Campbell Soup Co
Euromonitor International's company profile, Campbell Soup Co offers detailed strategic analysis of the company's business, examining its performance in the packaged food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
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Chapters: 7 | Tables: 21 | Publication date: Mar 2008
Table of contents
STRATEGIC EVALUATION
SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
12 MONTH HIGHLIGHTS
2006-2007
PROSPECTS
CORE BUSINESSES
GROWTH OPPORTUNITIES
Emerging markets offer potential for Campbell's core soup business
China offers strong opportunity for Campbell's baked goods business
Campbell has to fine tune emerging market growth strategy
LIMITED POTENTIAL
Core soup markets set to yield little for Campbell
Innovation integral to growth; organic-led development a key niche
Campbell must continue to keep atop of major trends in baked goods
Table 1 Campbell Soup Co: Packaged Food World Sector Sales Performance 2006
Table 2 Campbell Soup Co: Packaged Food Regional Sales Performance 2006
COMPANY STRATEGY
STRATEGIC OBJECTIVES AND CHALLENGES
OWNERSHIP EVENTS
Table 3 Campbell Soup Co: World Shares & Rankings in Packaged Food by Sector 2005-2006
Table 4 Campbell Soup Co: World and Regional Shares in Packaged Food by Sector 2006
COMPANY STRUCTURE
CAMPBELL SOUP CO
Summary 1 Campbell Soup Co: Packaged Food Key Facts
PRODUCTION AND DISTRIBUTION
BRAND ASSESSMENT
BRAND STRATEGY
CAMPBELL'S
PEPPERIDGE FARM
Table 5 Campbell Soup Co: Arnott's World Shares & Brands in Packaged Food by Sector 2005-2006
Table 6 Campbell Soup Co: Arnott's Regional Shares in Packaged Food by Sector 2006
Table 7 Campbell Soup Co: Campbell's World Shares & Brands in Packaged Food by Sector 2005-2006
Table 8 Campbell Soup Co: Campbell's Regional Shares in Packaged Food by Sector 2006
Table 9 Campbell Soup Co: Erasco World Shares & Brands in Packaged Food by Sector 2005-2006
Table 10 Campbell Soup Co: Erasco Regional Shares in Packaged Food by Sector 2006
Table 11 Campbell Soup Co: Pepperidge Farm World Shares & Brands in Packaged Food by Sector 2005-2006
Table 12 Campbell Soup Co: Pepperidge Farm Regional Shares in Packaged Food by Sector 2006
Table 13 Campbell Soup Co: Swanson World Shares & Brands in Packaged Food by Sector 2005-2006
Table 14 Campbell Soup Co: Swanson Regional Shares in Packaged Food by Sector 2006
APPENDICES
FINANCIAL SUMMARY
Table 15 Campbell Soup Co: Financial Summary 2003-2007
COMPANY BACKGROUND
Summary 2 Campbell Soup Co: Historical Development
Summary 3 Campbell Soup Co: Subsidiaries 2006
Summary 4 Campbell Soup Co: Packaged Food Brands 2006
Summary 5 Campbell Soup Co: Company Locations
Summary 6 Campbell Soup Co: Websites