Fruit/Vegetable Juice in Vietnam
Euromonitor International's Fruit/Vegetable Juice in Vietnam market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes including on-trade and off-trade, company and brand shares, distribution and pricing data.
Tables: 69 | Publication date: May 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
100% juice; Fruit-flavoured drinks (no juice content); Juice drinks (up to 24% juice); Nectars (25-99% juice)
Table of contents
SOFT DRINKS IN VIETNAM : MARKET INSIGHT
EXECUTIVE SUMMARY
Carbonates continues losing favour with consumers
Nutritious and healthy drinks growing
RTD tea gaining popularity
Young consumers drive growth
Positive outlook
KEY TRENDS AND DEVELOPMENTS
Increasingly health-conscious consumers
Young generation catches the attention of manufacturers
Development of fast food outlets
Multinationals dominate soft drinks
Convenience stores growing in Vietnam
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2003-2008
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2003-2008
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2003-2008
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2003-2008
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2008
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2008
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2008
Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2003-2008
Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2003-2008
Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2003-2008
Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2003-2008
Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2008
Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2008
Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2008
Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2008
Table 17 Company Shares of Off-trade Soft Drinks by Value 2004-2008
Table 18 Brand Shares of Off-trade Soft Drinks by Value 2005-2008
Table 19 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2008
Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2008-2013
Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2008-2013
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2008-2013
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2008-2013
Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2008-2013
Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2008-2013
Table 26 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2008-2013
Table 27 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2008-2013
APPENDIX
Fountain Salesin Vietnam
SECTOR DATA
Table 28 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2003-2008
Table 29 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2003-2008
Table 30 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2008
Table 31 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2008
Table 32 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2008
Table 33 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2008
Table 34 Company Shares of Concentrates (RTD) by Off-trade Volume 2004-2008
Table 35 Brand Shares of Concentrates (RTD) by Off-trade Volume 2005-2008
Table 36 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2008-2013
Table 37 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - VIETNAM
INTERFOOD SHAREHOLDING CO - SOFT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Interfood Shareholding Co: Key Facts
Summary 3 Interfood Shareholding Co: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Interfood Shareholding Co: Competitive Position 2008
KHANH HOA SALANGANES NEST CO - SOFT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Khanh Hoa Salanganes Nest Co: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
SAIGON BEVERAGES JSC (TRIBECO) - SOFT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Saigon Beverages JSC (Tribeco): Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Summary Saigon Beverages JSC (Tribeco): Competitive Position 2008
SAIGON PURIFIED WATER CO (SAPUWA) - SOFT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Saigon Purified Water Co (Sapuwa): Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 9 Summary Saigon Purified Water Co: Competitive Position 2008
TAN HIEP PHAT GROUP - SOFT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 10 Tan Hiep Phat Group: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 11 Tan Hiep Phat Group: Competitive Position 2008
VIETNAM DAIRY PRODUCTS JSC (VINAMILK) - SOFT DRINKS - VIETNAM
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Vietnam Dairy Products JSC (Vinamilk): Key Facts
Summary 13 Vietnam Dairy Products JSC (Vinamilk): Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 14 Vietnam Dairy Products JSC (Vinamilk): Competitive Position 2008
FRUIT/VEGETABLE JUICE IN VIETNAM
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 38 Off-trade Sales of Fruit/Vegetable Juice by Subsector: Volume 2003-2008
Table 39 Off-trade Sales of Fruit/Vegetable Juice by Subsector: Value 2003-2008
Table 40 Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Volume Growth 2003-2008
Table 41 Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Value Growth 2003-2008
Table 42 Leading Flavours for 100% Juice: % Volume Breakdown 2003-2008
Table 43 Leading Flavours for Nectars (25-99% Juice): % Volume Breakdown 2003-2008
Table 44 Leading Flavours for Juice Drinks (up to 24% Juice): % Volume Breakdown 2003-2008
Table 45 Leading Flavours for Fruit-flavoured Drinks (No Juice Content): % Volume Breakdown 2003-2008
Table 46 % Share of Smoothies in 100% Juice and Nectars (25-99% Juice): Off-trade Value 2008
Table 47 Chilled Vs Ambient Reconstituted 100% Juice: % Analysis 2003-2008
Table 48 Company Shares of Fruit/Vegetable Juice by Off-trade Volume 2004-2008
Table 49 Brand Shares of Fruit/Vegetable Juice by Off-trade Volume 2005-2008
Table 50 Company Shares of Fruit/Vegetable Juice by Off-trade Value 2004-2008
Table 51 Brand Shares of Fruit/Vegetable Juice by Off-trade Value 2005-2008
Table 52 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: Volume 2008-2013
Table 53 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: Value 2008-2013
Table 54 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Volume Growth 2008-2013
Table 55 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Value Growth 2008-2013