Beer in Portugal
Euromonitor International's Beer in Portugal market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 55 | Publication date: Feb 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Dark beer; Lager by origin; Lager by price platform; Low/non-alcohol beer; Stout
Table of contents
ALCOHOLIC DRINKS IN PORTUGAL : MARKET INSIGHT
EXECUTIVE SUMMARY
Alcoholic drinks market registers satisfactory performance
Domestic companies play significant role
Manufacturers reinforce distribution and advertising
Growth expected to slow down in the forecast period.
KEY TRENDS AND DEVELOPMENTS
Abrupt drop in production shakes wine environment
Competition pushes companies to innovate
Beer demonstrates most dynamic performance
Drink driving legislation enforcement is tighter
Sell at any time, to anyone
Specialist retailers and emerging channels
Merger and acquisition activity
Summary 1 Speculated Merger and Acquisition Activity 2006-2007
MARKET BACKGROUND
Legislation
TAXATION AND DUTY LEVIES
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty-free
Cross-border/Private imports
MARKET INDICATORS
Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2002-2007
MARKET DATA
Table 2 Sales of Alcoholic Drinks by Sector: Total Volume 2002-2007
Table 3 Sales of Alcoholic Drinks by Sector: Total Value 2002-2007
Table 4 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2002-2007
Table 5 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2002-2007
Table 6 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: Volume 2007
Table 7 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: Value 2007
Table 8 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: % Volume 2007
Table 9 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade split: % Value 2007
Table 10 Company Shares of Alcoholic Drinks by Global Brand Owner 2003-2006
Table 11 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2007
Table 12 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2007
Table 13 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2007-2012
Table 14 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2007-2012
Table 15 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2007-2012
Table 16 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2007-2012
DEFINITIONS
Sources
Summary 2 Research Sources
LOCAL COMPANY PROFILES - PORTUGAL
ADEGA COOPERATIVA DA BORBA - ALCOHOLIC DRINKS - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Adega Coopeartiva de Borba: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Adega Cooperativa de Borba: Competitive Position 2006
ROQUEVALE, SA - ALCOHOLIC DRINKS - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Roquevale SA: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Roquevale, SA: Competitive Position 2006
SCC - SOCIEDADE CENTRAL DE CERVEJAS SA - ALCOHOLIC DRINKS - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 7 SCC – Sociedade Central de Cervejas: Key Facts
Summary 8 SCC – Sociedade Central de Cervejas: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 9 SCC – Sociedade Central de Cervejas: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 10 SCC – Sociedade Central de Cervejas: Competitive Position 2006
SOGRAPE - VINHOS DE PORTUGAL SA - ALCOHOLIC DRINKS - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Sogrape – Vinhos de Portugal SA: Key Facts
Summary 12 Sogrape – Vinhos de Portugal, SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 13 Sogrape – Vinhos de Portugal, SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 14 Sogrape – Vinhos de Portugal SA: Competitive Position 2006
UNICER - BEBIDAS DE PORTUGAL, SA - ALCOHOLIC DRINKS - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Unicer – Bebidas de Portugal, SA: Key Facts
Summary 16 Unicer – Bebidas de Portugal, SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 17 Unicer– Bebidas de Portugal, SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 18 Unicer – Bebidas de Portugal, SA: Competitive Position 2006
BEER IN PORTUGAL
HEADLINES
TRENDS
Production, Imports and Exports
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR BACKGROUND
Lager Price band methodology
Summary 19 Lager by Price Band 2007
Published data comparisons
SECTOR DATA
Table 17 Sales of Beer by Subsector: Total Volume 2002-2007
Table 18 Sales of Beer by Subsector: Total Value 2002-2007
Table 19 Sales of Beer by Subsector: % Total Volume Growth 2002-2007
Table 20 Sales of Beer by Subsector: % Total Value Growth 2002-2007
Table 21 Sales of Beer by On-trade vs Off-trade split: Volume 2002-2007
Table 22 Sales of Beer by On-trade vs Off-trade split: Value 2002-2007
Table 23 Sales of Beer by On-trade vs Off-trade split: % Volume Growth 2002-2007
Table 24 Sales of Beer by On-trade vs Off-trade split: % Value Growth 2002-2007
Table 25 Beer: Production, Imports and Exports: Total Volume 2001-2006
Table 26 Beer Exports by Country of Destination: Total Volume 2001-2006
Table 27 Beer Exports by Country of Destination: Total Value 2001-2006
Table 28 Beer Imports by Country of Origin: Total Volume 2001-2006
Table 29 Beer Imports by Country of Origin: Total Value 2001-2006
Table 30 Company Shares of Beer by National Brand Owner 2002-2006
Table 31 Company Shares of Beer by Global Brand Owner 2002-2006
Table 32 Brand Shares of Beer 2003-2006
Table 33 Forecast Sales of Beer by Subsector: Total Volume 2007-2012
Table 34 Forecast Sales of Beer by Subsector: Total Value 2007-2012
Table 35 Forecast Sales of Beer by Subsector: % Total Volume Growth 2007-2012
Table 36 Forecast Sales of Beer by Subsector: % Total Value Growth 2007-2012