by Subsector: % Total Value Growth 2003-2008
Table 59 Sales of Spirits by On-trade vs Off-trade Split: Volume 2003-2008
Table 60 Sales of Spirits by On-trade vs Off-trade Split: Value 2003-2008
Table 61 Sales of Spirits by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 62 Sales of Spirits by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 63 Spirits Production, Imports and Exports: Total Volume 2002-2007
Table 64 Spirits Exports by Country of Destination: Total Volume 2002-2007
Table 65 Spirits Exports by Country of Destination: Total Value 2002-2007
Table 66 Spirits Imports by Country of Origin: Total Volume 2002-2007
Table 67 Spirits Imports by Country of Origin: Total Value 2002-2007
Table 68 Brandy & Cognac Production, Imports and Exports: Total Volume 2002-2007
Table 69 Vodka Production, Imports and Exports: Total Volume 2002-2007
Table 70 Company Shares of Spirits by National Brand Owner 2003-2007
Table 71 Company Shares of Spirits by Global Brand Owner 2003-2007
Table 72 Brand Shares of Spirits 2004-2007
Table 73 Forecast Sales of Spirits by Subsector: Total Volume 2008-2013
Table 74 Forecast Sales of Spirits by Subsector: Total Value 2008-2013
Table 75 Forecast Sales of Spirits by Subsector: % Total Volume Growth 2008-2013
Table 76 Forecast Sales of Spirits by Subsector: % Total Value Growth 2008-2013
RTDS/HIGH-STRENGTH PREMIXES IN GEORGIA
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Sector Background
Sector Data
Table 77 Sales of RTDS/High-strength Premixes by Subsector: Total Volume 2003-2008
Table 78 Sales of RTDS/High-strength Premixes by Subsector: Total Value 2003-2008
Table 79 Sales of RTDS/High-strength Premixes by Subsector: % Total Volume Growth 2003-2008
Table 80 Sales of RTDS/High-strength Premixes by Subsector: % Total Value Growth 2003-2008
Table 81 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: Volume 2003-2008
Table 82 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: Value 2003-2008
Table 83 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: % Volume Growth 2003-2008
Table 84 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: % Value Growth 2003-2008
Table 85 Company Shares of RTDS/High-strength Premixes by Global Brand Owner 2003-2007
Table 86 Company Shares of RTDS/High-strength Premixes by National Brand Owner 2003-2007
Table 87 Brand Shares of RTDS/High-strength Premixes 2004-2007
Table 88 Forecast Sales of RTDS/High-strength Premixes by Subsector: Total Volume 2008-2013
Table 89 Forecast Sales of RTDS/High-strength Premixes by Subsector: Total Value 2008-2013
Table 90 Forecast Sales of RTDS/High-strength Premixes by Subsector: % Total Volume Growth 2008-2013
Table 91 Forecast Sales of RTDS/High-strength Premixes by Subsector: % Total Value Growth 2008-2013
BAGRATIONI 1882 JSC
Strategic Direction
Key Facts
Summary 3 Summary Bagrationi 1882 JSC: Key Facts
Summary 4 Bagrationi 1882 JSC: Operational Indicators
Company Background
Production
Summary 5 Bagrationi 1882 JSC: Production Statistics 2007
Competitive Positioning
Summary 6 Bagrationi 1882 JSC: Competitive Position 2007
DAVID SARADJISHVILI & ENISELI JSC
Strategic Direction
Key Facts
Summary 7 David Saradjishvili & Eniseli JSC: Key Facts
Summary 8 David Saradjishvili & Eniseli JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 David Saradjishvili & Eniseli JSC: Competitive Position 2007
TBILVINO JSC
Strategic Direction
Key Facts
Summary 10 Tbilvino JSC: Key Facts
Summary 11 Tbilvino JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Tbilvino JSC: Competitive Position 2007
ALCOHOLIC DRINKS IN GEORGIA
EXECUTIVE SUMMARY
Beer moves the market
Unit prices essentially increase
Domination of domestic manufacturers
Sales fall in independent small grocers and food/drink/tobacco specialists
Sales expected to come nearer to the treasured figure of GEL1 billion
MARKET BACKGROUND
Legislation
Taxation and Duty Levies
Table 92 Taxation and Duty Levies on Alcoholic Drinks 2008
Table 93 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2008
OPERATING ENVIRONMENT
Contraband/Parallel Trade
Duty Free
Cross-border/private imports
MARKET DATA
Table 94 Sales of Alcoholic Drinks by Sector: Total Volume 2003-2008
Table 95 Sales of Alcoholic Drinks by Sector: Total Value 2003-2008
Table 96 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2003-2008
Table 97 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2003-2008
Table 98 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2008
Table 99 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2008
Table 100 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2008
Table 101 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2008
Table 102 Company Shares of Alcoholic Drinks by Global Brand Owner 2004-2007
Table 103 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2008
Table 104 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2008-2013
Table 105 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2008-2013
Table 106 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2008
Table 107 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2008-2013
Table 108 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2008-2013
DEFINITIONS
Summary 13 Summary - Research Sources
LOCAL COMPANY PROFILES - GEORGIA
BAGRATIONI 1882 JSC - ALCOHOLIC DRINKS - GEORGIA
STRATEGIC DIRECTION
KEY FACTS
Summary 14 Summary - Summary Bagrationi 1882 JSC: Key Facts
Summary 15 Summary - Bagrationi 1882 JSC: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 16 Summary - Bagrationi 1882 JSC: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 17 Summary - Bagrationi 1882 JSC: Competitive Position 2007
DAVID SARADJISHVILI & ENISELI JSC - ALCOHOLIC DRINKS - GEORGIA
STRATEGIC DIRECTION
KEY FACTS
Summary 18 Summary - David Saradjishvili & Eniseli JSC: Key Facts
Summary 19 Summary - David Saradjishvili & Eniseli JSC: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 20 Summary - David Saradjishvili & Eniseli JSC: Competitive Position 2007
TBILVINO JSC - ALCOHOLIC DRINKS - GEORGIA
STRATEGIC DIRECTION
KEY FACTS
Summary 21 Summary - Tbilvino JSC: Key Facts
Summary 22 Summary - Tbilvino JSC: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 23 Summary - Tbilvino JSC: Competitive Position 2007
BEER IN GEORGIA
HEADLINES
TRENDS
PRODUCTION, IMPORTS AND EXPORTS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Lager price band methodology
Summary 24 Summary - Lager by Price Band 2008
Published data comparisons
SECTOR DATA
Table 109 Sales of Beer by Subsector: Total Volume 2003-2008
Table 110 Sales of Beer by Subsector: Total Value 2003-2008
Table 111 Sales of Beer by Subsector: % Total Volume Growth 2003-2008
Table 112 Sales of Beer by Subsector: % Total Value Growth 2003-2008
Table 113 Sales of Beer by On-trade vs Off-trade Split: Volume 2003-2008
Table 114 Sales of Beer by On-trade vs Off-trade Split: Value 2003-2008
Table 115 Sales of Beer by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 116 Sales of Beer by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 117 Beer: Production, Imports and Exports: Total Volume 2002-2007
Table 118 Beer Exports by Country of Destination: Total Volume 2002-2007
Table 119 Beer Exports by Country of Destination: Total Value 2002-2007
Table 120 Beer Imports by Country of Origin: Total Volume 2002-2007
Table 121 Beer Imports by Country of Origin: Total Value 2002-2007
Table 122 Company Shares of Beer by National Brand Owner 2003-2007
Table 123 Company Shares of Beer by Global Brand Owner 2003-2007
Table 124 Brand Shares of Beer 2004-2007
Table 125 Forecast Sales of Beer by Subsector: Total Volume 2008-2013
Table 126 Forecast Sales of Beer by Subsector: Total Value 2008-2013
Table 127 Forecast Sales of Beer by Subsector: % Total Volume Growth 2008-2013
Table 128 Forecast Sales of Beer by Subsector: % Total Value Growth 2008-2013
RTDS/HIGH-STRENGTH PREMIXES IN GEORGIA
HEADLINES
TRENDS
PRODUCTION, IMPORTS AND EXPORTS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Published data comparisons
SECTOR DATA
Table 129 Sales of RTDS/High-strength Premixes by Subsector: Total Volume 2003-2008
Table 130 Sales of RTDS/High-strength Premixes by Subsector: Total Value 2003-2008
Table 131 Sales of RTDS/High-strength Premixes by Subsector: % Total Volume Growth 2003-2008
Table 132 Sales of RTDS/High-strength Premixes by Subsector: % Total Value Growth 2003-2008
Table 133 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: Volume 2003-2008
Table 134 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: Value 2003-2008
Table 135 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: % Volume Growth 2003-2008
Table 136 On-trade vs Off-trade Sales of RTDS/High-strength Premixes: % Value Growth 2003-2008
Table 137 Company Shares of RTDS/High-strength Premixes by Global Brand Owner 2003-2007
Table 138 Company Shares of RTDS/High-strength Premixes by National Brand Owner 2003-2007
Table 139 Brand Shares of RTDS/High-strength Premixes 2004-2007
Table 140 Forecast Sales of RTDS/High-strength Premixes by Subsector: Total Volume 2008-2013
Table 141 Forecast Sales of RTDS/High-strength Premixes by Subsector: Total Value 2008-2013
Table 142 Forecast Sales of RTDS/High-strength Premixes by Subsector: % Total Volume Growth 2008-2013
Table 143 Forecast Sales of RTDS/High-strength Premixes by Subsector: % Total Value Growth 2008-2013
WINE IN GEORGIA
HEADLINES
TRENDS
PRODUCTION, IMPORTS AND EXPORTS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Published data comparisons
SECTOR DATA
Table 144 Sales of Wine by Subsector: Total Volume 2003-2008
Table 145 Sales of Wine by Subsector: Total Value 2003-2008
Table 146 Sales of Wine by Subsector: % Total Volume Growth 2003-2008
Table 147 Sales of Wine by Subsector: % Total Value Growth 2003-2008
Table 148 Sales of Wine by On-trade vs Off-trade Split: Volume 2003-2008
Table 149 Sales of Wine by On-trade vs Off-trade Split: Value 2003-2008
Table 150 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 151 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 152 Wine Production, Imports and Exports: Total Volume 2002-2007
Table 153 Wine Exports by Country of Destination: Total Volume 2002-2007
Table 154 Wine Exports by Country of Destination: Total Value 2002-2007
Table 155 Wine Imports by Country of Origin: Total Volume 2002-2007
Table 156 Wine Imports by Country of Origin: Total Value 2002-2007
Table 157 Forecast Sales of Wine by Subsector: Total Volume 2008-2013
Table 158 Forecast Sales of Wine by Subsector: Total Value 2008-2013
Table 159 Forecast Sales of Wine by Subsector: % Total Volume Growth 2008-2013
Table 160 Forecast Sales of Wine by Subsector: % Total Value Growth 2008-2013
SPIRITS IN GEORGIA
HEADLINES
TRENDS
PRODUCTION, IMPORTS AND EXPORTS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Published data comparisons
SECTOR DATA
Table 161 Sales of Spirits by Subsector: Total Volume 2003-2008
Table 162 Sales of Spirits by Subsector: Total Value 2003-2008
Table 163 Sales of Spirits by Subsector: % Total Volume Growth 2003-2008
Table 164 Sales of Spirits by Subsector: % Total Value Growth 2003-2008
Table 165 Sales of Spirits by On-trade vs Off-trade Split: Volume 2003-2008
Table 166 Sales of Spirits by On-trade vs Off-trade Split: Value 2003-2008
Table 167 Sales of Spirits by On-trade vs Off-trade Split: % Volume Growth 2003-2008
Table 168 Sales of Spirits by On-trade vs Off-trade Split: % Value Growth 2003-2008
Table 169 Spirits Production, Imports and Exports: Total Volume 2002-2007
Table 170 Spirits Exports by Country of Destination: Total Volume 2002-2007
Table 171 Spirits Exports by Country of Destination: Total Value 2002-2007
Table 172 Spirits Imports by Country of Origin: Total Volume 2002-2007
Table 173 Spirits Imports by Country of Origin: Total Value 2002-2007
Table 174 Brandy & Cognac Production, Imports and Exports: Total Volume 2002-2007
Table 175 Vodka Production, Imports and Exports: Total Volume 2002-2007
Table 176 Company Shares of Spirits by National Brand Owner 2003-2007
Table 177 Company Shares of Spirits by Global Brand Owner 2003-2007
Table 178 Brand Shares of Spirits 2004-2007
Table 179 Forecast Sales of Spirits by Subsector: Total Volume 2008-2013
Table 180 Forecast Sales of Spirits by Subsector: Total Value 2008-2013
Table 181 Forecast Sales of Spirits by Subsector: % Total Volume Growth 2008-2013
Table 182 Forecast Sales of Spirits by Subsector: % Total Value Growth 2008-2013