Fruit/Vegetable Juice in Hungary

Euromonitor International's Fruit/Vegetable Juice in Hungary market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Why buy this report

• Get insight into trends in market performance
• Pinpoint growth sectors and identify factors driving change
• Identify market and brand leaders and understand the competitive environment

Table of contents

SOFT DRINKS IN HUNGARY : MARKET INSIGHT

EXECUTIVE SUMMARY

TOTAL SOFT DRINKS SALES

Market Performance

Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2000-2005

Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2000-2005

Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2000-2005

Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2000-2005

Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2005

Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2005

Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2005

Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2005

Table 9 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2005-2010

Table 10 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2005-2010

Table 11 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2005-2010

Table 12 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2005-2010

OFF-TRADE SOFT DRINKS SALES

Market Performance

Table 13 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2000-2005

Table 14 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2000-2005

Table 15 Off-trade Sales of Soft Drinks by Sector: Value 2000-2005

Table 16 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2000-2005

Competitive Environment

Table 17 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2001-2005

Table 18 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2002-2005

Table 19 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2001-2005

Table 20 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2002-2005

Table 21 Company Shares of Off-trade Soft Drinks by Value 2001-2005

Table 22 Brand Shares of Off-trade Soft Drinks by Value 2002-2005

Off-Trade Distribution

Table 23 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2005

Retailer Activity and Private Label Trends

Table 24 Penetration of Private Label (as sold) by Sector by Volume 2001-2005

Table 25 Penetration of Private Label by Sector by Value 2001-2005

Forecast Market Performance

Table 26 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2005-2010

Table 27 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2005-2010

Table 28 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2005-2010

Table 29 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2005-2010

APPENDIX

Concentrates Conversions and Additional Data

Table 30 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format

Table 31 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2000-2005

Table 32 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2000-2005

Table 33 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2001-2005

Table 34 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2002-2005

Table 35 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2001-2005

Table 36 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2002-2005

Table 37 Company Shares of Concentrates (RTD) by Off-trade Volume 2001-2005

Table 38 Brand Shares of Concentrates (RTD) by Off-trade Volume 2002-2005

Table 39 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2005-2010

Table 40 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2005-2010

Institutional Sales of Bottled Water

DEFINITIONS

LOCAL COMPANY PROFILES - HUNGARY

ELMA RT - SOFT DRINKS - HUNGARY

COMPANY BACKGROUND

Summary 1 Summary - Elma Rt Operational Indicators 2004

PRODUCTION CAPACITY

Summary 2 Summary - Elma RT: Production Statistics 2004

MASPEX OLYMPOS KFT - SOFT DRINKS - HUNGARY

COMPANY BACKGROUND

Summary 3 Summary - Maspex Olympos Kft Operational Indicators 2004

PRODUCTION CAPACITY

RAUCH HUNGáRIA KFT - SOFT DRINKS - HUNGARY

COMPANY BACKGROUND

SIó-ECKES KFT - SOFT DRINKS - HUNGARY

COMPANY BACKGROUND

PRODUCTION CAPACITY

Summary 4 Summary - Sió-Eckes Kft: Production Statistics 2004

FRUIT/VEGETABLE JUICE IN HUNGARY

SECTOR PERFORMANCE

2005 Headlines

Positive performance for fruit/vegetable juice in 2005

Innovation needed and it comes in line with the health and wellness trend

Private label on the rise

100% juice is the fastest-growing subsector

Fruit-flavoured drinks suffer in 2005

Concentrated sector

Sió-Eckes at the top

Olympos-Top Kft becomes Maspex Olympos Kft

Forecast performance

Table 41 Off-trade Sales of Fruit/Vegetable Juice by Subsector: Volume 2000-2005

Table 42 Off-trade Sales of Fruit/Vegetable Juice by Subsector: Value 2000-2005

Table 43 Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Volume Growth 2000-2005

Table 44 Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Value Growth 2000-2005

Table 45 Company Shares of Fruit/Vegetable Juice by Off-trade Volume 2001-2005

Table 46 Brand Shares of Fruit/Vegetable Juice by Off-trade Volume 2002-2005

Table 47 Company Shares of Fruit/Vegetable Juice by Off-trade Value 2001-2005

Table 48 Brand Shares of Fruit/Vegetable Juice by Off-trade Value 2002-2005

Summary 5 Summary - Fruit/Vegetable Juice: New Product Launches 2004-2005

Table 49 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: Volume 2005-2010

Table 50 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: Value 2005-2010

Table 51 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Volume Growth 2005-2010

Table 52 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Value Growth 2005-2010

CHILLED VS NON-CHILLED FRUIT/VEGETABLE JUICE

Table 53 Chilled vs Non-chilled Fruit/Vegetable Juice by Off-trade Volume 2002-2005

FLAVOURS

Table 54 Leading Flavours for 100% Juice: %Volume Breakdown 2003-2005

Table 55 Leading Flavours for Nectars (25-99% Juice): %Volume Breakdown 2003-2005

Table 56 Leading Flavours for Juice Drinks (up to 24% Juice): %Volume Breakdown 2003-2005

Table 57 Leading Flavours for Fruit-flavoured Drinks (No Juice Content): %Volume Breakdown 2003-2005

SMOOTHIES

Table 58 % Share of Smoothies in 100% Juice and Nectars (25-99% Juice): Off-trade Value 2005

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