Associated British Foods Plc (ABF)
Euromonitor International's company profile, Associated British Foods Plc (ABF) offers detailed strategic analysis of the company's business, examining its performance in the hot drinks market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
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Chapters: 6 | Tables: 15 | Publication date: Dec 2007
Table of contents
STRATEGIC EVALUATION
Strengths
Weaknesses
Opportunities
Threats
PROSPECTS FOR ASSOCIATED BRITISH FOODS PLC (ABF) IN HOT DRINKS
Consumer health trend continues to offer growth potential
Premium products sell well
Target middle class in fast-growing economies
New US distribution centre will improve hot drinks sales in North America
Intensifying competition may act as a barrier to growth
Diversification of hot drinks business
Table 1 Associated British Foods Plc (ABF): Hot Drinks World Sector Sales Performance by Value 2006
Table 2 Associated British Foods Plc (ABF): Hot Drinks Regional Sales Performance by Value 2006
STRATEGIC OBJECTIVES AND CHALLENGES
Grow core brands globally
Possible challenge in some fast-growing economies
Premium tea takes on coffee in North America
Repositioning products in Western European markets
Operational and distribution strategies
Ownership Events
Summary 1 Associated British Foods Plc (ABF): Key Facts
CORPORATE OVERVIEW
PERFORMANCE BY REGION AND BY SECTOR
HOT DRINKS MARKET ASSESSMENT
Nestlé and Kraft Foods hold steady shares in respective territory
ABF gains increasing shares
TEA
Competitive landscape
Prospects
OTHER HOT DRINKS
Competitive landscape
Prospects
COFFEE
Competitive landscape
Prospects
Table 3 Associated British Foods Plc (ABF): World Shares & Rankings in Hot Drinks by Sector 2005-2006
Table 4 Associated British Foods Plc (ABF): World and Regional Shares in Hot Drinks by Sector 2006
BRAND ASSESSMENT
Brand strategy
Twinings
Ovaltine
Table 5 Associated British Foods Plc (ABF): Ovaltine World Shares & Rankings in Hot Drinks by Sector 2005-2006
Table 6 Associated British Foods Plc (ABF): Ovaltine Regional Shares in Hot Drinks by Sector 2006
Table 7 Associated British Foods Plc (ABF): Twinings World Shares & Rankings in Hot Drinks by Sector 2005-2006
Table 8 Associated British Foods Plc (ABF): Twinings Regional Shares in Hot Drinks by Sector 2006
APPENDICES
FINANCIAL SUMMARY
Table 9 Associated British Foods Plc (ABF): Financial Summary 2001-2007
COMPANY BACKGROUND
Summary 2 Associated British Foods Plc (ABF): Historical Development
Summary 3 Associated British Foods Plc (ABF): Subsidiaries 2006
Summary 4 Associated British Foods Plc (ABF): Hot Drinks Brands 2006
Summary 5 Associated British Foods Plc (ABF): Company Locations
Summary 6 Associated British Foods Plc (ABF): Websites