Beer in Russia

Euromonitor International's Beer in Russia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.


Tables: 87  |  Publication date: Mar 2009
Cost: 
GBP560.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Dark beer; Lager by origin; Lager by price platform; Low/non- alcohol beer; Stout

Table of contents

ALCOHOLIC DRINKS IN RUSSIA : MARKET INSIGHT

EXECUTIVE SUMMARY

Strong growth linked to growing economy

Premiumisation continues in 2008

Leaders focus on expansion through acquisition

Chained grocery retailers gain share

Growth to be driven by quality brands and lighter alcoholic drinks

KEY TRENDS AND DEVELOPMENTS

Government continues reforms of alcoholic drinks legislation

Economic growth boosts interest in premium products

Growing interest in health and wellness impacts alcoholic drinks

Specialist retailers rapidly increase in number

Summary 1 Leading Specialist Retailers 2007

Market merger and acquisition activity

Summary 2 Speculated Merger and Acquisition Activity 2007-2008

CITY KEY TRENDS AND DEVELOPMENTS

Moscow

St Petersburg

LEGISLATION

TAXATION AND DUTY LEVIES

Summary 3 Taxation and Duty Levies on Alcoholic Drinks 2008

Table 1 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Sectors 2008

Table 2 Selling Margin of a Typical Domestically Produced Beer Brand 2008

Table 3 Selling Margin of a Typical Domestically Produced Wine Brand 2008

Table 4 Selling Margin of a Typical Imported Spirits Brand 2008

OPERATING ENVIRONMENT

MARKET INDICATORS

Table 5 Retail Consumer Expenditure on Alcoholic Drinks 2003-2008

MARKET DATA

Table 6 Sales of Alcoholic Drinks by Sector: Total Volume 2003-2008

Table 7 Sales of Alcoholic Drinks by Sector: Total Value 2003-2008

Table 8 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2003-2008

Table 9 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2003-2008

Table 10 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2008

Table 11 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2008

Table 12 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2008

Table 13 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2008

Table 14 Sales of Alcoholic Drinks by City: Total Volume 2003-2008

Table 15 Sales of Alcoholic Drinks by City: Total Value 2003-2008

Table 16 Sales of Alcoholic Drinks by City: % Total Volume Growth 2003-2008

Table 17 Sales of Alcoholic Drinks by City: % Total Value Growth 2003-2008

Table 18 Company Shares of Alcoholic Drinks by Global Brand Owner 2004-2007

Table 19 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2008

Table 20 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2008

Table 21 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2008-2013

Table 22 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2008-2013

Table 23 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2008-2013

Table 24 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2008-2013

Table 25 Forecast Sales of Alcoholic Drinks by City: Total Volume 2008-2013

Table 26 Forecast Sales of Alcoholic Drinks by City: Total Value 2008-2013

Table 27 Forecast Sales of Alcoholic Drinks by City: % Total Volume Growth 2008-2013

Table 28 Forecast Sales of Alcoholic Drinks by City: % Total Value Growth 2008-2013

DEFINITIONS

Summary 4 Research Sources

LOCAL COMPANY PROFILES - RUSSIA

BALTIKA PK OAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Baltika PK OAO: Key Facts

Summary 6 Baltika PK OAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 7 Baltika PK OAO: Competitive Position 2007

DAGVINO VKZ ZAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Dagvino VKZ ZAO : Key Facts

Summary 9 Dagvino VKZ ZAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 10 Dagvino VKZ ZAO: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 11 Dagvino VKZ ZAO: Competitive Position 2007

FANAGORIYA OAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 12 Fanagoriya APF OAO: Key Facts

Summary 13 Fanagoriya APF OAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 14 Fanagoriya APF OAO: Production Statistics 2007

COMPETITIVE POSITIONING

HAPPYLAND OOO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 15 Happyland OOO: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 16 Happyland OOO: Competitive Position 2007

ISTOK OAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 17 Istok OAO: Key Facts

Summary 18 Istok OAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 19 Istok OAO: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 20 Istok OAO: Competitive Position 2007

MOSKVA-EFES PIVOVARNYA ZAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 21 Moskva-Efes Pivovarnya ZAO: Key Facts

Summary 22 Moskva-Efes Pivovarnya ZAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 23 Moskva-Efes Pivovarnya ZAO: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 24 Moskva-Efes Pivovarnya ZAO: Competitive Position 2007

OCHAKOVO MPBK ZAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 25 Ochakovo MPBK ZAO: Key Facts

Summary 26 Ochakovo MPBK ZAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 27 Ochakovo MPBK ZAO: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 28 Ochakovo MPBK ZAO: Competitive Position 2007

OST GRUPA PREDPRYATY ZAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 29 Ost Grupa Predpryaty ZAO: Key Facts

Summary 30 Ost Grupa Predpryaty ZAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 31 Ost Grupa Predpryaty ZAO: Competitive Position 2007

RUSSKY ALKOHOL ZAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 32 Russky Alkohol ZAO: Key Facts

COMPANY BACKGROUND

PRODUCTION

Summary 33 Russky Alkohol ZAO: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 34 Russky Alkohol ZAO: Competitive Position 2007

SYNERGYA OAO - ALCOHOLIC DRINKS - RUSSIA

STRATEGIC DIRECTION

KEY FACTS

Summary 35 Synergya OAO: Key Facts

Summary 36 Synergya OAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 37 Synergya OAO: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 38 Synergya OAO: Competitive Position 2007

BEER IN RUSSIA

HEADLINES

TRENDS

PRODUCTION, IMPORTS AND EXPORTS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR BACKGROUND

Lager price band methodology

Summary 39 Lager by Price Band 2008

Published data comparisons

SECTOR DATA

Table 29 Sales of Beer by Subsector: Total Volume 2003-2008

Table 30 Sales of Beer by Subsector: Total Value 2003-2008

Table 31 Sales of Beer by Subsector: % Total Volume Growth 2003-2008

Table 32 Sales of Beer by Subsector: % Total Value Growth 2003-2008

Table 33 Sales of Beer by On-trade vs Off-trade Split: Volume 2003-2008

Table 34 Sales of Beer by On-trade vs Off-trade Split: Value 2003-2008

Table 35 Sales of Beer by On-trade vs Off-trade Split: % Volume Growth 2003-2008

Table 36 Sales of Beer by On-trade vs Off-trade Split: % Value Growth 2003-2008

Table 37 Beer: Production, Imports and Exports: Total Volume 2002-2007

Table 38 Beer Exports by Country of Destination: Total Volume 2002-2007

Table 39 Beer Exports by Country of Destination: Total Value 2002-2007

Table 40 Beer Imports by Country of Origin: Total Volume 2002-2007

Table 41 Beer Imports by Country of Origin: Total Value 2002-2007

Table 42 Company Shares of Beer by National Brand Owner 2003-2007

Table 43 Company Shares of Beer by Global Brand Owner 2003-2007

Table 44 Brand Shares of Beer 2004-2007

Table 45 Forecast Sales of Beer by Subsector: Total Volume 2008-2013

Table 46 Forecast Sales of Beer by Subsector: Total Value 2008-2013

Table 47 Forecast Sales of Beer by Subsector: % Total Volume Growth 2008-2013

Table 48 Forecast Sales of Beer by Subsector: % Total Value Growth 2008-2013