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Dishwashing Products in Egypt

Egypt

Euromonitor International's Dishwashing Products in Egypt market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 33  |  Publication date: Jul 2008
Cost: 
GBP560.00

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  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

Automatic dishwashing; Dishwashing additives; Hand dishwashing

Table of contents

HOUSEHOLD CARE IN EGYPT : MARKET INSIGHT

EXECUTIVE SUMMARY

Another good year for household care sales in Egypt

Retail boom impacts household care sales

Laundry care the main contributor to household care sales in Egypt

Multinationals are the highest spenders on advertising

Positive growth is expected during the forecast period

KEY TRENDS AND DEVELOPMENTS

Egyptian population and demographics drive demand for household care products

New product development and marketing support stimulate growth

The Egyptian environment and cultural traits accelerate demand for specific products

Private label to develop further

Developments in the retail environment impact on household care sales

Egyptians use multi-purpose cleaners for all household care

MARKET INDICATORS

Table 1 Households 2002-2007

MARKET DATA

Table 2 Sales of Household Care by Sector: Value 2002-2007

Table 3 Sales of Household Care by Sector: % Value Growth 2002-2007

Table 4 Household Care Company Shares 2003-2007

Table 5 Household Care Brand Shares 2004-2007

Table 6 Sales of Household Care by Distribution Format: % Analysis 2002-2007

Table 7 Sales of Household Care by Sector and Distribution Format: % Analysis 2007

Table 8 Forecast Sales of Household Care by Sector: Value 2007-2012

Table 9 Forecast Sales of Household Care by Sector: % Value Growth 2007-2012

DEFINITIONS

Sources

Summary 1 Research Sources

LOCAL COMPANY PROFILES - EGYPT

ALEXANDRIA DETERGENTS & CHEMICALS CO SAE - HOUSEHOLD CARE - EGYPT

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Alexandria Detergents & Chemicals Co SAE: Key Facts

Summary 3 Alexandria Detergents & Chemicals Co SAE: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 4 Alexandria Detergents & Chemicals Co SAE: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 5 Alexandria Detergents & Chemicals Co SAE: Competitive Position 2007

HOME CARE CO FOR CHEMICAL INDUSTRIES - HOUSEHOLD CARE - EGYPT

STRATEGIC DIRECTION

KEY FACTS

Summary 6 Home Care Co for Chemical Industries: Key Facts

Summary 7 Home Care Co for Chemical Industries: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 8 Home Care Co for Chemical Industries: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 9 Home Care Co for Chemical Industries: Competitive Position 2007

KAMENA PRODUCTS CORP - HOUSEHOLD CARE - EGYPT

STRATEGIC DIRECTION

KEY FACTS

Summary 10 Kamena Products Corp: Key Facts

Summary 11 Kamena Products Corp: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 12 Kamena Products Corp: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 13 Kamena Products Corp: Competitive Position 2007

MISR DETERGENTS & CHEMICALS CO - HOUSEHOLD CARE - EGYPT

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Misr Detergents & Chemicals Co: Key Facts

Summary 15 Misr Detergents & Chemicals Co: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 16 Misr Detergents & Chemicals Co: Production Statistics 2007

COMPETITIVE POSITIONING

Summary 17 Misr Detergents & Chemicals Co: Competitive Position 2007

DISHWASHING PRODUCTS IN EGYPT

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR INDICATORS

Table 10 Household Penetration of Dishwashers 2002-2007

SECTOR DATA

Table 11 Sales of Dishwashing Products by Subsector: Value 2002-2007

Table 12 Sales of Dishwashing Products by Subsector: % Value Growth 2002-2007

Table 13 Dishwashing Products Company Shares 2003-2007

Table 14 Dishwashing Products Brand Shares 2004-2007

Table 15 Forecast Sales of Dishwashing Products by Subsector: Value 2007-2012

Table 16 Forecast Sales of Dishwashing Products by Subsector: % Value Growth 2007-2012

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