Carnival Corp

Euromonitor International's company profile, Carnival Corp offers detailed strategic analysis of the company's business, examining its performance in the travel and tourism market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

Table of contents

STRATEGIC EVALUATION

SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

12 MONTH HIGHLIGHTS

2007-2008

PROSPECTS

CORE BUSINESSES

A global force in cruises

Two main regions

Fresh new look

GROWTH OPPORTUNITIES

Demographic changes

Building brand loyal consumers

Value creation

Health and wellness focus

Emerging markets

Strategic alliances

LIMITED POTENTIAL

COMPANY STRATEGY

STRATEGIC OBJECTIVES AND CHALLENGES

Overcapacity and natural disasters pose major concerns

OWNERSHIP EVENTS

COMPANY STRUCTURE

CARNIVAL CORP

Summary 1 Carnival Corp: Travel & Tourism Key Facts

PRODUCTION AND DISTRIBUTION

High-tech appeal

BRAND ASSESSMENT

BRAND STRATEGY

CARNIVAL CRUISE LINES

HOLLAND AMERICAN LINE

COSTA CRUISES SPA

CUNARD LINE

SEABOURN CRUISE LINE

PRINCESS CRUISES

AIDA

P&O CRUISES

OCEAN VILLAGE

P&O CRUISES AUSTRALIA

IBEROCRUCEROS

APPENDICES

FINANCIAL SUMMARY

Table 1 Carnival Corp: Financial Summary 2003-2007

COMPANY BACKGROUND

Summary 2 Carnival Corp: Historical Development

Summary 3 Carnival Corp: Subsidiaries 2007

Summary 4 Carnival Corp: Travel & Tourism Brands 2007

Summary 5 Carnival Corp: Company Locations

Summary 6 Carnival Corp: Websites