Beer in Egypt
Euromonitor International's Beer in Egypt market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.
Tables: 56 | Publication date: Feb 2010
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Dark Beer; Lager; Lager by Origin; Low/Non- Alcohol Beer; Stout
Table of contents
BEER IN EGYPT : MARKET INSIGHT
HEADLINES
TRENDS
PRODUCTION, IMPORTS AND EXPORTS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Lager price band methodology
Summary 1 Lager by Price Band 2009
SECTOR DATA
Table 1 Sales of Beer by Subsector: Total Volume 2004-2009
Table 2 Sales of Beer by Subsector: Total Value 2004-2009
Table 3 Sales of Beer by Subsector: % Total Volume Growth 2004-2009
Table 4 Sales of Beer by Subsector: % Total Value Growth 2004-2009
Table 5 Sales of Beer by On-trade vs Off-trade Split: Volume 2004-2009
Table 6 Sales of Beer by On-trade vs Off-trade Split: Value 2004-2009
Table 7 Sales of Beer by On-trade vs Off-trade Split: % Volume Growth 2004-2009
Table 8 Sales of Beer by On-trade vs Off-trade Split: % Value Growth 2004-2009
Table 9 Beer: Production, Imports and Exports: Total Volume 2003-2008
Table 10 Beer Exports by Country of Destination: Total Volume 2003-2008
Table 11 Beer Exports by Country of Destination: Total Value 2003-2008
Table 12 Beer Imports by Country of Origin: Total Volume 2003-2008
Table 13 Beer Imports by Country of Origin: Total Value 2003-2008
Table 14 Company Shares of Beer by National Brand Owner 2005-2009
Table 15 Company Shares of Beer by Global Brand Owner 2005-2009
Table 16 Brand Shares of Beer 2006-2009
Table 17 Forecast Sales of Beer by Subsector: Total Volume 2009-2014
Table 18 Forecast Sales of Beer by Subsector: Total Value 2009-2014
Table 19 Forecast Sales of Beer by Subsector: % Total Volume Growth 2009-2014
Table 20 Forecast Sales of Beer by Subsector: % Total Value Growth 2009-2014
LOCAL COMPANY PROFILES - EGYPT
AL AHRAM BEVERAGES CO (ABC) - ALCOHOLIC DRINKS - EGYPT
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Al Ahram Beverages Co (ABC): Key Facts
Summary 3 Al Ahram Beverages Co (ABC): Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 4 Al Ahram Beverages Co (ABC): Production Statistics 2007
COMPETITIVE POSITIONING
Summary 5 Al Ahram Beverages Co (ABC): Competitive Position 2009
CHEERS - ALCOHOLIC DRINKS - EGYPT
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Cheers: Key Facts
COMPANY BACKGROUND
Summary 7 Leading Specialist Retailers 2009
COMPETITIVE POSITIONING
DRINKIES - ALCOHOLIC DRINKS - EGYPT
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Drinkies: Key Facts
COMPANY BACKGROUND
Summary 9 Leading Specialist Retailers 2009
COMPETITIVE POSITIONING
EGYPTIAN INTERNATIONAL BEVERAGE CO - ALCOHOLIC DRINKS - EGYPT
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Egyptian International Beverages Co: Key Facts
Summary 11 Egyptian International Beverages Co: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 12 Egyptian International Beverages Co: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 13 Egyptian International Beverages Co: Competitive Position 2009
ALCOHOLIC DRINKS IN EGYPT
EXECUTIVE SUMMARY
Volume sales not as high as expected in 2009
Spirits market remains small due to negative image associated with it
Black market continues to attract large numbers of consumers
ABC remains the dominant player in the market
Forecast sales expected to slow down
KEY TRENDS AND DEVELOPMENTS
Tourism impacts sales of alcoholic drinks
High taxes and black market heavily impact retail sales
Political instability linked to alcohol market’s future
Advertising loopholes found for companies
Alcohol only sold through specialist retailers
Summary 14 Leading Specialist Retailers 2009
Market merger and acquisition activity
MARKET BACKGROUND
Legislation
Taxation and Duty Levies
Table 21 Taxation and Duty Levies on Alcoholic Drinks 2009
Table 22 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2009
Table 23 Selling Margin of a Typical Domestically Produced Beer Brand 2009 – Luxor Classic
Table 24 Selling Margin of a Typical Domestically Produced Wine Brand 2009 – Chateau Grand Marquis
Table 25 Selling Margin of a Typical Domestically Produced Spirits Brand 2000 – Butler’s Gin
OPERATING ENVIRONMENT
Contraband/Parallel Trade
Duty Free
Cross-border/Private imports
MARKET INDICATORS
Table 26 Retail Consumer Expenditure on Alcoholic Drinks 2004-2009
MARKET DATA
Table 27 Sales of Alcoholic Drinks by Sector: Total Volume 2004-2009
Table 28 Sales of Alcoholic Drinks by Sector: Total Value 2004-2009
Table 29 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2004-2009
Table 30 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2004-2009
Table 31 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2009
Table 32 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2009
Table 33 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2009
Table 34 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2009
Table 35 Company Shares of Alcoholic Drinks by Global Brand Owner 2005-2009
Table 36 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2009
Table 37 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2009
Table 38 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2009-2014
Table 39 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2009-2014
Table 40 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2009-2014
Table 41 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2009-2014
DEFINITIONS
Published data comparisons
Summary 15 Research Sources