Dunkin' Brands Inc
Euromonitor International's company profile, Dunkin' Brands Inc offers detailed strategic analysis of the company's business, examining its performance in the consumer foodservice market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Chapters: 5 | Tables: 43 | Publication date: Apr 2008
Table of contents
STRATEGIC EVALUATION
SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
STRATEGIC OBJECTIVES
Pressing Dunkin' Donuts's advantage in the US
Build on strength overseas
Strengthen franchise system
Updating the brand: new stores, new menu items
Table 1 Dunkin' Brands Inc: Consumer Foodservice: World Sector Sales Performance by Units/Outlets 2006
Table 2 Dunkin' Brands Inc: Consumer Foodservice: World Sector Sales Performance by Value 2006
Table 3 Dunkin' Brands Inc: Consumer Foodservice: Regional Sales Performance by Units/Outlets 2006
Table 4 Dunkin' Brands Inc: Consumer Foodservice: Regional Sales Performance by Value 2006
Table 5 Dunkin' Brands Inc: Chained Consumer Foodservice: World Sector Sales Performance by Units/Outlets 2006
Table 6 Dunkin' Brands Inc: Chained Consumer Foodservice: World Sector Sales Performance by Value 2006
Table 7 Dunkin' Brands Inc: Chained Consumer Foodservice: Regional Sales Performance by Units/Outlets 2006
Table 8 Dunkin' Brands Inc: Chained Consumer Foodservice: Regional Sales Performance by Value 2006
Table 9 Dunkin' Brands Inc: World Shares & Rankings in Consumer Foodservice by Sector by Units/Outlets 2005-2006
Table 10 Dunkin' Brands Inc: World Shares & Rankings in Consumer Foodservice by Sector by Value 2005-2006
Table 11 Dunkin' Brands Inc: World Shares & Rankings in Chained Consumer Foodservice by Sector by Units/Outlets 2005-2006
Table 12 Dunkin' Brands Inc: World Shares & Rankings in Chained Consumer Foodservice by Sector by Value 2005-2006
Table 13 Dunkin' Brands Inc: World and Regional Shares in Consumer Foodservice by Sector by Units/Outlets 2006
Table 14 Dunkin' Brands Inc: World and Regional Shares in Consumer Foodservice by Sector by Value 2006
Table 15 Dunkin' Brands Inc: World and Regional Shares in Chained Consumer Foodservice by Units/Outlets 2006
Table 16 Dunkin' Brands Inc: World and Regional Shares in Chained Consumer Foodservice by Value 2006
CORPORATE OVERVIEW
BUSINESS CONTEXT
Dunkin' Donuts world's second-largest bakery products fast food brand
Baskin-Robbins largest global ice cream retailer in terms of outlets, second in sales
Input prices continue to weigh on profits
OWNERSHIP EVENTS
PRODUCTION AND DISTRIBUTION
Summary 1 Dunkin' Brands Inc: Consumer Foodservice Key Facts by Units/Outlets
Summary 2 Dunkin' Brands Inc: Consumer Foodservice Key Facts by Value
Summary 3 Dunkin' Brands Inc: Chained Consumer Foodservice Key Facts by Units/Outlets
Summary 4 Dunkin' Brands Inc: Chained Consumer Foodservice Key Facts by Value
BRAND ASSESSMENT
BRAND STRATEGY
Value and speed, with an emphasis on variety
BASKIN-ROBBINS
"31 flavours" typifies chain's emphasis on variety
DUNKIN' DONUTS
Blue-collar positioning in the US, premium indulgence elsewhere
Table 17 Dunkin' Brands Inc: Baskin-Robbins World Shares & Rankings in Consumer Foodservice by Sector by Units/Outlets 2005-2006
Table 18 Dunkin' Brands Inc: Baskin-Robbins World Shares & Rankings in Consumer Foodservice by Sector by Value 2005-2006
Table 19 Dunkin' Brands Inc: Baskin-Robbins Regional Shares in Consumer Foodservice by Sector by Units/Outlets 2006
Table 20 Dunkin' Brands Inc: Baskin-Robbins Regional Shares in Consumer Foodservice by Sector by Value 2006
Table 21 Dunkin' Brands Inc: Baskin-Robbins World Shares in Chained Consumer Foodservice by Units/Outlets 2005-2006
Table 22 Dunkin' Brands Inc: Baskin-Robbins World Shares & Rankings in Chained Consumer Foodservice by Value 2005-2006
Table 23 Dunkin' Brands Inc: Baskin-Robbins Regional Shares in Chained Consumer Foodservice by Units/Outlets 2006
Table 24 Dunkin' Brands Inc: Baskin-Robbins Regional Shares in Chained Consumer Foodservice by Value 2006
Table 25 Dunkin' Brands Inc: Dunkin' Donuts World Shares & Rankings in Consumer Foodservice by Sector by Units/Outlets 2005-2006
Table 26 Dunkin' Brands Inc: Dunkin' Donuts World Shares & Rankings in Consumer Foodservice by Sector by Value 2005-2006
Table 27 Dunkin' Brands Inc: Dunkin' Donuts Regional Shares in Consumer Foodservice by Sector by Units/Outlets 2006
Table 28 Dunkin' Brands Inc: Dunkin' Donuts Regional Shares in Consumer Foodservice by Sector by Value 2006
Table 29 Dunkin' Brands Inc: Dunkin' Donuts World Shares & Rankings in Chained Consumer Foodservice by Units/Outlets 2005-2006
Table 30 Dunkin' Brands Inc: Dunkin' Donuts World Shares & Rankings in Chained Consumer Foodservice by Value 2005-2006
Table 31 Dunkin' Brands Inc: Dunkin' Donuts Regional Shares in Chained Consumer Foodservice by Units/Outlets 2006
Table 32 Dunkin' Brands Inc: Dunkin' Donuts Regional Shares in Chained Consumer Foodservice by Value 2006
Table 33 Dunkin' Brands Inc: Togo's Eatery World Shares & Rankings in Consumer Foodservice by Sector by Units/Outlets 2005-2006
Table 34 Dunkin' Brands Inc: Togo's Eatery World Shares & Rankings in Consumer Foodservice by Sector by Value 2005-2006
Table 35 Dunkin' Brands Inc: Togo's Eatery Regional Shares in Consumer Foodservice by Sector by Units/Outlets 2006
Table 36 Dunkin' Brands Inc: Togo's Eatery Regional Shares in Consumer Foodservice by Sector by Value 2006
APPENDICES
COMPANY BACKGROUND
Summary 5 Dunkin' Brands Inc: Historical Development
Summary 6 Dunkin' Brands Inc: Consumer Foodservice Brands 2006
Summary 7 Dunkin' Brands Inc: Websites