Consumer Foodservice in Portugal
Euromonitor International's Consumer Foodservice in Portugal report examine stand-alone restaurants and eating establishments in which the consumer can freely choose to eat. The report looks at market trends by sector (cafes/bars, full-service restaurants, fast food, home delivery and street stalls). It profiles the leading companies in the market and analyses factors influencing eating out patterns. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of foodservice value market size, company and brand shares and number of outlets and transactions.
Tables: 178 | Publication date: Oct 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Consumer foodservice by chained/independent; Consumer foodservice by location; Consumer foodservice by type; Consumer foodservice by type and chained/independent
Executive summary
Chained consumer foodservice outlets drive growth
Chained consumer foodservice in Portugal continued to be the key growth driver of consumer foodservice in Portugal, despite the strong dominance of independent consumer foodservice outlets. Chained consumer foodservice brands put pressure on independent outlets through their capacity to innovate and ability to increase product diversity and create more sophisticated menus. Given the expansion of the market and new trends in consumer habits, companies are mostly opting for a marketing-led strategy to reach out to new types of customers.
Large number of cafés/bars across Portugal threatened by closure
The European Union registered an average of 374 people per foodservice outlet in 2007. In Portugal, there was an average of 131, although more than half , according to ASAE (Associação para a Segurança Alimentar e Económica), did not respect all the rules established by the European Union on hygiene and working conditions. In 2007, ASAE was responsible for the closure of more than 1,200 outlets and many more closures are forecast. Moreover, this scenario is expected to be more dramatic with the introduction of the new ban on smoking, which is also likely to lead to a decline in the number of cafés/bars in Portugal.
High concentration in consumer foodservice sector
The consumer food service sector is highly concentrated. The most important five companies in Portugal in terms of retail value sales accounted for 49% of fast food chained outlets, 39% of informal foodservice and 6% of traditional foodservice. In this context, Ibersol Group, McDonald's, TelePizza, Portugalia Group and Eurest own a significant share of foodservice outlets in Portugal.
Franchising
The development of the franchise system helped to boost the number of chained outlets during the review period. Although independent foodservice accounts for the highest value share of consumer service, chained foodservice is increasingly eroding its position. Chained foodservice benefited from the rise in shopping centres and retail parks across Portugal in the last few years. When a new shopping centre or retail park opens, chained outlets are assured of a place, which these players generally make the most of. This strategy will continue to account for most of the expansion during the forecast period.
Health and obesity concerns will drive sales over the forecast period
The Portuguese population is currently demonstrating a burgeoning interest in health and wellness issues, as well as a more pronounced concern for body image and physical appearance. These trends are set to exert a significant influence over the types of new consumer foodservice outlets that appear, as well as product innovation. Over the forecast period, leading fast food companies will continue to experiment and innovate with new ingredients to improve their traditional products, as well as to develop new ones that cater specifically to certain health concerns.
Table of contents
CONSUMER FOODSERVICE IN PORTUGAL : MARKET INSIGHT
EXECUTIVE SUMMARY
Chained consumer foodservice outlets drive growth
Large number of cafés/bars across Portugal threatened by closure
High concentration in consumer foodservice sector
Franchising
Health and obesity concerns will drive sales over the forecast period
KEY TRENDS AND DEVELOPMENTS
New smoking ban affects consumer foodservice
Healthy diets and obesity among children become a global concern
ASAE controls involve tighter legislation
Expansion through new shopping centres/retail parks
Pessimistic prediction for the coming year
MARKET DATA
Table 1 Units, Transactions and Value Sales in Consumer Foodservice: 2002-2007
Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2002-2007
Table 3 Consumer Foodservice by Independent Vs Chained Outlets: Units/Outlets 2007
Table 4 Consumer Foodservice by Eat in Vs Takeaway 2007
Table 5 Consumer Foodservice by Food Vs Drinks Split 2007
Table 6 Sales in Consumer Foodservice by Location 2002-2007
Table 7 Leading Chained Consumer Foodservice Brands by Number of Units 2007
Table 8 Chained Consumer Foodservice Company Shares 2003-2007
Table 9 Chained Consumer Foodservice Brand Shares 2004-2007
Table 10 Forecast Units, Transactions and Value Sales in Consumer Foodservice: 2007-2012
Table 11 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2007-2012
APPENDIX
Published Data Comparisons
Table 12 ARESP 2003- 2004
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - PORTUGAL
GALP ENERGIA SGPS SA - CONSUMER FOODSERVICE - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Galp Energia SGPS: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 3 Galp Energia SGPS: Competitive Position 2007
IBERSOL SGPS SA - CONSUMER FOODSERVICE - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Ibersol SGPS SA: Key Facts
Summary 5 Ibersol SGPS SA: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 6 Ibersol, SGPS: Competitive Position 2007
JERóNIMO MARTINS SGPS SA - CONSUMER FOODSERVICE - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Jerónimo Martins Group: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
NUTRICAFéS- CAFéS E RESTAURAçãO SA - CONSUMER FOODSERVICE - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Nutricafés – Cafés & Restauração SA: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 9 Nutricafés – Cafés & Restauração SA: Competitive Position 2007
TELEPIZZA PORTUGAL SA - CONSUMER FOODSERVICE - PORTUGAL
STRATEGIC DIRECTION
KEY FACTS
Summary 10 TelePizza Portugal SA: Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 11 TelePizza Portugal SA: Competitive Position 2007
CONSUMER FOODSERVICE BY LOCATION IN PORTUGAL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 13 Consumer Foodservice Sales by Location: Units/Outlets 2002-2007
Table 14 Consumer Foodservice Sales by Location: Transactions 2002-2007
Table 15 Consumer Foodservice Sales by Location: Foodservice Value 2002-2007
Table 16 Consumer Foodservice Sales by Location: % Volume Growth 2002-2007
Table 17 Consumer Foodservice Sales by Location: % Transaction Growth 2002-2007
Table 18 Consumer Foodservice Sales by Location: % Foodservice Value Growth 2002-2007
Table 19 Consumer Foodservice Sales through Standalone: Units/Outlets 2002-2007
Table 20 Consumer Foodservice Sales through Standalone: Transactions 2002-2007
Table 21 Consumer Foodservice Sales through Standalone: Foodservice Value 2002-2007
Table 22 Consumer Foodservice Sales through Standalone: % Volume Growth 2002-2007
Table 23 Consumer Foodservice Sales through Standalone: % Transaction Growth 2002-2007
Table 24 Consumer Foodservice Sales through Standalone: % Foodservice Value Growth 2002-2007
Table 25 Consumer Foodservice Sales through Leisure: Units/Outlets 2002-2007
Table 26 Consumer Foodservice Sales through Leisure: Transactions 2002-2007
Table 27 Consumer Foodservice Sales through Leisure: Foodservice Value 2002-2007
Table 28 Consumer Foodservice Sales through Leisure: % Volume Growth 2002-2007
Table 29 Consumer Foodservice Sales through Leisure: % Transaction Growth 2002-2007
Table 30 Consumer Foodservice Sales through Leisure: % Foodservice Value Growth 2002-2007
Table 31 Consumer Foodservice Sales through Retail: Units/Outlets 2002-2007
Table 32 Consumer Foodservice Sales through Retail: Transactions 2002-2007
Table 33 Consumer Foodservice Sales through Retail: Foodservice Value 2002-2007
Table 34 Consumer Foodservice Sales through Retail: % Volume Growth 2002-2007
Table 35 Consumer Foodservice Sales through Retail: % Transaction Growth 2002-2007
Table 36 Consumer Foodservice Sales through Retail: % Foodservice Value Growth 2002-2007
Table 37 Consumer Foodservice Sales through Lodging: Units/Outlets 2002-2007
Table 38 Consumer Foodservice Sales through Lodging: Transactions 2002-2007
Table 39 Consumer Foodservice Sales through Lodging: Foodservice Value 2002-2007
Table 40 Consumer Foodservice Sales through Lodging: % Volume Growth 2002-2007
Table 41 Consumer Foodservice Sales through Lodging: % Transaction Growth 2002-2007
Table 42 Consumer Foodservice Sales through Lodging: % Foodservice Value Growth 2002-2007
Table 43 Consumer Foodservice Sales through Travel: Units/Outlets 2002-2007
Table 44 Consumer Foodservice Sales through Travel: Transactions 2002-2007
Table 45 Consumer Foodservice Sales through Travel: Foodservice Value 2002-2007
Table 46 Consumer Foodservice Sales through Travel: % Volume Growth 2002-2007
Table 47 Consumer Foodservice Sales through Travel: % Transaction Growth 2002-2007
Table 48 Consumer Foodservice Sales through Travel: % Foodservice Value Growth 2002-2007
Table 49 Forecast Consumer Foodservice Sales by Location: Units/Outlets 2007-2012
Table 50 Forecast Consumer Foodservice Sales by Location: Transactions 2007-2012
Table 51 Forecast Consumer Foodservice Sales by Location: Foodservice Value 2007-2012
Table 52 Forecast Consumer Foodservice Sales by Location: % Volume Growth 2007-2012
Table 53 Forecast Consumer Foodservice Sales by Location: % Transaction Growth 2007-2012
Table 54 Forecast Consumer Foodservice Sales by Location: % Foodservice Value Growth 2007-2012
Table 55 Forecast Consumer Foodservice Sales through Standalone: Units/Outlets 2007-2012
Table 56 Forecast Consumer Foodservice Sales through Standalone: Transactions 2007-2012
Table 57 Forecast Consumer Foodservice Sales through Standalone: Foodservice Value 2007-2012
Table 58 Forecast Consumer Foodservice Sales through Standalone: % Volume Growth 2007-2012
Table 59 Forecast Consumer Foodservice Sales through Standalone: % Transaction Growth 2007-2012
Table 60 Forecast Consumer Foodservice Sales through Standalone: % Foodservice Value Growth 2007-2012
Table 61 Forecast Consumer Foodservice Sales through Leisure: Units/Outlets 2007-2012
Table 62 Forecast Consumer Foodservice Sales through Leisure: Transactions 2007-2012
Table 63 Forecast Consumer Foodservice Sales through Leisure: Foodservice Value 2007-2012
Table 64 Forecast Consumer Foodservice Sales through Leisure: % Volume Growth 2007-2012
Table 65 Forecast Consumer Foodservice Sales through Leisure: % Transaction Growth 2007-2012
Table 66 Forecast Consumer Foodservice Sales through Leisure: % Foodservice Value Growth 2007-2012
Table 67 Forecast Consumer Foodservice Sales through Retail: Units/Outlets 2007-2012
Table 68 Forecast Consumer Foodservice Sales through Retail: Transactions 2007-2012
Table 69 Forecast Consumer Foodservice Sales through Retail: Foodservice Value 2007-2012
Table 70 Forecast Consumer Foodservice Sales through Retail: % Volume Growth 2007-2012
Table 71 Forecast Consumer Foodservice Sales through Retail: % Transaction Growth 2007-2012
Table 72 Forecast Consumer Foodservice Sales through Retail: % Foodservice Value Growth 2007-2012
Table 73 Forecast Consumer Foodservice Sales through Lodging: Units/Outlets 2007-2012
Table 74 Forecast Consumer Foodservice Sales through Lodging: Transactions 2007-2012
Table 75 Forecast Consumer Foodservice Sales through Lodging: Foodservice Value 2007-2012
Table 76 Forecast Consumer Foodservice Sales through Lodging: % Volume Growth 2007-2012
Table 77 Forecast Consumer Foodservice Sales through Lodging: % Transaction Growth 2007-2012
Table 78 Forecast Consumer Foodservice Sales through Lodging: % Foodservice Value Growth 2007-2012
Table 79 Forecast Consumer Foodservice Sales through Travel: Units/Outlets 2007-2012
Table 80 Forecast Consumer Foodservice Sales through Travel: Transactions 2007-2012
Table 81 Forecast Consumer Foodservice Sales through Travel: Foodservice Value 2007-2012
Table 82 Forecast Consumer Foodservice Sales through Travel: % Volume Growth 2007-2012
Table 83 Forecast Consumer Foodservice Sales through Travel: % Transaction Growth 2007-2012
Table 84 Forecast Consumer Foodservice Sales through Travel: % Foodservice Value Growth 2007-2012
CAFéS/BARS IN PORTUGAL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 85 Cafés/Bars by Subsector: Units/Outlets 2002-2007
Table 86 Cafés/Bars by Subsector: Transactions 2002-2007
Table 87 Cafés/Bars by Subsector: Foodservice Value 2002-2007
Table 88 Cafés/Bars by Subsector: % Volume Growth 2002-2007
Table 89 Cafés/Bars by Subsector: % Transaction Growth 2002-2007
Table 90 Cafés/Bars by Subsector: % Foodservice Value Growth 2002-2007
Table 91 Global Brand Owner Shares of Chained Cafés/Bars 2003-2007
Table 92 Brand Shares of Chained Cafés/Bars 2004-2007
Table 93 Forecast Sales in Cafés/Bars by Subsector: Units/Outlets 2007-2012
Table 94 Forecast Sales in Cafés/Bars by Subsector: Transactions 2007-2012
Table 95 Forecast Sales in Cafés/Bars by Subsector: Foodservice Value 2007-2012
Table 96 Forecast Sales in Cafés/Bars by Subsector: % Volume Growth 2007-2012
Table 97 Forecast Sales in Cafés/Bars by Subsector: % Transaction Growth 2007-2012
Table 98 Forecast Sales in Cafés/Bars by Subsector: % Foodservice Value Growth 2007-2012
FULL-SERVICE RESTAURANTS IN PORTUGAL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 99 FSR by Subsector: Units/Outlets 2002-2007
Table 100 FSR by Subsector: Transactions 2002-2007
Table 101 FSR by Subsector: Foodservice Value 2002-2007
Table 102 FSR by Subsector: % Volume Growth 2002-2007
Table 103 FSR by Subsector: % Transaction Growth 2002-2007
Table 104 FSR by Subsector: % Foodservice Value Growth 2002-2007
Table 105 Global Brand Owner Shares of Chained FSR 2003-2007
Table 106 Brand Shares of Chained FSR 2004-2007
Table 107 Forecast Sales in FSR by Subsector: Units/Outlets 2007-2012
Table 108 Forecast Sales in FSR by Subsector: Transactions 2007-2012
Table 109 Forecast Sales in FSR by Subsector: Foodservice Value 2007-2012
Table 110 Forecast Sales in FSR by Subsector: % Volume Growth 2007-2012
Table 111 Forecast Sales in FSR by Subsector: % Transaction Growth 2007-2012
Table 112 Forecast Sales in FSR by Subsector: % Foodservice Value Growth 2007-2012
FAST FOOD IN PORTUGAL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 113 Fast Food by Subsector: Units/Outlets 2002-2007
Table 114 Fast Food by Subsector: Transactions 2002-2007
Table 115 Fast Food by Subsector: Foodservice Value 2002-2007
Table 116 Fast Food by Subsector: % Volume Growth 2002-2007
Table 117 Fast Food by Subsector: % Transaction Growth 2002-2007
Table 118 Fast Food by Subsector: % Foodservice Value Growth 2002-2007
Table 119 Sales of Bakery Products Fast Food by Type 2006-2007
Table 120 Global Brand Owner Shares of Chained Fast Food 2003-2007
Table 121 Brand Shares of Chained Fast Food 2004-2007
Table 122 Forecast Sales in Fast Food by Subsector: Units/Outlets 2007-2012
Table 123 Forecast Sales in Fast Food by Subsector: Transactions 2007-2012
Table 124 Forecast Sales in Fast Food by Subsector: Foodservice Value 2007-2012
Table 125 Forecast Sales in Fast Food by Subsector: % Volume Growth 2007-2012
Table 126 Forecast Sales in Fast Food by Subsector: % Transaction Growth 2007-2012
Table 127 Forecast Sales in Fast Food by Subsector: % Foodservice Value Growth 2007-2012
100% HOME DELIVERY/TAKEAWAY IN PORTUGAL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 128 100% Home Delivery/Takeaway by Subsector: Units/Outlets 2002-2007
Table 129 100% Home Delivery/Takeaway by Subsector: Transactions 2002-2007
Table 130 100% Home Delivery/Takeaway by Subsector: Foodservice Value 2002-2007
Table 131 100% Home Delivery/Takeaway by Subsector: % Volume Growth 2002-2007
Table 132 100% Home Delivery/Takeaway by Subsector: % Transaction Growth 2002-2007
Table 133 100% Home Delivery/Takeaway by Subsector: % Foodservice Value Growth 2002-2007
Table 134 Global Brand Owner Shares of Chained 100% Home Delivery/Takeaway 2003-2007
Table 135 Brand Shares of Chained 100% Home Delivery/Takeaway 2004-2007
Table 136 Forecast Sales in 100% Home Delivery/Takeaway by Subsector: Units/Outlets 2007-2012
Table 137 Forecast Sales in 100% Home Delivery/Takeaway by Subsector: Transactions 2007-2012
Table 138 Forecast Sales in 100% Home Delivery/Takeaway by Subsector: Foodservice Value 2007-2012
Table 139 Forecast Sales in 100% Home Delivery/Takeaway by Subsector: % Volume Growth 2007-2012
Table 140 Forecast Sales in 100% Home Delivery/Takeaway by Subsector: % Transaction Growth 2007-2012
Table 141 Forecast Sales in 100% Home Delivery/Takeaway by Subsector: % Foodservice Value Growth 2007-2012
SELF-SERVICE CAFETERIAS IN PORTUGAL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 142 Self-service Cafeterias: Units/Outlets 2002-2007
Table 143 Self-service Cafeterias: Transactions 2002-2007
Table 144 Self-service Cafeterias: Foodservice Value 2002-2007
Table 145 Self-service Cafeterias: % Volume Growth 2002-2007
Table 146 Self-service Cafeterias: % Transaction Growth 2002-2007
Table 147 Self-service Cafeterias: % Foodservice Value Growth 2002-2007
Table 148 Global Brand Owner Shares of Chained Self-service Cafeterias 2003-2007
Table 149 Brand Shares of Chained Self-service Cafeterias 2004-2007
Table 150 Forecast Sales in Self-service Cafeterias: Units/Outlets 2007-2012
Table 151 Forecast Sales in Self-service Cafeterias: Transactions 2007-2012
Table 152 Forecast Sales in Self-service Cafeterias: Foodservice Value 2007-2012
Table 153 Forecast Sales in Self-service Cafeterias: % Volume Growth 2007-2012
Table 154 Forecast Sales in Self-service Cafeterias: % Transaction Growth 2007-2012
Table 155 Forecast Sales in Self-service Cafeterias: % Foodservice Value Growth 2007-2012
STREET STALLS/KIOSKS IN PORTUGAL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 156 Street Stalls/Kiosks: Units/Outlets 2002-2007
Table 157 Street Stalls/Kiosks: Transactions 2002-2007
Table 158 Street Stalls/Kiosks: Foodservice Value 2002-2007
Table 159 Street Stalls/Kiosks: % Volume Growth 2002-2007
Table 160 Street Stalls/Kiosks: % Transaction Growth 2002-2007
Table 161 Street Stalls/Kiosks: % Foodservice Value Growth 2002-2007
Table 162 Forecast Sales in Street Stalls/Kiosks: Units/Outlets 2007-2012
Table 163 Forecast Sales in Street Stalls/Kiosks: Transactions 2007-2012
Table 164 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2007-2012
Table 165 Forecast Sales in Street Stalls/Kiosks: % Volume Growth 2007-2012
Table 166 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2007-2012
Table 167 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2007-2012