Fragrances in Greece
Euromonitor International's Fragrances in Greece market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 45 | Publication date: Jun 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Mass fragrances; Premium fragrances
Table of contents
COSMETICS AND TOILETRIES IN GREECE : MARKET INSIGHT
EXECUTIVE SUMMARY
Shaky economic environment has slight impact
Trends benefit innovative materials and natural ingredients
Competition from masstige and “pharmacy” brands increases
Non-grocery retailers to over-perform grocery players for the first time
Growth set to continue in coming years
KEY TRENDS AND DEVELOPMENTS
Organic and natural represent key buzzwords
Pharmacy brands go mainstream
Specialised products and emerging demand for customisation
Beauty services impact trends on cosmetics and toiletries
Switching focus: from the celebrity image to the ‘everyday’ people
MARKET DATA
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008
Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 5 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 6 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 7 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008
Table 8 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008
Table 9 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008
Table 10 Penetration of Private Label by Sector by Retail Value 2003-2008
Table 11 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008
Table 12 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008
Table 13 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013
Table 14 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013
Table 15 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 16 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
Table 17 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 18 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
APPENDIX
Gift Sets
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - GREECE
APIVITA SA - COSMETICS AND TOILETRIES - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 2 ApiVita SA: Key Facts
Summary 3 ApiVita SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Table 19 ApiVita SA: Competitive Position 2008
KORRES NATURAL PRODUCTS SA - COSMETICS AND TOILETRIES - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Korres Natural Products SA: Key Facts
Summary 5 Korres Natural Products SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Korres Natural Products SA: Competitive Position 2008
MASTIC SPA SODIS SA - COSMETICS AND TOILETRIES - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Mastic Spa Sodis SA: Key Facts
Summary 8 Mastic Spa Sodis SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 9 Mastic Spa Sodis SA: Competitive Position 2008
NOTOS COM HOLDINGS SA - COSMETICS AND TOILETRIES - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Notos Com Holdings SA: Key Facts
Summary 11 Notos Com Holdings SA: Company Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 12 Notos Com Holdings SA: Competitive Position 2008
SARANTIS SA, GR - COSMETICS AND TOILETRIES - GREECE
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Gr Sarantis SA: Key Facts
Summary 14 Gr Sarantis SA: Company Operational Indicators
Summary 15 Gr Sarantis SA: Group Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 16 Gr Sarantis SA: Competitive Position 2008
FRAGRANCES IN GREECE
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 20 Sales of Fragrances by Subsector: Value 2003-2008
Table 21 Sales of Fragrances by Subsector: % Value Growth 2003-2008
Table 22 Fragrances Premium Vs Mass % Analysis 2003-2008
Table 23 Fragrances Company Shares by Retail Value 2004-2008
Table 24 Fragrances Brand Shares by Retail Value 2005-2008
Table 25 Men's Premium Fragrances Brand Shares by Retail Value 2005-2008
Table 26 Women's Premium Fragrances Brand Shares by Retail Value 2005-2008
Table 27 Forecast Sales of Fragrances by Subsector: Value 2008-2013
Table 28 Forecast Sales of Fragrances by Subsector: % Value Growth 2008-2013
Table 29 Forecsast Fragrances Premium Vs Mass % Analysis 2008-2013