Electrolux AB

Euromonitor International's company profile, Electrolux AB offers detailed strategic analysis of the company's business, examining its performance in the domestic electrical appliances market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

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Table of contents

DOMESTIC ELECTRICAL APPLIANCES : MARKET INSIGHT

1. INTRODUCTION

1.1 Key Facts

Summary 1 Electrolux AB: Key Facts

2. CORPORATE OVERVIEW

2.1 Financial Performance

Table 1 Electrolux AB: Financial Summary 1999-2005

2.2 Geographic Coverage

Table 2 Electrolux AB: Sales by Region 2002-2005

2.3 Business Focus

Chart 1 Electrolux AB: Revenue by Business Activity 2005

2.4 Interim Results

3. STRATEGIC OVERVIEW

3.1 Operational Strategies

Summary 2 Electrolux AB: Business Agreements 2004

4. DOMESTIC ELECTRICAL APPLIANCES BUSINESS

4.1 Domestic Electrical Appliances Business Development

4.2 Domestic Electrical Appliances Net Sales & Profits

Table 3 Electrolux AB: Domestic Electrical Appliances Sales 2001-2005

5. PERFORMANCE IN DOMESTIC ELECTRICAL APPLIANCES

5.1 Competitive Context

5.2 Company World Market Shares

Table 4 Electrolux AB: World Domestic Electrical Appliances Shares & Rankings by Sector 2001-2005

5.3 Company Shares by Region and Sector

Table 5 Electrolux AB: Regional Shares of Domestic Electrical Appliances by Sector 2005

5.4 Marketing Strategies

5.5 Distribution Strategies

6. DOMESTIC ELECTRICAL APPLIANCES BRAND ASSESSMENT

6.1 Brand Portfolio

6.2 New Product Development

6.3 Core Brands

Table 6 Electrolux AB: Electrolux Brand Shares in Domestic Electrical Appliances 2001-2005

Table 7 Electrolux AB: Electrolux Regional Shares by Sector 2005

Table 8 Electrolux AB: Frigidaire Brand Shares in Domestic Electrical Appliances 2001-2005

Table 9 Electrolux AB: Frigidaire Regional Shares by Sector 2005

Table 10 Electrolux AB: Zanussi Brand Shares in Domestic Electrical Appliances 2001-2005

Table 11 Electrolux AB: Zanussi Regional Shares by Sector 2005

7. DOMESTIC ELECTRICAL APPLIANCES STRATEGIC EVALUATION

7.1 Electrolux AB Sector Potential

Table 12 Electrolux AB: World Sales Performance of Key Sectors of Involvement 2005

7.2 SWOT Analysis

7.3 Future Prospects for Domestic Electrical Appliances Business

8. APPENDICES

8.1 Appendix 1: Electrolux AB Brand Portfolio

Summary 3 Electrolux AB: Domestic Electrical Appliances Brands 2005

8.2 Appendix 2: Subsidiaries and Affiliates of Electrolux AB

Summary 4 Electrolux AB: Subsidiaries 2005

8.3 Appendix 3: Websites of Electrolux AB

Summary 5 Electrolux AB: Websites

8.4 Appendix 4: History and Corporate Development

Summary 6 Electrolux AB: Historical Development

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