Consumer Electronics in Ireland
Euromonitor International's Consumer Electronics in Ireland report offers a comprehensive guide to the size and shape of the audio and video products market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 26 | Publication date: Oct 2004
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Executive summary
INTRODUCTION
This report analyses the market for Consumer Electronics in Ireland. For the purposes of the study, the market has been divided into two sectors:

Video products

Audio products
Table of contents
CONSUMER ELECTRONICS IN IRELAND : MARKET INSIGHT
INTRODUCTION
EXECUTIVE SUMMARY
Consumer Electronics Weathers the Storm
Unit Prices Consistently Fall
Analogue to Digital Switchover
Sony Dominates
Specialist Multiples go from Strength to Strength
CONSUMER ELECTRONICS
Market Performance
Table 1 Retail Sales of Consumer Electronics: Value 1998-2003
Table 2 Retail Sales of Consumer Electronics: Volume 1998-2003
Table 3 Retail Sales of Consumer Electronics: % Value Growth 1998-2003
Table 4 Retail Sales of Consumer Electronics: % Volume Growth 1998-2003
Table 5 Consumer Electronics Company Shares 2002-2003
Table 6 Consumer Electronics Brand Shares 2002-2003
FORECAST MARKET PERFORMANCE
Table 7 Forecast Retail Sales of Consumer Electronics: Value 2003-2008
Table 8 Forecast Retail Sales of Consumer Electronics: Volume 2003-2008
Table 9 Forecast Retail Sales of Consumer Electronics: % Value Growth 2003-2008
Table 10 Forecast Retail Sales of Consumer Electronics: % Volume Growth 2003-2008
VIDEO PRODUCTS IN IRELAND
SECTOR PERFORMANCE
Video products drive growth in overall consumer electronics
Falling prices drive volume sales over the review period
Television sets buck the trend
Black and white televisions a thing of the past
Uncertainty over digital TV sets
DVD players take the industry by storm
Dismal outlook for VCRs
Digital camcorders picking up – slowly but surely
Analogue camcorders lacking in appeal
Digital still camera – the ideal Christmas present
Sony introduces new memory stick
Camcorders and digital still cameras double up
Sony and Philips maintain leadership
Cheap imports flooding in from Far East
Opening for manufacturers
Table 11 Retail Sales of Video Products: Value 1998-2003
Table 12 Retail Sales of Video Products: Volume 1998-2003
Table 13 Retail Sales of Video Products: % Value Growth 1998-2003
Table 14 Retail Sales of Video Products: % Volume Growth 1998-2003
Table 15 Video Products Company Shares 2002-2003
Table 16 Video Products Brand Shares 2002-2003
NEW PRODUCT DEVELOPMENTS
Consumers struggling to keep up
Philips spreads its wings
Sony at the forefront of convergence technology
Panasonic scores a major scoop
New entrants
Summary 1 Summary - Video Products New Product Developments 2002-2003
RETAIL DISTRIBUTION
Specialist multiples making further inroads
Home-grown multiples give Currys and Dixons a run for their money
Specialist independents facing grim future
Department/variety stores adopt new tactics
Supermarkets making inroads
Table 17 Retail Sales of Video Products by Distribution Format: % Analysis 1998/2003
AUDIO PRODUCTS IN IRELAND
SECTOR PERFORMANCE
Audio products lacking in innovation
Falling prices less of a problem
In-home audio dominates
Personal/portable audio products show positive signs
Home cinema confounds the critics
MP3 the shape of things to come
Minidiscs die a death
Digital radio gradually making an impact
In-car audio aftermarket benefits from CD technology
Sony leads the way
Smaller manufacturers gain firm footing
Table 18 Retail Sales of Audio Products: Value 1998-2003
Table 19 Retail Sales of Audio Products: Volume 1998-2003
Table 20 Retail Sales of Audio Products: % Value Growth 1998-2003
Table 21 Retail Sales of Audio Products: % Volume Growth 1998-2003
Table 22 Audio Products Company Shares 2002-2003
Table 23 Audio Products Brand Shares 2002-2003
NEW PRODUCT DEVELOPMENTS
Apple’s iPod turns heads
New players try their luck with MP3 technology
MP4 – the way forward
Home cinema/theatre systems have broad-based appeal
Smaller radio manufacturers hold their own
Dell makes its entrance
Summary 2 Summary - Audio Products New Product Developments 2002-2003
RETAIL DISTRIBUTION
High-street location key to success
Home-grown specialist multiples give Dixons and Currys a run for their money
ESB faces uncertain future
Supermarkets stock up on audio products
Table 24 Retail Sales of Audio Products by Distribution Format: % Analysis 1998/2003