Cough, Cold And Allergy (Hay Fever) Remedies in Brazil
Euromonitor International's Cough, Cold And Allergy (Hay Fever) Remedies in Brazil market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Get immediate access to strategic market analysis when you buy reports online
Tables: 51 | Publication date: Aug 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Antihistamines/allergy remedies (systemic); Child-specific cough; cold and allergy remedies; Combination products - cough; cold and allergy (hay fever) remedies; Cough remedies; Decongestants; Medicated confectionery; Pharyngeal preparations
Table of contents
OTC HEALTHCARE IN BRAZIL : MARKET INSIGHT
EXECUTIVE SUMMARY
OTC Sales Advance in 2006
OTC Advertising Strictly Regulated
Direct Selling on the Rise
Sales of OTC Medicines in Grocery Stores
Informality and High Taxes Are Still Far from a Solution
KEY TRENDS AND DEVELOPMENTS
Investment in More Appealing Packaging a Way to Attract Consumers
Price Control Drives Debate
Strict Advertising Regulations
Informality Distorts Competition and Slows Down Development
No Preservatives in Some Products
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services 2001-2006
Table 2 Life Expectancy at Birth 2001-2006
MARKET DATA
Table 3 Sales of OTC Healthcare by Sector: Value 2001-2006
Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2001-2006
Table 5 OTC Healthcare Company Shares by Retail Value 2002-2006
Table 6 OTC Healthcare Brand Shares by Retail Value 2003-2006
Table 7 Penetration of Private Label by Sector 2002-2006
Table 8 Sales of OTC Healthcare by Distribution Format: % Analysis 2001/2006
Table 9 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2006
Table 10 Forecast Sales of OTC Healthcare by Sector: Value 2006-2011
Table 11 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2006-2011
APPENDIX
OTC Registration and Classification
Vitamins & Dietary Supplements Registration and Classification
Generics
Consumer Expenditure on Health Goods and Medical Services
Table 12 Consumer Expenditure on Health Goods and Medical Services 2001-2006
DEFINITIONS
Sources
Summary 1 Research Sources
LOCAL COMPANY PROFILES - BRAZIL
ACHê LABORATóRIOS FARMACêUTICOS SA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Achê Laboratórios Farmacêuticos SA: Key Facts
Summary 3 Achê Laboratórios Farmacêuticos SA: Operational Indicators 2003-2005
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Achê Laboratórios Farmacêuticos SA: Competitive Position 2006
AVENTIS PHARMA LTDA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Aventis Pharma Ltda: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Aventis Pharma Ltda: Competitive Position 2006
BAYER SA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Bayer SA: Key Facts
Summary 8 Bayer SA: Operational Indicators 2003-2005
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 9 Bayer SA: Competitive Position 2006
BRISTOL-MYERS SQUIBB BRASIL SA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Bristol-Myers Squibb Brasil SA: Key Facts
Summary 11 Bristol-Myers Squibb Brasil SA: Operational Indicators 2004-2005
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 12 Bristol-Myers Squibb Brasil SA: Competitive Position 2006
CADBURY ADAMS BRASIL INDúSTRIA E COMéRCIO DE PRODUTOS ALIMENTíCIOS LTDA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Cadbury Adams Indústria e Comércio de Produtos Alimentícios Ltda: Key Facts
Summary 14 Cadbury Adams Indústria e Comércio de Produtos Alimentícios Ltda: Operational Indicators 2003-2005
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 15 Cadbury Adams Indústria e Comércio de Produtos Alimentícios Ltda: Competitive Position 2006
EMS SA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 16 EMS SA: Key Facts
Summary 17 EMS SA: Operational Indicators 2003-2005
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 18 EMS SA: Competitive Position 2006
EUROFARMA LABORATóRIO LTDA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 19 Eurofarma Laboratório Ltda: Key Facts
Summary 20 Eurofarma Laboratório Ltda: Operational Indicators 2003-2005
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 21 Eurofarma Laboratório Ltda: Competitive Position 2006
HERBARIUM LABORATóRIO BOTâNICO LTDA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 22 Herbarium Laboratório Botânico Ltda: Key Facts
Summary 23 Herbarium Laboratório Botânico Ltda: Operational Indicators 2004-2005
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 24 Herbarium Laboratório Botânico Ltda: Competitive Position 2006
MEDLEY SA INDúSTRIA FARMACêUTICA - OTC HEALTHCARE - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 25 Medley SA Indústria Farmacêutica: Key Facts
Summary 26 Medley SA Indústria Farmacêutica: Operational Indicators 2004-2005
COMPANY BACKGROUND
PRODUCTION
Summary 27 Medley SA Indústria Farmacêutica: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 28 Medley SA Indústria Farmacêutica: Competitive Position 2006
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN BRAZIL
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 13 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Subsector: Value 2001-2006
Table 14 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Subsector: % Value Growth 2001-2006
Table 15 Sales of Decongestants by Type: Value 2001-2006
Table 16 Sales of Decongestants by Type: % Value Growth 2001-2006
Table 17 Sales of Child-specific Cough, Cold and Allergy (Hay Fever) Remedies by Type: Value 2001-2006
Table 18 Sales of Child-specific Cough, Cold and Allergy (Hay Fever) Remedies by Type: % Value Growth 2001-2006
Table 19 Herbal vs Standard Cough, Cold and Allergy (Hay Fever) Remedies 2001/2006
Table 20 Cough, Cold and Allergy (Hay Fever) Remedies Company Shares by Retail Value 2002-2006
Table 21 Cough, Cold and Allergy (Hay Fever) Remedies Brand Shares by Retail Value 2003-2006
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Subsector: Value 2006-2011
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Subsector: % Value Growth 2006-2011