Disposable
Disposable Paper Products

Disposable Paper Products in Uzbekistan

Uzbekistan

Euromonitor International's Disposable Paper Products in Uzbekistan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 77  |  Publication date: Jul 2009
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Product coverage

Away-from-home disposable paper products; Retail disposable paper products

Executive summary

Stable Consumer Demand Causes Positive Performance Despite High Prices

Disposable paper products in Uzbekistan saw strong growth in terms of current value sales during 2008. Although there were various factors contributing to this, the primary reason behind the positive growth was significant price rises during the year. Nevertheless, this increase in inflation did not prevent positive growth occurring within overall volume sales also. This was largely a result of stable consumer demand for traditional items as well as modern attitudes to newly presented products. With the exception of toilet paper, all categories of disposable paper products witnessed increases in volume sales that were further accelerated by general factors in Uzbekistan including the growing population, rising disposable incomes and manufacturer incentives such as wider distribution coverage and new product launches.

Exchange Rate Deteriorates Significantly, Causing Imports to Rise in Price

One impact of the global economic slowdown has been a decline in demand for the majority of the country’s exports, a factor which led in 2008 to a drastic revision of the country’s exchange rate. The rate against the US dollar was particularly affected, which in turn caused a considerable rise in the cost of imported products. In light of recent developments within domestic production, which up until 2008 had achieved significantly improved quality as well as much more affordable prices, this increase in import costs has further tipped the balance against foreign products in Uzbekistan.

Influence of Russian TV Advertising Diminishes

During the review period many multinational companies present in Uzbekistan conducted their marketing campaigns primarily via Russian TV channels. Since many urban households have cable television (which broadcasts the principal Russian channels) rather than satellite dishes, advertising was much more attractive and applicable via this medium. Only the largest and most active manufacturers such as The Procter & Gamble Co invested in marketing campaigns directly within Uzbekistan. However, from late 2007 onwards cable TV operators began replacing commercial blocks with either local advertisements or, if these were not available, with miniature videos about nature. This development had an adverse effect on the marketing environment in Uzbekistan, and many products lost out in terms of promotional support.

Domestic Manufacturers Widen their Distribution Coverage

Domestic companies in Uzbekistan have never been very active in terms of marketing activities, preferring always to invest in wider distribution coverage. Given that the quality of domestically manufactured products improved significantly over the review period, companies now see distribution as the principal competitive tool. Moreover, the fact that prices have remained more or less unchanged further increases the importance of distribution reach.

Government Measures Expected in Support of Domestic Production

As certain raw materials utilised in domestic manufacturing continue to be imported, production costs for local companies are still under the influence of currency fluctuations. Further deterioration of the exchange rate may cause a significant rise in the price of domestic products. As an anti-crisis measure the Government of Uzbekistan is exempting from all customs payments those raw materials that are necessary for domestic production and imported by local manufacturers; this measure is intended as compensation for the loss of production volume due to the unfavourable exchange rate. On the other hand, measures have also been introduced to assist the manufacture of import substitutes via new lines of credit and commercial loans. These initiatives have been introduced within Uzbekistan to help domestic producers mitigate the unfavourable consequences of the prevailing global economic slowdown, and represent the fundamental reasons behind the positive forecasts for domestic production.

Table of contents

DISPOSABLE PAPER PRODUCTS IN UZBEKISTAN : MARKET INSIGHT

EXECUTIVE SUMMARY

Stable Consumer Demand Causes Positive Performance Despite High Prices

Exchange Rate Deteriorates Significantly, Causing Imports to Rise in Price

Influence of Russian TV Advertising Diminishes

Domestic Manufacturers Widen their Distribution Coverage

Government Measures Expected in Support of Domestic Production

MARKET INDICATORS

Table 1 Birth Rates 2003-2008

Table 2 Infant Population 2003-2008

Table 3 Female Population by Age 2003-2008

Table 4 Total Population by Age 2003-2008

Table 5 Households 2003-2008

Table 6 Forecast Infant Population 2008-2013

Table 7 Forecast Female Population by Age 2008-2013

Table 8 Forecast Total Population by Age 2008-2013

Table 9 Forecast Households 2008-2013

MARKET DATA

Table 10 Retail Sales of Disposable Paper Products by Sector: Value 2003-2008

Table 11 Retail Sales of Disposable Paper Products by Sector: % Value Growth 2003-2008

Table 12 Retail Sales of Disposable Paper Products by Distribution Format: % Analysis 2003-2008

Table 13 Retail Sales of Disposable Paper Products by Sector and Distribution Format: % Analysis 2008

Table 14 Forecast Retail Sales of Disposable Paper Products by Sector: Value 2008-2013

Table 15 Forecast Retail Sales of Disposable Paper Products by Sector: % Value Growth 2008-2013

DEFINITIONS

Summary 1 Research Sources

SANITARY PROTECTION

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 16 Retail Sales of Sanitary Protection by Subsector: Value 2003-2008

Table 17 Retail Sales of Sanitary Protection by Subsector: % Value Growth 2003-2008

Table 18 Sanitary Protection Retail Company Shares 2004-2008

Table 19 Sanitary Protection Retail Brand Shares 2005-2008

Table 20 Forecast Retail Sales of Sanitary Protection by Subsector: Value 2008-2013

Table 21 Forecast Retail Sales of Sanitary Protection by Subsector: % Value Growth 2008-2013

NAPPIES/DIAPERS/PANTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 22 Retail Sales of Nappies/Diapers/Pants by Subsector: Value 2003-2008

Table 23 Retail Sales of Nappies/Diapers/Pants by Subsector: % Value Growth 2003-2008

Table 24 Nappies/Diapers/Pants Retail Company Shares 2004-2008

Table 25 Nappies/Diapers/Pants Retail Brand Shares 2005-2008

Table 26 Forecast Retail Sales of Nappies/Diapers/Pants by Subsector: Value 2008-2013

Table 27 Forecast Retail Sales of Nappies/Diapers/Pants by Subsector: % Value Growth 2008-2013

INCONTINENCE PRODUCTS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 28 Retail Sales of Incontinence Products by Subsector: Value 2003-2008

Table 29 Retail Sales of Incontinence Products by Subsector: % Value Growth 2003-2008

Table 30 Incontinence Products Retail Company Shares 2004-2008

Table 31 Incontinence Products Retail Brand Shares 2005-2008

Table 32 Forecast Retail Sales of Incontinence Products by Subsector: Value 2008-2013

Table 33 Forecast Retail Sales of Incontinence Products by Subsector: % Value Growth 2008-2013

WIPES

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 34 Retail Sales of Wipes by Subsector: Value 2003-2008

Table 35 Retail Sales of Wipes by Subsector: % Value Growth 2003-2008

Table 36 Wipes Retail Company Shares 2004-2008

Table 37 Wipes Retail Brand Shares 2005-2008

Table 38 Forecast Retail Sales of Wipes by Subsector: Value 2008-2013

Table 39 Forecast Retail Sales of Wipes by Subsector: % Value Growth 2008-2013

COTTON WOOL/BUDS/PADS

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 40 Retail Sales of Cotton Wool/Buds: Value 2003-2008

Table 41 Retail Sales of Cotton Wool/Buds: % Value Growth 2003-2008

Table 42 Cotton Wool/Buds Retail Company Shares 2004-2008

Table 43 Cotton Wool/Buds Retail Brand Shares 2005-2008

Table 44 Forecast Retail Sales of Cotton Wool/Buds: Value 2008-2013

Table 45 Forecast Retail Sales of Cotton Wool/Buds: % Value Growth 2008-2013

TOILET PAPER

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 46 Retail Sales of Toilet Paper: Value 2003-2008

Table 47 Retail Sales of Toilet Paper: % Value Growth 2003-2008

Table 48 Toilet Paper Retail Company Shares 2004-2008

Table 49 Toilet Paper Retail Brand Shares 2005-2008

Table 50 Forecast Retail Sales of Toilet Paper: Value 2008-2013

Table 51 Forecast Retail Sales of Toilet Paper: % Value Growth 2008-2013

TISSUES

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 52 Retail Sales of Tissues by Subsector: Value 2003-2008

Table 53 Retail Sales of Tissues by Subsector: % Value Growth 2003-2008

Table 54 Tissues Retail Company Shares 2004-2008

Table 55 Tissues Retail Brand Shares 2005-2008

Table 56 Forecast Retail Sales of Tissues by Subsector: Value 2008-2013

Table 57 Forecast Retail Sales of Tissues by Subsector: % Value Growth 2008-2013

KITCHEN TOWELS

Headlines

PAPER TABLEWARE

Headlines

Trends

Competitive Landscape

Prospects

Sector Data

Table 58 Retail Sales of Paper Tableware by Subsector: Value 2003-2008

Table 59 Retail Sales of Paper Tableware by Subsector: % Value Growth 2003-2008

Table 60 Paper Tableware Retail Company Shares 2004-2008

Table 61 Paper Tableware Retail Brand Shares 2005-2008

Table 62 Forecast Retail Sales of Paper Tableware by Subsector: Value 2008-2013

Table 63 Forecast Retail Sales of Paper Tableware by Subsector: % Value Growth 2008-2013

AWAY-FROM-HOME (AFH) PRODUCTS

Headlines

Sector Data

Table 64 Away-From-Home Sales of Disposable Paper Products by Sector: Value 2003-2008

Table 65 Away-From-Home Sales of Disposable Paper Products by Sector: % Value Growth 2003-2008

Table 66 Away-From-Home Sales of Disposable Paper Products by Distribution Format: % Analysis 2003-2008

Table 67 Away-From-Home Sales of Disposable Paper Products by Sector and Distribution Format: % Analysis 2007

Table 68 Forecast Away-From-Home Sales of Disposable Paper Products by Sector: Value 2008-2013

Table 69 Forecast Away-From-Home Sales of Disposable Paper Products by Sector: % Value Growth 2008-2013

POLAT AS

Strategic Direction

Key Facts

Summary 2 Polat AS: Key Facts

Summary 3 Polat AS: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 4 Polat AS: Competitive Position 2008

BHT LTD JV

Strategic Direction

Key Facts

Summary 5 BHT Ltd JV: Key Facts

Summary 6 BHT Ltd JV: Operational Indicators

Company Background

Production

Competitive Positioning

UZBEK QOGOZI JSC

Strategic Direction

Key Facts

Summary 7 Uzbek Qogozi JSC: Key Facts

Summary 8 Uzbek Qogozi JSC: Operational Indicators

Company Background

Production

Competitive Positioning

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