Ear Care in Austria
Euromonitor International's Ear Care in Austria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 33 | Publication date: Apr 2009
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Table of contents
OTC HEALTHCARE IN AUSTRIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Increase in Government support for generics
Mild winter in 2008 has had a negative impact on OTC Healthcare
Pharmacies still dominate retail despite lobbying for opening retail channels
Health & wellness trend continues to play an important role in OTC market
OTC Growth factors in Austria outweigh recession impact in 2008
Ageing population has positive impact on OTC sales
KEY TRENDS AND DEVELOPMENTS
Health and wellness increasingly widespread
Innovation aimed at improving ones appearance
Ageing population increases demand for OTC products
Drugstores increase pressure for market liberalisation
Healthcare system under financial pressure
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services 2003-2008
Table 2 Life Expectancy at Birth 2003-2008
MARKET DATA
Table 3 Sales of OTC Healthcare by Sector: Value 2003-2008
Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2003-2008
Table 5 OTC Healthcare Company Shares by Value 2004-2008
Table 6 OTC Healthcare Brand Shares by Value 2005-2008
Table 7 Penetration of Private Label by Sector 2003-2008
Table 8 Sales of OTC Healthcare by Distribution Format: % Analysis 2003-2008
Table 9 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2008
Table 10 Forecast Sales of OTC Healthcare by Sector: Value 2008-2013
Table 11 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2008-2013
APPENDIX
OTC Registration and Classification
Vitamins & Dietary Supplements Registration and Classification
EU Legislation
Self-medication and Preventative Medicine
Generics
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - AUSTRIA
APOMEDICA GMBH & CO KG - OTC HEALTHCARE - AUSTRIA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Apomedica GmbH & Co KG: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 3 Apomedica GmbH & Co KG: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 4 Apomedica GmbH & Co KG: Competitive Position 2008
KWIZDA F JOH GMBH - OTC HEALTHCARE - AUSTRIA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Kwizda F Joh GmbH: Key Facts
Summary 6 Kwizda F Joh GmbH: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 7 Kwizda F Joh GmbH: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 8 Kwizda F Joh GmbH: Competitive Position 2008
NYCOMED AUSTRIA GMBH - OTC HEALTHCARE - AUSTRIA
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Nycomed Austria GmbH: Key Facts
Summary 10 Nycomed Austria GmbH: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 11 Nycomed Austria GmbH: Competitive Position 2008
RATIOPHARM GMBH & CO - OTC HEALTHCARE - AUSTRIA
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Ratiopharm GmbH & Co: Key Facts
Summary 13 Ratiopharm GmbH & Co: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 14 Ratiopharm GmbH & Co: Competitive Position 2008
SANOVA PHARMA GESMBH - OTC HEALTHCARE - AUSTRIA
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Sanova Pharma GesmbH: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 16 Sanova Pharma GesmbH: Competitive Position 2008
EAR CARE IN AUSTRIA
SECTOR DATA
Table 12 Sales of Ear Care: Value 2003-2008
Table 13 Sales of Ear Care: % Value Growth 2003-2008
Table 14 Ear Care Company Shares by Value 2004-2008
Table 15 Ear Care Brand Shares by Value 2005-2008
Table 16 Forecast Sales of Ear Care: Value 2008-2013
Table 17 Forecast Sales of Ear Care: % Value Growth 2008-2013