Chlorine Bleach in South Korea
Euromonitor International's Chlorine Bleach in South Korea market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 38 | Publication date: Sep 2009
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Table of contents
HOUSEHOLD CARE IN SOUTH KOREA : MARKET INSIGHT
EXECUTIVE SUMMARY
Continuous but slower growth
Growing environmentally-friendly attitudes
Preference for natural and clean scents increased
Innovation boosts value growth
Sales through internet retailing increase
KEY TRENDS AND DEVELOPMENTS
Continuous but slower growth
Increasingly environmentally-friendly attitudes
Preference for natural and clean scents increases
Laundry care boosted by innovative products
Sales through internet retailing increase
MARKET INDICATORS
Table 1 Households 2003-2008
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - SOUTH KOREA
AEKYUNG INDUSTRIAL CO LTD - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Aekyung Industrial Co Ltd: Key Facts
Summary 3 Aekyung Industrial Co Ltd: Operational Indicators
Company Background
Production
Summary 4 Aekyung Industrial Co Ltd: Production Statistics 2008
Competitive Positioning
Summary 5 Aekyung Industrial Co Ltd: Competitive Position 2008
LG HOUSEHOLD & HEALTH CARE LTD - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 6 LG Household & Health Care Ltd: Key Facts
Summary 7 LG Household & Health Care Ltd: Operational Indicators
Company Background
Production
Summary 8 LG Household & Health Care Ltd: Production Statistics 2007
Competitive Positioning
Summary 9 Summary LG Household & Health Care Ltd: Competitive Position 2008
MUKUNGHWA CORP - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Mukunghwa Corp: Key Facts
Summary 11 Mukunghwa Corp: Operational Indicators
Company Background
Production
Summary 12 Mukunghwa Corp: Production Statistics 2008
Competitive Positioning
Summary 13 Summary Mukunghwa Corp: Competitive Position 2008
PIGEON CORP - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 14 Pigeon Corp: Key Facts
Summary 15 Pigeon Corp: Operational Indicators
Company Background
Production
Summary 16 Pigeon Corp: Production Statistics 2008
Competitive Positioning
Summary 17 Pigeon Corp: Competitive Position 2008
SUGAR BUBBLE CO LTD - HOUSEHOLD CARE - SOUTH KOREA
STRATEGIC DIRECTION
KEY FACTS
Summary 18 Sugar Bubble Co Ltd: Key Facts
Summary 19 Sugar Bubble Co Ltd: Operational Indicators
Company Background
Production
Summary 20 Sugar Bubble Co Ltd: Production Statistics 2008
Competitive Positioning
Summary 21 Sugar Bubble Co Ltd: Competitive Position 2008
CHLORINE BLEACH IN SOUTH KOREA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Chlorine Bleach by type: % value analysis 2005-2008
Table 12 Sales of Chlorine Bleach: Value 2003-2008
Table 13 Sales of Chlorine Bleach: % Value Growth 2003-2008
Table 14 Chlorine Bleach Company Shares 2004-2008
Table 15 Chlorine Bleach Brand Shares 2005-2008
Table 16 Forecast Sales of Chlorine Bleach: Value 2008-2013
Table 17 Forecast Sales of Chlorine Bleach: % Value Growth 2008-2013