Chlorine Bleach in India
Euromonitor International's Chlorine Bleach in India market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 44 | Publication date: Jul 2007
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Table of contents
HOUSEHOLD CARE IN INDIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Increasing urbanisation leads to robust growth
Consumer promotions spur product trials
Reckitt Benckiser ups the ante
Rising input prices lead to price hikes
Hygiene concerns to drive sales
KEY TRENDS AND DEVELOPMENTS
Manufacturers entice consumers through attractive price points
Growing awareness drives consumers to upgrade within urban pockets
Convenience drives sales of HC products in urban areas
Manufacturers use extensive trade promotions to increase penetration
Expanding modern retail formats boost sales
TERRITORY KEY TRENDS AND DEVELOPMENTS
East and Northeast India
North India
South India
West India
RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS
MARKET INDICATORS
Table 1 Households 2001-2006
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2001-2006
Table 3 Sales of Household Care by Sector: % Value Growth 2001-2006
Table 4 Sales of Household Care by Region: Value 2001-2006
Table 5 Sales of Household Care by Region: % Value Growth 2001-2006
Table 6 Sales of Household Care by Rural-Urban % Analysis 2006
Table 7 Household Care Company Shares 2002-2006
Table 8 Household Care Brand Shares 2003-2006
Table 9 Penetration of Private Label by Sector 2002-2006
Table 10 Sales of Household Care by Distribution Format: % Analysis 2001/2006
Table 11 Sales of Household Care by Sector and Distribution Format: % Analysis 2006
Table 12 Forecast Sales of Household Care by Sector: Value 2006-2011
Table 13 Forecast Sales of Household Care by Sector: % Value Growth 2006-2011
Table 14 Forecast Sales of Household Care by Region: Value 2006-2011
Table 15 Forecast Sales of Household Care by Region: % Value Growth 2006-2011
DEFINITIONS
LOCAL COMPANY PROFILES - INDIA
CAVINKARE PVT LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 1 CavinKare Pvt Ltd: Key Facts
Summary 2 CavinKare Pvt Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 3 CavinKare Pvt Ltd: Competitive Position 2006
DABUR INDIA LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Dabur India Ltd: Key Facts
Summary 5 Dabur India Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Dabur India Ltd: Competitive Position 2006
GODREJ SARA LEE LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Godrej Sara Lee Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 8 Godrej Sara Lee Ltd: Competitive Position 2006
HENKEL INDIA LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Henkel India Ltd: Key Facts
Summary 10 Henkel India Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 11 Henkel India Ltd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 12 Henkel India Ltd: Competitive Position 2006
HINDUSTAN LEVER LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Hindustan Lever Ltd: Key Facts
Summary 14 Hindustan Lever Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 15 Hindustan Lever Ltd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 16 Hindustan Lever Ltd: Competitive Position 2006
JYOTHY LABORATORIES LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 17 Jyothy Laboratories Ltd: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 18 Jyothy Laboratories Ltd: Competitive Position 2006
KARAMCHAND APPLIANCES PVT LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 19 Karamchand Appliances Pvt Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 20 Karamchand Appliances Pvt Ltd: Competitive Position 2006
NIRMA LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 21 Nirma Ltd: Key Facts
Summary 22 Nirma Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 23 Nirma Ltd: Production Statistics 2005
COMPETITIVE POSITIONING
Summary 24 Nirma Ltd: Competitive Position 2006
PROCTER & GAMBLE HOME PRODUCTS LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 25 Procter & Gamble Home Products Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 26 Procter & Gamble Home Products Ltd: Competitive Position 2006
RECKITT BENCKISER (INDIA) LTD - HOUSEHOLD CARE - INDIA
STRATEGIC DIRECTION
KEY FACTS
Summary 27 Reckitt Benckiser (India) Ltd: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 28 Reckitt Benckiser (India) Ltd: Production Statistics 2005
COMPETITIVE POSITIONING
Summary 29 Reckitt Benckiser (India) Ltd: Competitive Position 2006
CHLORINE BLEACH IN INDIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS