Bosch-Siemens
Domestic Electrical Appliances

Bosch-Siemens Hausgeräte GmbH

Euromonitor International's company profile, Bosch-Siemens Hausgeräte GmbH offers detailed strategic analysis of the company's business, examining its performance in the domestic electrical appliances market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

Chapters: 7  |  Tables: 15  |  Publication date: Feb 2008
Cost: 
GBP245.00

Table of contents

STRATEGIC EVALUATION

SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

HIGHLIGHTS - 2006-2007

COMPANY PROSPECTS IN DOMESTIC ELECTRICAL APPLIANCES MARKET

CORE BUSINESSES

Two thirds of volume sales come from Western Europe

Germany experiences the strongest growth in five years

North America slows down

Eastern Europe continues to grow

GROWTH OPPORTUNITIES

LIMITED POTENTIAL

Slow down in US in 2007

Latin America will follow the US

Table 1 Bosch-Siemens Hausgeräte GmbH: World Sector Sales Performance by Volume 2006

Table 2 Bosch-Siemens Hausgeräte GmbH: Domestic Electrical Appliances Regional Sales Performance by Volume 2006

COMPANY STRATEGY

STRATEGIC OBJECTIVES AND CHALLENGES

Innovation remains a strategic cornerstone

BSH continues to look overseas for opportunities

Latin America remains a huge potential market for BSH

BSH predicts further increases in raw materials in 2007

BSH boosts productivity in a rising cost environment

International recognitision for innovatives strength

OWNERSHIP EVENTS

Table 3 Bosch-Siemens Hausgeräte GmbH: World Shares & Rankings in Domestic Electrical Appliances by Sector by Volume 2005-2006

Table 4 Bosch-Siemens Hausgeräte GmbH: World and Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006

COMPANY STRUCTURE

BOSCH-SIEMENS HAUSGERäTE GMBH

Summary 1 Bosch-Siemens Hausgeräte GmbH: Key Facts

PRODUCTION AND DISTRIBUTION

BRAND ASSESSMENT

Global brands

Special brands

Regional brands

BRAND STRATEGY

BOSCH

SIEMENS

Table 5 Bosch-Siemens Hausgeräte GmbH: Bosch World Shares in Domestic Electrical Appliances by Sector by Volume 2005-2006

Table 6 Bosch-Siemens Hausgeräte GmbH: Bosch Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006

Table 7 Bosch-Siemens Hausgeräte GmbH: Siemens Brand Shares in Domestic Electrical Appliances by Sector by Volume 2005-2006

Table 8 Bosch-Siemens Hausgeräte GmbH: Siemens Regional Shares in Domestic Electrical Appliances by Sector by Volume 2006

APPENDICES

FINANCIAL SUMMARY

Table 9 Bosch-Siemens Hausgeräte GmbH: Financial Summary 2002-2006

COMPANY BACKGROUND

Summary 2 Bosch-Siemens Hausgeräte GmbH: Historical Development

Summary 3 Bosch-Siemens Hausgeräte GmbH: Subsidiaries 2006

Summary 4 Bosch-Siemens Hausgeräte GmbH: Domestic Electrical Appliances Brands 2006

Summary 5 Bosch-Siemens Hausgeräte GmbH: Company Locations

Summary 6 Bosch-Siemens Hausgeräte GmbH: Websites

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