Chlorine Bleach in South Korea
Euromonitor International's Chlorine Bleach in South Korea market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 36 | Publication date: Jul 2007
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Table of contents
HOUSEHOLD CARE IN SOUTH KOREA : MARKET INSIGHT
EXECUTIVE SUMMARY
Retail value growth remains strong in 2006
Fierce competition in household care
Natural ingredients widely used in products in household care
Strong outlook for household care with buoyant unit prices and development of products for specific consumers
KEY TRENDS AND DEVELOPMENTS
Unit prices increase slightly owing to product innovation and possible price fixing
Use of natural ingredients continues to increase
Small companies achieve value share through niche innovation
More multi-functional and more specialised product development
Large retailers achieve increased sales of their brands
MARKET INDICATORS
Table 1 Households 2001-2006
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2001-2006
Table 3 Sales of Household Care by Sector: % Value Growth 2001-2006
Table 4 Household Care Company Shares 2002-2006
Table 5 Household Care Brand Shares 2003-2006
Table 6 Penetration of Private Label by Sector 2002-2006
Table 7 Sales of Household Care by Distribution Format: % Analysis 2001/2006
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2006
Table 9 Forecast Sales of Household Care by Sector: Value 2006-2011
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2006-2011
DEFINITIONS
LOCAL COMPANY PROFILES - SOUTH KOREA
AEKYUNG INDUSTRIAL CO LTD - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Aekyung Industrial Co Ltd: Key Facts
Summary 2 Aekyung Industrial Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 3 Aekyung Industrial Co Ltd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 4 Aekyung Industrial Co Ltd: Competitive Position 2006
CJ LION CO - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 CJ Lion Co: Key Facts
Summary 6 CJ Lion Co: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 7 CJ Lion Co: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 8 CJ Lion Co: Competitive Position 2006
GREEN CHEMICAL CO - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Green Chemical Co: Key Facts
Summary 10 Green Chemical Co: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 11 Green Chemical Co: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 12 Green Chemical Co: Competitive Position 2006
LG HOUSEHOLD & HEALTH CARE LTD - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 13 LG Household & Health Care Ltd: Key Facts
Summary 14 LG Household and Health Care Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 15 LG Household and Health Care Ltd: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 16 LG Household & Health Care Ltd: Competitive Position 2006
PIGEON CORP - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 17 Pigeon Corp: Key Facts
Summary 18 Pigeon Corp: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 19 Pigeon Corp: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 20 Pigeon Corp: Competitive Position 2006
CHLORINE BLEACH IN SOUTH KOREA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Chlorine Bleach: Value 2001-2006
Table 12 Sales of Chlorine Bleach: % Value Growth 2001-2006
Table 13 Chlorine Bleach Company Shares 2002-2006
Table 14 Chlorine Bleach Brand Shares 2003-2006
Table 15 Forecast Sales of Chlorine Bleach: Value 2006-2011
Table 16 Forecast Sales of Chlorine Bleach: % Value Growth 2006-2011