Deodorants
Cosmetics and Toiletries > Deodorants

Deodorants in Thailand

Thailand

Euromonitor International's Deodorants in Thailand market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 27  |  Publication date: Nov 2007
Cost: 
GBP450.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Deodorant creams; Deodorant pumps; Deodorant roll-ons; Deodorant sprays; Deodorant sticks; Deodorant wipes

Table of contents

COSMETICS AND TOILETRIES IN THAILAND : MARKET INSIGHT

EXECUTIVE SUMMARY

Strong growth driven by growing emphasis on grooming

Fragrances become status symbols

Multinationals lead but domestic direct sales players prove dynamic

Supermarkets/hypermarkets continues to gain share

Growth to strengthen in forecast period

KEY TRENDS AND DEVELOPMENTS

High inflation and rising costs pose problems for players

Consumers link a groomed and youthful appearance with success

Ageing population shapes growth

Strong shift to organised distribution boosts sales

Direct sales becomes increasingly crowded

MARKET DATA

Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2001-2006

Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2001-2006

Table 3 Cosmetics and Toiletries Company Shares by NBO Retail Value 2002-2006

Table 4 Cosmetics and Toiletries Company Shares by GBO Retail Value 2002-2006

Table 5 Cosmetics and Toiletries Brand Shares by Retail Value 2003-2006

Table 6 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2001/2006

Table 7 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2006

Table 8 Penetration of Private Label by Sector by Retail Value 2002-2006

Table 9 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2006-2011

Table 10 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2006-2011

DEFINITIONS

LOCAL COMPANY PROFILES - THAILAND

AVON COSMETICS (THAILAND) CO LTD - COSMETICS AND TOILETRIES - THAILAND

STRATEGIC DIRECTION

KEY FACTS

Summary 1 Avon Cosmetics (Thailand) Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 2 Avon Cosmetics (Thailand) Co Ltd: Competitive Position 2006

BETTER WAY (THAILAND) CO LTD - COSMETICS AND TOILETRIES - THAILAND

STRATEGIC DIRECTION

KEY FACTS

Summary 3 Better Way (Thailand) Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 4 Better Way (Thailand) Co Ltd: Competitive Position 2006

NU SKIN ENTERPRISES (THAILAND) LTD - COSMETICS AND TOILETRIES - THAILAND

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Nu Skin Enterprises (Thailand) Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 6 Nu Skin Enterprises (Thailand) Ltd: Competitive Position 2006

OSOTSPA CO LTD - COSMETICS AND TOILETRIES - THAILAND

STRATEGIC DIRECTION

KEY FACTS

Summary 7 Osotspa Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 8 Osotspa Co Ltd: Competitive Position 2006

SKYLINE UNITY CO LTD - COSMETICS AND TOILETRIES - THAILAND

STRATEGIC DIRECTION

KEY FACTS

Summary 9 Skyline Unity Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 10 Skyline Unity Co Ltd: Competitive Position 2006

DEODORANTS IN THAILAND

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 11 Sales of Deodorants by Subsector: Value 2001-2006

Table 12 Sales of Deodorants by Subsector: % Value Growth 2001-2006

Table 13 Deodorants Company Shares by Retail Value 2002-2006

Table 14 Deodorants Brand Shares by Retail Value 2003-2006

Table 15 Forecast Sales of Deodorants by Subsector: Value 2006-2011

Table 16 Forecast Sales of Deodorants by Subsector: % Value Growth 2006-2011

Table 17 Deodorants Premium Vs Mass % Analysis 2001-2006

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