Bakery Products in Malaysia
Euromonitor International's Bakery Products in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Get immediate access to strategic market analysis when you buy reports online
Tables: 99 | Publication date: Nov 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Baked goods; Biscuits; Breakfast cereals
Table of contents
PACKAGED FOOD IN MALAYSIA : MARKET INSIGHT
EXECUTIVE SUMMARY
2007 is another brighter year for packaged foods
Pasta fares best in 2007, as Malaysians widen their meal options
Fragmented landscape, but multinationals stand out
Modern grocery chains dominate
Stronger future ahead spurred by new products
KEY TRENDS AND DEVELOPMENTS
Imports from neighbouring countries lead to intensified competition
Foodservice sales get a boost from Visit Malaysia Campaign
Modern retailers devote more shelf space for organic food
Continued urbanisation encourages Western and convenience products
Private label gains stronger visibility with chained retailers’ growing power
MARKET DATA
Table 1 Sales of Packaged Food by Sector: Volume 2002-2007
Table 2 Sales of Packaged Food by Sector: Value 2002-2007
Table 3 Sales of Packaged Food by Sector: % Volume Growth 2002-2007
Table 4 Sales of Packaged Food by Sector: % Value Growth 2002-2007
Table 5 GBO Shares of Packaged Food 2002-2006
Table 6 NBO Shares of Packaged Food 2002-2006
Table 7 Brand Shares of Packaged Food 2003-2006
Table 8 Penetration of Private Label by Sector 2002-2006
Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2002/2007
Table 10 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2006
Table 11 Forecast Sales of Packaged Food by Sector: Volume 2007-2012
Table 12 Forecast Sales of Packaged Food by Sector: Value 2007-2012
Table 13 Forecast Sales of Packaged Food by Sector: % Volume Growth 2007-2012
Table 14 Forecast Sales of Packaged Food by Sector: % Value Growth 2007-2012
FOODSERVICE – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
SECTOR DATA
Table 15 Foodservice Sales of Packaged Food by Sector: Volume 2002-2007
Table 16 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2002-2007
Table 17 Forecast Foodservice Sales of Packaged Food by Sector: Volume 2007-2012
Table 18 Forecast Foodservice Sales of Packaged Food by Sector: % Volume Growth 2007-2012
IMPULSE SNACK PRODUCTS – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
SECTOR DATA
Table 19 Sales of Impulse Snack Products by Sector: Volume 2002-2007
Table 20 Sales of Impulse Snack Products by Sector: Value 2002-2007
Table 21 Sales of Impulse Snack Products by Sector: % Volume Growth 2002-2007
Table 22 Sales of Impulse Snack Products by Sector: % Value Growth 2002-2007
Table 23 Company Shares of Impulse Snack Products 2002-2006
Table 24 Brand Shares of Impulse Snack Products 2003-2006
Table 25 Forecast Sales of Impulse Snack Products by Sector: Volume 2007-2012
Table 26 Forecast Sales of Impulse Snack Products by Sector: Value 2007-2012
Table 27 Forecast Sales of Impulse Snack Products by Sector: % Volume Growth 2007-2012
Table 28 Forecast Sales of Impulse Snack Products by Sector: % Value Growth 2007-2012
NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
SECTOR DATA
Table 29 Sales of Nutrition/Staples by Sector: Volume 2002-2007
Table 30 Sales of Nutrition/Staples by Sector: Value 2002-2007
Table 31 Sales of Nutrition/Staples by Sector: % Volume Growth 2002-2007
Table 32 Sales of Nutrition/Staples by Sector: % Value Growth 2002-2007
Table 33 Company Shares of Nutrition/Staples 2002-2006
Table 34 Brand Shares of Nutrition/Staples 2003-2006
Table 35 Forecast Sales of Nutrition/Staples by Sector: Volume 2007-2012
Table 36 Forecast Sales of Nutrition/Staples by Sector: Value 2007-2012
Table 37 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2007-2012
Table 38 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2007-2012
MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
SECTOR DATA
Table 39 Sales of Meal Solutions by Sector: Volume 2002-2007
Table 40 Sales of Meal Solutions by Sector: Value 2002-2007
Table 41 Sales of Meal Solutions by Sector: % Volume Growth 2002-2007
Table 42 Sales of Meal Solutions by Sector: % Value Growth 2002-2007
Table 43 Company Shares of Meal Solutions 2002-2006
Table 44 Brand Shares of Meal Solutions 2003-2006
Table 45 Forecast Sales of Meal Solutions by Sector: Volume 2007-2012
Table 46 Forecast Sales of Meal Solutions by Sector: Value 2007-2012
Table 47 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2007-2012
Table 48 Forecast Sales of Meal Solutions by Sector: % Value Growth 2007-2012
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - MALAYSIA
HUP SENG PERUSAHAAN MAKANAN (M) SDN BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Hup Seng Perusahaan Makanan (M) Sdn Bhd: Key Facts
Summary 3 Hup Seng Industries Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 4 Hup Seng Perusahaan Makanan (M) Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 5 Hup Seng Perusahaan Makanan (M) Sdn Bhd: Competitive Position 2006
MALAYSIA MILK SDN BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Malaysia Milk Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 7 Malaysia Milk Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 8 Malaysia Milk Sdn Bhd: Competitive Position 2006
MAMEE-DOUBLE DECKER (M) BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Mamee-Double Decker (M) Bhd: Key Facts
Summary 10 Mamee-Double Decker (M) Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 11 Mamee-Double Decker (M) Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 12 Mamee-Double Decker (M) Bhd: Competitive Position 2006
NESTLé (M) BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Nestlé (M) Bhd: Key Facts
Summary 14 Nestlé (M) Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 15 Nestlé (M) Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
PRIMA AGRI-PRODUCTS SDN BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 16 Prima Agri-Products Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 17 Prima Agri-Products Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
REGION FOOD INDUSTRIES SDN BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 18 Region Food Industries Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 19 Region Food Industries Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
STANSON BAKERIES SDN BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 20 Stanson Bakeries Sdn Bhd: Key Facts
Summary 21 Silver Bird Group Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 22 Stanson Bakeries Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 23 Stanson Bakeries Sdn Bhd: Competitive Position 2006
UNILEVER (M) HOLDINGS SDN BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 24 Unilever Foods (M) Sdn Bhd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
YEE LEE EDIBLE OILS SDN BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 25 Yee Lee Edible Oils Sdn Bhd: Key Facts
Summary 26 Yee Lee Corp Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 27 Yee Lee Edible Oils Sdn Bhd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 28 Yee Lee Edible Oils Sdn Bhd: Competitive Position 2006
YEO HIAP SENG (M) BHD - PACKAGED FOOD - MALAYSIA
STRATEGIC DIRECTION
KEY FACTS
Summary 29 Yeo Hiap Seng (M) Bhd: Key Facts
Summary 30 Yeo Hiap Seng (M) Bhd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 31 Yeo Hiap Seng (M) Bhd: Competitive Position 2006
BAKED GOODS IN MALAYSIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 49 Sales of Baked Goods by Subsector: Volume 2002-2007
Table 50 Sales of Baked Goods by Subsector: Value 2002-2007
Table 51 Sales of Baked Goods by Subsector: % Volume Growth 2002-2007
Table 52 Sales of Baked Goods by Subsector: % Value Growth 2002-2007
Table 53 Packaged/Industrial Bread % Breakdown by Type 2004-2007
Table 54 Packaged Cakes: Single Portion vs Multi-pack % Breakdown by Type 2004-2007
Table 55 Baked Goods Company Shares 2002-2006
Table 56 Baked Goods Brand Shares 2003-2006
BISCUITS IN MALAYSIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 57 Sales of Biscuits by Subsector: Volume 2002-2007
Table 58 Sales of Biscuits by Subsector: Value 2002-2007
Table 59 Sales of Biscuits by Subsector: % Volume Growth 2002-2007
Table 60 Sales of Biscuits by Subsector: % Value Growth 2002-2007
Table 61 Biscuits Company Shares 2002-2006
Table 62 Biscuits Brand Shares 2003-2006
BREAKFAST CEREALS IN MALAYSIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 63 Sales of Breakfast Cereals by Subsector: Volume 2002-2007
Table 64 Sales of Breakfast Cereals by Subsector: Value 2002-2007
Table 65 Sales of Breakfast Cereals by Subsector: % Volume Growth 2002-2007
Table 66 Sales of Breakfast Cereals by Subsector: % Value Growth 2002-2007
Table 67 Breakfast Cereals Company Shares 2002-2006
Table 68 Breakfast Cereals Brand Shares 2003-2006