Carrefour SA in Retailing
Euromonitor International's company profile, Carrefour SA in Retailing offers detailed strategic analysis of the company's business, examining its performance in the retailing market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Chapters: 7 | Publication date: Oct 2009
Table of contents
STRATEGIC EVALUATION
Chart 1 Strategic Evaluation
KEY COMPANY FACTS
Chart 2 Strategic Evaluation
RECENT HALF-YEAR RESULTS – 2009 H1 SEES SHARP FALL IN PROFITS
Chart 3 Strategic Evaluation
SWOT – CARREFOUR SA
Chart 4 Strategic Evaluation
KEY STRATEGIC OBJECTIVES AND CHALLENGES
Chart 5 Strategic Evaluation
COMPETITIVE POSITIONING
Chart 6 Competitive Positioning
LOW GROWTH IN DOMESTIC MARKET WEAKENS GROUP PERFORMANCE
Chart 7 Competitive Positioning
COMPETITIVE CONTEXT – WORLD NUMBER TWO BUT TESCO LOOMS UP
Chart 8 Competitive Positioning
COMPETITIVE CONTEXT – DISCOUNTER OPERATORS ON THE RISE
Chart 9 Competitive Positioning
GEOGRAPHIC OPPORTUNITIES
Chart 10 Geographic Opportunities
PRESENT IN WIDE NUMBER OF EMERGING MARKETS
Chart 11 Geographic Opportunities
MULTI-FORMAT STRATEGY IN FRANCE
Chart 12 Geographic Opportunities
CARREFOUR’S PRICING STRATEGY KEY TO PERFORMANCE IN FRANCE
Chart 13 Geographic Opportunities
DIFFICULTIES IN BELGIUM AND ITALY LEAD TO NEW STRATEGY
Chart 14 Geographic Opportunities
MAXI DIA AND DIA MARKET CONTRIBUTE TO SUCCESS IN SPAIN
Chart 15 Geographic Opportunities
PRESENCE IN POLAND, ROMANIA AND TURKEY SET TO INCREASE
Chart 16 Geographic Opportunities
MORE INTENSE COMPETITION IN POLAND
Chart 17 Geographic Opportunities
LATIN AMERICA: BATTLING AGAINST TWO OTHER GLOBAL RETAILERS
Chart 18 Geographic Opportunities
CHINA: WELL POSITIONED IN GLOBAL PLAYERS’ MAIN BATTLEGROUND
Chart 19 Geographic Opportunities
NEW MARKET ENTRIES STILL OFFER LONG-TERM GROWTH OBJECTIVES
Chart 20 Geographic Opportunities
CATEGORY OPPORTUNITIES
Chart 21 Category Opportunities
MULTI-CHANNEL OPERATOR BUT RELIES HEAVILY ON HYPERMARKETS
Chart 22 Category Opportunities
HYPERMARKETS: THE WORLD’S NUMBER TWO STRUGGLES AT HOME
Chart 23 Category Opportunities
HYPERMARKETS: FLEXIBILITY KEY TO EMERGING MARKETS EXPANSION
Chart 24 Category Opportunities
SMALL FORMATS: FOCUS ON CONVENIENCE STORES AND DISCOUNTERS
Chart 25 Category Opportunities
SUPERMARKETS: RE-BRANDING TO HELP RECOVERY
Chart 26 Category Opportunities
BRAND AND PRIVATE LABEL STRATEGY
Chart 27 Brand and Private Label Strategy
TOWARDS MULTI-CHANNEL AND MORE INTERNATIONAL BANNERS
Chart 28 Brand and Private Label Strategy
CARREFOUR/CARREFOUR EXPRESS/CARREFOUR MARKET: MULTI-CHANNEL
Chart 29 Brand and Private Label Strategy
DIA/ED: SEEKING MORE SYNERGIES BETWEEN DISCOUNTER CHAINS
Chart 30 Brand and Private Label Strategy
NEW RANGE PART OF PRIVATE LABEL STRATEGY’S AMBITIOUS SCOPE
Chart 31 Brand and Private Label Strategy
OPERATIONS
Chart 32 Operations
INNOVATIONS: LOGISTICS, SUPPLY CHAIN AND GREENER PROCESSES
Chart 33 Operations
DIRECT PROCUREMENT IN CHINA AND WHOLESALE ACTIVITY IN GREECE
Chart 34 Operations
RECOMMENDATIONS
Chart 35 Recommendations
KEY RECOMMENDATIONS
Chart 36 Recommendations