Bimbo
Packaged Food

Bimbo SA de CV, Grupo

Euromonitor International's company profile, Bimbo SA de CV, Grupo offers detailed strategic analysis of the company's business, examining its performance in the packaged food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

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Chapters: 8  |  Tables: 23  |  Publication date: Apr 2006
Cost: 
GBP195.00

Table of contents

1. INTRODUCTION

1.1 KEY FACTS

Summary 1 Bimbo SA de CV, Grupo: Key Facts

2. CORPORATE OVERVIEW

2.1 FINANCIAL PERFORMANCE

Mexico leads growth

Extraordinary dividend payment

Table 1 Bimbo SA de CV, Grupo: Financial Summary 2000-2004

2.2 GEOGRAPHIC COVERAGE

Strong sales growth in Mexico

US sales remain stable

Continued improvement in Latin America

Table 2 Bimbo SA de CV, Grupo: Sales by Region 2000-2004

Table 3 Bimbo SA de CV, Grupo: Net Profit by Region 2000-2004

2.3 BUSINESS FOCUS

Bimbo SA de CV

Barcel SA de CV Acquires Joyco de Mexico

Bimbo Bakeries USA, Inc (BBU)

Record earnings in Latin America division (OLA)

2.4 INTERIM RESULTS

Growth continues into 2005

3. STRATEGIC OVERVIEW

3.1 OPERATIONAL STRATEGIES

Internal operations

External operations

Summary 2 Bimbo SA de CV, Grupo: Business Agreements 2004

4. PACKAGED FOOD BUSINESS

4.1 PACKAGED FOOD BUSINESS DEVELOPMENT

Early developments

Expansion

Recent years

5. PERFORMANCE IN PACKAGED FOOD

5.1 COMPETITIVE CONTEXT

Bimbo in Mexico

Competition in Latin America

Bimbo in North America

5.2 COMPANY WORLD MARKET SHARES

Bimbo global bakery position

Sweet and savoury snacks remains bouyant

Snack bars an improving area for Bimbo

Confectionery

Table 4 Bimbo SA de CV, Grupo: World Shares & Rankings in Packaged Food by Sector 2001-2004

5.3 COMPANY SHARES BY REGION AND SECTOR

Bakery products in North America

A major player in Latin America

Snack bars in Latin America

Sweet and savoury snacks in Latin America

Table 5 Bimbo SA de CV, Grupo: Regional Shares in Packaged Food by Sector 2004

5.4 MARKETING STRATEGIES

Advertising and promotion

Health and nutritional focus

Mexican activities

5.5 DISTRIBUTION STRATEGIES

6. PACKAGED FOOD BRAND ASSESSMENT

6.1 BRAND PORTFOLIO

6.2 NEW PRODUCT DEVELOPMENT

Focus on developing low-carb products

High-carb products still on the menu

Introducing new health innovations

Reduced sugar and fat content

Packaging development

6.3 PRIVATE LABEL MANUFACTURE

6.4 CORE BRANDS

Barcel

Table 6 Bimbo SA de CV, Grupo: Barcel World Shares & Rankings in Sweet and Savoury Snacks 2001-2004

Table 7 Bimbo SA de CV, Grupo: Barcel Regional Shares in Sweet and Savoury Snacks 2004

Bimbo

Table 8 Bimbo SA de CV, Grupo: Bimbo World Shares & Rankings in Packaged Food by Sector 2001-2004

Table 9 Bimbo SA de CV, Grupo: Bimbo Regional Shares in Packaged Food by Sector 2004

Chips

Table 10 Bimbo SA de CV, Grupo: Chips World Shares & Rankings in Sweet and Savoury Snacks 2001-2004

Table 11 Bimbo SA de CV, Grupo: Chips Regional Shares in Sweet and Savoury Snacks by Sector 2004

Oroweat

Table 12 Bimbo SA de CV, Grupo: Oroweat World Shares & Rankings in Baked Goods 2001-2004

Table 13 Bimbo SA de CV, Grupo: Oroweat Regional Shares in Baked Goods 2004

Tia Rosa

Table 14 Bimbo SA de CV, Grupo: Tia Rosa World Shares & Rankings in Baked Goods 2001-2004

Table 15 Bimbo SA de CV, Grupo: Tia Rosa Regional Shares in Baked Goods 2004

7. PACKAGED FOOD STRATEGIC EVALUATION

7.1 BIMBO SA DE CV, GRUPO SECTOR POTENTIAL

Snack bars growth

Brand acquisition in Mexico to aid company growth

Bakery prices under pressure, but growth in Mexico

Table 16 Bimbo SA de CV, Grupo: World Sales Performance of Key Sectors of Involvement 2004

7.2 SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

7.3 FUTURE PROSPECTS FOR PACKAGED FOOD BUSINESS

Geographic reach and consumer trends

Desire to increase US sales

The question of acquisition

Competition in Latin America

Snack bars will grow in importance for Bimbo

8. APPENDICES

8.1 APPENDIX 1: BIMBO SA DE CV, GRUPO BRAND PORTFOLIO

Summary 3 Bimbo SA de CV, Grupo: Packaged Food Brands 2004

8.2 APPENDIX 2: SUBSIDIARIES AND AFFILIATES OF BIMBO SA DE CV, GRUPO

Summary 4 Bimbo SA de CV, Grupo: Subsidiaries 2004

8.3 APPENDIX 3: WEBSITES OF BIMBO SA DE CV, GRUPO

Summary 5 Bimbo SA de CV, Grupo: Websites

8.4 APPENDIX 4: HISTORY AND CORPORATE DEVELOPMENT

Summary 6 Bimbo SA de CV, Grupo: Historical Development

8.5 APPENDIX 5: COMPANY LOCATIONS

Summary 7 Bimbo SA de CV, Grupo: Company Locations

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