Deodorants in Thailand
Euromonitor International's Deodorants in Thailand market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 44 | Publication date: Jul 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Deodorant creams; Deodorant pumps; Deodorant roll-ons; Deodorant sprays; Deodorant sticks; Deodorant wipes
Table of contents
COSMETICS AND TOILETRIES IN THAILAND : MARKET INSIGHT
EXECUTIVE SUMMARY
Mass Cosmetics Sustain Overall Growth of Cosmetics and Toiletries
Ageing of the Population Stimulates Growth of Anti-Ageing Products
Unilever Leads with New Product Innovation and Aggressive Marketing
Direct Selling Continues to Gain Popularity
Slow Growth Anticipated Over the Forecast Period
KEY TRENDS AND DEVELOPMENTS
Poor Economic Situation limits Spending
Ageing of the Population Stimulates Growth of Anti-Ageing Products
Changing Lifestyles and Lower Purchasing Power Drive Mini Sizes
All-in-One Products Impact Overall Sales of Cosmetics and Toiletries
Consumer Segmentation Becomes More Sophisticated
MARKET DATA
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008
Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008
Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008
Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008
Table 8 Penetration of Private Label by Sector by Retail Value 2003-2008
Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008
Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008
Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013
Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013
Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
APPENDIX
Gift Sets
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - THAILAND
BETTER WAY (THAILAND) CO LTD - COSMETICS AND TOILETRIES - THAILAND
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Better Way (Thailand) Co Ltd: Key Facts
Summary 3 Better Way (Thailand) Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 4 Better Way (Thailand) Co Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 5 Better Way (Thailand) Co Ltd: Competitive Position 2008
BIO CONSUMER CO LTD - COSMETICS AND TOILETRIES - THAILAND
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Bio Consumer Co Ltd: Key Facts
Summary 7 Bio Consumer Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 8 Bio Consumer Co Ltd: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 9 Bio Consumer Co Ltd: Competitive Position 2008
ICC INTERNATIONAL PCL - COSMETICS AND TOILETRIES - THAILAND
STRATEGIC DIRECTION
KEY FACTS
Summary 10 ICC International PCL: Key Facts
Summary 11 ICC International PCL: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 12 ICC International PCL: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 13 ICC International PCL: Competitive Position 2008
SKYLINE UNITY CO LTD - COSMETICS AND TOILETRIES - THAILAND
STRATEGIC DIRECTION
KEY FACTS
Summary 14 Skyline Unity Co Ltd: Key Facts
Summary 15 Skyline Unity Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 16 Skyline Unity Co Ltd: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 17 Skyline Unity Co Ltd: Competitive Position 2008
TWIN LOTUS CO LTD - COSMETICS AND TOILETRIES - THAILAND
STRATEGIC DIRECTION
KEY FACTS
Summary 18 Twin Lotus Co Ltd: Key Facts
Summary 19 Twin Lotus Co Ltd: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 20 Twin Lotus Co Ltd: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 21 Twin Lotus Co Ltd: Competitive Position 2008
DEODORANTS IN THAILAND
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 15 Sales of Deodorants by Subsector: Value 2003-2008
Table 16 Sales of Deodorants by Subsector: % Value Growth 2003-2008
Table 17 Deodorants Premium Vs Mass % Analysis 2003-2008
Table 18 Deodorants Company Shares by Retail Value 2004-2008
Table 19 Deodorants Brand Shares by Retail Value 2005-2008
Table 20 Deodorants Premium Brand Shares 2005-2008
Table 21 Forecast Sales of Deodorants by Subsector: Value 2008-2013
Table 22 Forecast Sales of Deodorants by Subsector: % Value Growth 2008-2013
Table 23 Forecast Deodorants Premium Vs Mass % Analysis 2008-2013