Bottled Water in Denmark
Euromonitor International's Bottled Water in Denmark market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 61 | Publication date: Jul 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Carbonated bottled water; Flavoured bottled water; Functional bottled water; Still bottled water
Table of contents
SOFT DRINKS IN DENMARK : MARKET INSIGHT
EXECUTIVE SUMMARY
Health and wellness a driving force
Cross-border trade a constant issue
Danes want quality
Innovation increasing segmentation
Domestic brands fight back
Health trend to remain important
KEY TRENDS AND DEVELOPMENTS
Health and wellness issues come to the fore
Cross-border trade a growing problem
Development of premium segment
Innovation to maintain consumer interest
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2001-2006
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2001-2006
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2001-2006
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2001-2006
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2006
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2006
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2006
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2006
Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2001-2006
Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2001-2006
Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2001-2006
Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2001-2006
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2002-2006
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2003-2006
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2002-2006
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2003-2006
Table 17 Company Shares of Off-trade Soft Drinks by Value 2002-2006
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2003-2006
Table 19 Penetration of Private Label (as sold) by Sector by Volume 2002-2006
Table 20 Penetration of Private Label by Sector by Value 2002-2006
Table 21 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2006
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011
Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2006-2011
Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2006-2011
Table 28 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2006-2011
Table 29 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2006-2011
APPENDIX
Concentrates Conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 30 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2001-2006
Table 31 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2001-2006
Table 32 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2002-2006
Table 33 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2003-2006
Table 34 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2002-2006
Table 35 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2003-2006
Table 36 Company Shares of Concentrates (RTD) by Off-trade Volume 2002-2006
Table 37 Brand Shares of Concentrates (RTD) by Off-trade Volume 2003-2006
Table 38 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2006-2011
Table 39 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2006-2011
Institutional Bottled Water Sales
Table 40 Sales of Bottled Water to Institutional Channel 2001-2006
Published Data Comparisons
DEFINITIONS
LOCAL COMPANY PROFILES - DENMARK
AQUA D'OR MINERAL WATER A/S - SOFT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Aqua d’Or Mineral Water A/S: Key Facts
Summary 3 Aqua d’Or Mineral Water A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
HARBOE BRYGGERI A/S - SOFT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Harboe Bryggeri A/S: Key Facts
Summary 5 Harboe Bryggeri A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
ROYAL UNIBREW A/S - SOFT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Royal Unibrew A/S: Key Facts
Summary 7 Royal Unibrew A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
RYNKEBY FOODS A/S - SOFT DRINKS - DENMARK
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Rynkeby Foods A/S: Key Facts
Summary 9 Rynkeby Foods A/S: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
BOTTLED WATER IN DENMARK
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 41 Off-trade Sales of Bottled Water: Volume 2001-2006
Table 42 Off-trade Sales of Bottled Water: Value 2001-2006
Table 43 Off-trade Sales of Bottled Water: % Volume Growth 2001-2006
Table 44 Off-trade Sales of Bottled Water: % Value Growth 2001-2006
Table 45 Company Shares of Bottled Water by Off-trade Volume 2002-2006
Table 46 Brand Shares of Bottled Water by Off-trade Volume 2003-2006
Table 47 Company Shares of Bottled Water by Off-trade Value 2002-2006
Table 48 Brand Shares of Bottled Water by Off-trade Value 2003-2006
Table 49 Forecast Off-trade Sales of Bottled Water: Volume 2006-2011
Table 50 Forecast Off-trade Sales of Bottled Water: Value 2006-2011
Table 51 Forecast Off-trade Sales of Bottled Water: % Volume Growth 2006-2011
Table 52 Forecast Off-trade Sales of Bottled Water: % Value Growth 2006-2011