Future
Countries

Future Demographic

Global Population Trends and Forecasts to 2010 and Beyond

ISBN: 1842642758  |  Publication date: Nov 2004
Cost: 
GBP545.00

Brochure Sample

Global businesses are awakening to the realisation that significant demographic shifts in the structure of the world’s population will have a major impact on marketing opportunities over the next ten to fifteen years. This statistical handbook analyses the future shifts in the global population base by market segment in 71 countries. Colour charts give an at-a-glance guide to population shifts on a world, regional and national basis.

Key features

  • Understand the size of demographic market segments in 71 countries:
      Babies: 2004-2014
      Teenagers: 2004-2014
      Baby boomers: 2004-2014
      Elderly population: 2004-2014
  • Examine how a country’s population structure is changing
  • Populations forecasts by age and sex
  • Identify the market segments that have the most potential on a country by country basis

Reasons to buy this book

  • Examine how the age structure of a population is changing enabling you to plan effectively for the future
  • Provides all the knowledge to pinpoint potential risks and opportunities, enabling you to plan effectively
  • It provides thousands of clearly presented, accurate statistics from a source you can trust

Geographic coverage

Algeria, Argentina, Australia, Austria, Azerbaijan, Belarus, Belgium, Bolivia, Brazil, Bulgaria, Canada, Chile, China, Colombia, Croatia, Czech Republic, Denmark, Ecuador, Egypt, Estonia, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Jordan, Kazakhstan, Kuwait, Latvia, Lithuania, Malaysia, Mexico, Morocco, Netherlands, New Zealand, Nigeria, Norway, Pakistan, Peru, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, Slovakia, Slovenia, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Tunisia, Turkey, Turkmenistan, Ukraine, United Arab Emirates, United Kingdom, USA, Venezuela, Vietnam

Table of contents

Futrue Demographic

Table of Contents 

The Future Demographic 


Introduction 

Introduction 

Scope of the Handbook 

Countries and Regions 

Sources and Methodology 

Disclaimer 

Section one 

Regional Overviews 

World 

Background population indicators 

Key population trends 

Table: 1.1  Key population trends 

Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.2  Young generation 

Middle-aged generation 

Table: 1.3  Middle-aged generation 

Elderly generation 

Table: 1.4  Elderly population 

Europe 

Background population indicators 

Key population trends 

Table: 1.5  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.6  Young generation 

Middle-aged generation 

Table: 1.7  Middle-aged generation 

Elderly generation 

Table: 1.8  Elderly population 

Western Europe 

Background population indicators 

Key population trends 

Table: 1.9  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.10  Young generation 

Middle-aged generation 

Table: 1.11  Middle-aged generation 

Elderly generation 

Table: 1.12  Elderly population 

Eastern Europe 

Background population indicators 

Key population trends 

Table: 1.13  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.14  Young generation 

Middle-aged generation 

Table: 1.15  Middle-aged generation 

Elderly generation 

Table: 1.16  Elderly population 

European Union 

Background population indicators 

Key population trends 

Table: 1.17  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.18  Young generation 

Middle-aged generation 

Table: 1.19  Middle-aged generation 

Elderly generation 

Table: 1.20  Elderly population 

North America 

Background population indicators 

Key population trends 

Table: 1.21  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.22  Young generation 

Middle-aged generation 

Table: 1.23  Middle-aged generation 

Elderly generation 

Table: 1.24  Elderly population 

Latin America 

Background population indicators 

Key population trends 

Table: 1.25  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.26  Young generation 

Middle-aged generation 

Table: 1.27  Middle-aged generation 

Elderly generation 

Table: 1.28  Elderly population 

Asia Pacific 

Background population indicators 

Key population trends 

Table: 1.29  Key population trends 

Marketing segments 

Young generation 

Table: 1.30  Young generation 

Middle-aged generation 

Table: 1.31  Middle-aged generation 

Elderly generation 

Table: 1.32  Elderly population 

Australasia 

Background population indicators 

Key population trends 

Table: 1.33  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.34  Young generation 

Middle-aged generation 

Table: 1.35  Middle-aged generation 

Elderly generation 

Table: 1.36  Elderly population 

Africa and Middle East 

Background population indicators 

Key population trends 

Table: 1.37  Key population trends 

Growth of Urban Agglomerations 

Marketing segments 

Young generation 

Table: 1.38  Young generation 

Middle-aged generation 

Table: 1.39  Middle-aged generation 

Elderly generation 

Table: 1.40  Elderly population 

Section two 

Age structure of the population at a glance 

World 

Chart 2.1   Age structure of the population at a glance, each dot represents a single age group 

Regional 

Europe 

Chart 2.2   Age structure of the population at a glance, each dot represents a single age group 

Western Europe 

Chart 2.3   Age structure of the population at a glance, each dot represents a single age group 

Eastern Europe 

Chart 2.4   Age structure of the population at a glance, each dot represents a single age group 

EU 

Chart 2.5   Age structure of the population at a glance, each dot represents a single age group 

North America 

Chart 2.6   Age structure of the population at a glance, each dot represents a single age group 

Latin America 

Chart 2.7   Age structure of the population at a glance, each dot represents a single age group 

Asia Pacific 

Chart 2.8   Age structure of the population at a glance, each dot represents a single age group 

Australasia 

Chart 2.9   Age structure of the population at a glance, each dot represents a single age group 

Africa and Middle East 

Chart 2.10   Age structure of the population at a glance, each dot represents a single age group 

National 

Algeria 

Chart 2.11   Age structure of the population at a glance, each dot represents a single age group 

Argentina 

Chart 2.12   Age structure of the population at a glance, each dot represents a single age group 

Australia 

Chart 2.13   Age structure of the population at a glance, each dot represents a single age group 

Austria 

Chart 2.14   Age structure of the population at a glance, each dot represents a single age group 

Azerbaijan 

Chart 2.15   Age structure of the population at a glance, each dot represents a single age group 

Belarus 

Chart 2.16   Age structure of the population at a glance, each dot represents a single age group 

Belgium 

Chart 2.17   Age structure of the population at a glance, each dot represents a single age group 

Bolivia 

Chart 2.18   Age structure of the population at a glance, each dot represents a single age group 

Brazil 

Chart 2.19   Age structure of the population at a glance, each dot represents a single age group 

Bulgaria 

Chart 2.20   Age structure of the population at a glance, each dot represents a single age group 

Canada 

Chart 2.21   Age structure of the population at a glance, each dot represents a single age group 

Chile 

Chart 2.22   Age structure of the population at a glance, each dot represents a single age group 

China 

Chart 2.23   Age structure of the population at a glance, each dot represents a single age group 

Colombia 

Chart 2.24   Age structure of the population at a glance, each dot represents a single age group 

Croatia 

Chart 2.25   Age structure of the population at a glance, each dot represents a single age group 

Czech Republic 

Chart 2.26   Age structure of the population at a glance, each dot represents a single age group 

Denmark 

Chart 2.27   Age structure of the population at a glance, each dot represents a single age group 

Ecuador 

Chart 2.28   Age structure of the population at a glance, each dot represents a single age group 

Egypt 

Chart 2.29   Age structure of the population at a glance, each dot represents a single age group 

Estonia 

Chart 2.30   Age structure of the population at a glance, each dot represents a single age group 

Finland 

Chart 2.31   Age structure of the population at a glance, each dot represents a single age group 

France 

Chart 2.32   Age structure of the population at a glance, each dot represents a single age group 

Germany 

Chart 2.33   Age structure of the population at a glance, each dot represents a single age group 

Greece 

Chart 2.34   Age structure of the population at a glance, each dot represents a single age group 

Hong Kong, China 

Chart 2.35   Age structure of the population at a glance, each dot represents a single age group 

Hungary 

Chart 2.36   Age structure of the population at a glance, each dot represents a single age group 

India 

Chart 2.37   Age structure of the population at a glance, each dot represents a single age group 

Indonesia 

Chart 2.38   Age structure of the population at a glance, each dot represents a single age group 

Ireland 

Chart 2.39   Age structure of the population at a glance, each dot represents a single age group 

Israel 

Chart 2.40   Age structure of the population at a glance, each dot represents a single age group 

Italy 

Chart 2.41   Age structure of the population at a glance, each dot represents a single age group 

Japan 

Chart 2.42   Age structure of the population at a glance, each dot represents a single age group 

Jordan 

Chart 2.43   Age structure of the population at a glance, each dot represents a single age group 

Kazakhstan 

Chart 2.44   Age structure of the population at a glance, each dot represents a single age group 

Kuwait 

Chart 2.45   Age structure of the population at a glance, each dot represents a single age group 

Latvia 

Chart 2.46   Age structure of the population at a glance, each dot represents a single age group 

Lithuania 

Chart 2.47   Age structure of the population at a glance, each dot represents a single age group 

Malaysia 

Chart 2.48   Age structure of the population at a glance, each dot represents a single age group 

Mexico 

Chart 2.49   Age structure of the population at a glance, each dot represents a single age group 

Morocco 

Chart 2.50   Age structure of the population at a glance, each dot represents a single age group 

Netherlands 

Chart 2.51   Age structure of the population at a glance, each dot represents a single age group 

New Zealand 

Chart 2.52   Age structure of the population at a glance, each dot represents a single age group 

Nigeria 

Chart 2.53   Age structure of the population at a glance, each dot represents a single age group 

Norway 

Chart 2.54   Age structure of the population at a glance, each dot represents a single age group 

Pakistan 

Chart 2.55   Age structure of the population at a glance, each dot represents a single age group 

Peru 

Chart 2.56   Age structure of the population at a glance, each dot represents a single age group 

Philippines 

Chart 2.57   Age structure of the population at a glance, each dot represents a single age group 

Poland 

Chart 2.58   Age structure of the population at a glance, each dot represents a single age group 

Portugal 

Chart 2.59   Age structure of the population at a glance, each dot represents a single age group 

Romania 

Chart 2.60   Age structure of the population at a glance, each dot represents a single age group 

Russia 

Chart 2.61   Age structure of the population at a glance, each dot represents a single age group 

Saudi Arabia 

Chart 2.62   Age structure of the population at a glance, each dot represents a single age group 

Singapore 

Chart 2.63   Age structure of the population at a glance, each dot represents a single age group 

Slovakia 

Chart 2.64   Age structure of the population at a glance, each dot represents a single age group 

Slovenia 

Chart 2.65   Age structure of the population at a glance, each dot represents a single age group 

South Africa 

Chart 2.66   Age structure of the population at a glance, each dot represents a single age group 

South Korea 

Chart 2.67   Age structure of the population at a glance, each dot represents a single age group 

Spain 

Chart 2.68   Age structure of the population at a glance, each dot represents a single age group 

Sweden 

Chart 2.69   Age structure of the population at a glance, each dot represents a single age group 

Switzerland 

Chart 2.70   Age structure of the population at a glance, each dot represents a single age group 

Taiwan 

Chart 2.71   Age structure of the population at a glance, each dot represents a single age group 

Thailand 

Chart 2.72   Age structure of the population at a glance, each dot represents a single age group 

Tunisia 

Chart 2.73   Age structure of the population at a glance, each dot represents a single age group 

Turkey 

Chart 2.74   Age structure of the population at a glance, each dot represents a single age group 

Turkmenistan 

Chart 2.75   Age structure of the population at a glance, each dot represents a single age group 

Ukraine 

Chart 2.76   Age structure of the population at a glance, each dot represents a single age group 

United Arab Emirates 

Chart 2.77   Age structure of the population at a glance, each dot represents a single age group 

United Kingdom 

Chart 2.78   Age structure of the population at a glance, each dot represents a single age group 

USA 

Chart 2.79   Age structure of the population at a glance, each dot represents a single age group 

Venezuela 

Chart 2.80   Age structure of the population at a glance, each dot represents a single age group 

Vietnam 

Chart 2.81  Age structure of the population at a glance, each dot represents a single age group 

Section three 

Rankings 

Table  3.1  Total population 

Table  3.2  Population aged 0-14 

Table  3.3  Population aged 15-64 

Table  3.4  Population aged 65+ 

Table  3.5  Male population 

Table  3.6  Mean age of population 

Table  3.7  Median age of population 

Table  3.8  Urban population 

Table  3.9  Population density 

Table  3.10  Babies (under 12 months) 

Table  3.11  Infants (under 24 months) 

Table  3.12  Toddlers (1-4) 

Table  3.13  Children (2-9) 

Table  3.14  Tweenagers (10-14) 

Table  3.15  Teenagers (13-19) 

Table  3.16  Studying age (18-22) 

Table  3.17  Young adults (15-29) 

Table  3.18  Middle-aged adults (30-59) 

Table  3.19  Baby boomers (40-59) 

Table  3.20  Pensioners 

Table  3.21  Elderly population (60+) 

Section four 

Cross-country Comparisons 

Key population trends 

Table  4.1  Total Population: 2004-2014 

Table  4.2  Population Aged 0-14: 2004 (%) 

Table  4.3  Population Aged 15-64: 2004 (%) 

Table  4.4  Population Aged 65+: 2004 (%) 

Table  4.5  Population Aged 0-14: 2020 (%) 

Table  4.6  Population Aged 15-64: 2020 (%) 

Table  4.7  Population Aged 65+: 2020 (%) 

Table  4.8  Population Aged 0-4: 2004-2014 

Table  4.9  Population Aged 5-9: 2004-2014 

Table  4.10  Population Aged 10-14: 2004-2014 

Table  4.11  Population Aged 15-19: 2004-2014 

Table  4.12  Population Aged 20-24: 2004-2014 

Table  4.13  Population Aged 25-29: 2004-2014 

Table  4.14  Population Aged 30-34: 2004-2014 

Table  4.15  Population Aged 35-39: 2004-2014 

Table  4.16  Population Aged 40-44: 2004-2014 

Table  4.17  Population Aged 45-49: 2004-2014 

Table  4.18  Population Aged 50-54: 2004-2014 

Table  4.19  Population Aged 55-59: 2004-2014 

Table  4.20  Population Aged 60-64: 2004-2014 

Table  4.21  Population Aged 65-69: 2004-2014 

Table  4.22  Population Aged 70-74: 2004-2014 

Table  4.23  Population Aged 75-79: 2004-2014 

Table  4.24  Population Aged 80+: 2004-2014 

Table  4.25  Male Population: 2004-2014 

Table  4.26  Male Population Aged 0-4: 2004-2014 

Table  4.27  Male Population Aged 5-9: 2004-2014 

Table  4.28  Male Population Aged 10-14: 2004-2014 

Table  4.29  Male Population Aged 15-19: 2004-2014 

Table  4.30  Male Population Aged 20-24: 2004-2014 

Table  4.31  Male Population Aged 25-29: 2004-2014 

Table  4.32  Male Population Aged 30-34: 2004-2014 

Table  4.33  Male Population Aged 35-39: 2004-2014 

Table  4.34  Male Population Aged 40-44: 2004-2014 

Table  4.35  Male Population Aged 45-49: 2004-2014 

Table  4.36  Male Population Aged 50-54: 2004-2014 

Table  4.37  Male Population Aged 55-59: 2004-2014 

Table  4.38  Male Population Aged 60-64: 2004-2014 

Table  4.39  Male Population Aged 65-69: 2004-2014 

Table  4.40  Male Population Aged 70-74: 2004-2014 

Table  4.41  Male Population Aged 75-79: 2004-2014 

Table  4.42  Male Population Aged 80+: 2004-2014 

Table  4.43  Female Population: 2004-2014 

Table  4.44  Female Population Aged 0-4: 2004-2014 

Table  4.45  Female Population Aged 5-9: 2004-2014 

Table  4.46  Female Population Aged 10-14: 2004-2014 

Table  4.47  Female Population Aged 15-19: 2004-2014 

Table  4.48  Female Population Aged 20-24: 2004-2014 

Table  4.49  Female Population Aged 25-29: 2004-2014 

Table  4.50  Female Population Aged 30-34: 2004-2014 

Table  4.51  Female Population Aged 35-39: 2004-2014 

Table  4.52  Female Population Aged 40-44: 2004-2014 

Table  4.53  Female Population Aged 45-49: 2004-2014 

Table  4.54  Female Population Aged 50-54: 2004-2014 

Table  4.55  Female Population Aged 55-59: 2004-2014 

Table  4.56  Female Population Aged 60-64: 2004-2014 

Table  4.57  Female Population Aged 65-69: 2004-2014 

Table  4.58  Female Population Aged 70-74: 2004-2014 

Table  4.59  Female Population Aged 75-79: 2004-2014 

Table  4.60  Female Population Aged 80+: 2004-2014 

Table  4.61  Mean age of population: 2004-2014 

Table  4.62  Mean age of male population: 2004-2014 

Table  4.63  Mean age of female population: 2004-2014 

Table  4.64  Median age of population: 2004-2014 

Table  4.65  Median age of male population: 2004-2014 

Table  4.66  Median age of female population: 2004-2014 

Vital statistics 

Table  4.67  Live births: 2004-2014 

Table  4.68  Birth rates: 2004-2014 

Table  4.69  Deaths: 2004-2014 

Table  4.70  Death rates: 2004-2014 

Table  4.71  Net migration: 2004-2014 

Density and urbanisation 

Table  4.72  Population density: 2004-2014 

Table  4.73  Urban population: 2004-2014 

Table  4.74  Urban population: 2004-2014 (%) 

Key economic trends 

Table  4.75  GDP per capita: 2004-2014 

Table  4.76  Real GDP growth: 2004-2014 

Table  4.77  Disposable income per capita: 2004-2014 

Table  4.78  Disposable income per household: 2004-2014 

Marketing segments: Young generation 

Table  4.79  Babies (under 12 months): 2004-2014 

Table  4.80  Babies (under 12 months): 2004-2014 (%) 

Table  4.81  Infants (under 24 months): 2004-2014 

Table  4.82  Infants (under 24 months): 2004-2014 (%) 

Table  4.83  Toddlers (1-4): 2004-2014 

Table  4.84  Toddlers (1-4): 2004-2014 (%) 

Table  4.85  Children (2-9): 2004-2014 

Table  4.86  Female children (2-9): 2004-2014 

Table  4.87  Male children (2-9): 2004-2014 

Table  4.88  Children (2-9): 2004-2014 (%) 

Table  4.89  Female children (2-9): 2004-2014 (%) 

Table  4.90  Male children (2-9): 2004-2014 (%) 

Table  4.91  Tweenagers (10-14): 2004-2014 

Table  4.92  Female tweenagers (10-14): 2004-2014 

Table  4.93  Male tweenagers (10-14): 2004-2014 

Table  4.94  Tweenagers (10-14): 2004-2014 (%) 

Table  4.95  Female tweenagers (10-14): 2004-2014 (%) 

Table  4.96  Male tweenagers (10-14): 2004-2014 (%) 

Table  4.97  Teenagers (13-19): 2004-2014 

Table  4.98  Female teenagers (13-19): 2004-2014 

Table  4.99  Male teenagers (13-19): 2004-2014 

Table  4.100  Teenagers (13-19): 2004-2014 (%) 

Table  4.101  Female teenagers (13-19): 2004-2014 (%) 

Table  4.102  Male teenagers (13-19): 2004-2014 (%) 

Table  4.103  Studying age (18-22): 2004-2014 

Table  4.104  Female studying age (18-22): 2004-2014 

Table  4.105  Male studying age (18-22): 2004-2014 

Table  4.106  Studying age (18-22): 2004-2014 (%) 

Table  4.107  Female studying age (18-22): 2004-2014 (%) 

Table  4.108  Male studying age (18-22): 2004-2014 (%) 

Table  4.109  Young adults (15-29): 2004-2014 

Table  4.110  Female young adults (15-29): 2004-2014 

Table  4.111  Male young adults (15-29): 2004-2014 

Table  4.112  Young adults (15-29): 2004-2014 (%) 

Table  4.113  Female young adults (15-29): 2004-2014 (%) 

Table  4.114  Male young adults (15-29): 2004-2014 (%) 

Marketing segments: Middle aged generation 

Table  4.115  Middle-aged adults (30-59): 2004-2014 

Table  4.116  Female middle-aged adults (30-59): 2004-2014 

Table  4.117  Male middle-aged adults (30-59): 2004-2014 

Table  4.118  Middle-aged adults (30-59): 2004-2014 (%) 

Table  4.119  Female middle-aged adults (30-59): 2004-2014 (%) 

Table  4.120  Male middle-aged adults (30-59): 2004-2014 (%) 

Table  4.121  Baby boomers (40-59): 2004-2014 

Table  4.122  Female baby boomers (40-59): 2004-2014 

Table  4.123  Male baby boomers (40-59): 2004-2014 

Table  4.124  Baby boomers (40-59): 2004-2014 (%) 

Table  4.125  Female baby boomers (40-59): 2004-2014 (%) 

Table  4.126  Male baby boomers (40-59): 2004-2014 (%) 

Marketing segments: Elder generation 

Table  4.127  Pensioners: 2004-2014 

Table  4.128  Elderly population (60+): 2004-2014 

Table  4.129  Female elderly population (60+): 2004-2014 

Table  4.130  Male elderly population (60+): 2004-2014 

Table  4.131  Pensioners: 2004-2014 (%) 

Table  4.132  Elderly population (60+): 2004-2014 (%) 

Table  4.133  Female elderly population (60+): 2004-2014 (%) 

Table  4.134  Male elderly population (60+): 2004-2014 (%) 

Section five 

Country Data 

Algeria 

Table 5.1  Key population trends 

Table 5.2  Key economic trends 

Marketing segments 

Table 5.3  Young generation 

Table 5.4  Middle-aged generation 

Table 5.5  Elderly population 

Chart 5.1 Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.2 Population pyramid 

Chart 5.3 Pensioners and working age population 

Argentina 

Table 5.6  Key population trends 

Table 5.7  Key economic trends 

Marketing segments 

Table 5.8  Young generation 

Table 5.9  Middle-aged generation 

Table 5.10  Elderly population 

Chart 5.4  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.5  Population pyramid 

Chart 5.6  Pensioners and working age population 

Australia 

Table 5.11  Key population trends 

Table 5.12  Key economic trends 

Marketing segments 

Table 5.13  Young generation 

Table 5.14  Middle-aged generation 

Table 5.15  Elderly population 

Chart 5.7  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.8  Population pyramid 

Chart 5.Chart 5.[0_9]  Pensioners and working age population 

Austria 

Table 5.16  Key population trends 

Table 5.17  Key economic trends 

Marketing segments 

Table 5.18  Young generation 

Table 5.19  Middle-aged generation 

Table 5.20  Elderly population 

Chart 5.10  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.11  Population pyramid 

Chart 5.12  Pensioners and working age population 

Azerbaijan 

Table 5.21  Key population trends 

Table 5.22  Key economic trends 

Marketing segments 

Table 5.23  Young generation 

Table 5.24  Middle-aged generation 

Table 5.25  Elderly population 

Chart 5.13  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.14  Population pyramid 

Chart 5.15  Pensioners and working age population 

Belarus 

Table 5.26  Key population trends 

Table 5.27  Key economic trends 

Marketing segments 

Table 5.28  Young generation 

Table 5.29  Middle-aged generation 

Table 5.30  Elderly population 

Chart 5.16  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.17  Population pyramid 

Chart 5.18  Pensioners and working age population 

Belgium 

Table 5.31  Key population trends 

Table 5.32  Key economic trends 

Marketing segments 

Table 5.33  Young generation 

Table 5.34  Middle-aged generation 

Table 5.35  Elderly population 

Chart 5.19  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.20  Population pyramid 

Chart 5.21  Pensioners and working age population 

Bolivia 

Table 5.36  Key population trends 

Table 5.37  Key economic trends 

Marketing segments 

Table 5.38  Young generation 

Table 5.39  Middle-aged generation 

Table 5.40  Elderly population 

Chart 5.22  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.23  Population pyramid 

Chart 5.24  Pensioners and working age population 

Brazil 

Table 5.41  Key population trends 

Table 5.42  Key economic trends 

Marketing segments 

Table 5.43  Young generation 

Table 5.44  Middle-aged generation 

Table 5.45  Elderly population 

Chart 5.25  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.26  Population pyramid 

Chart 5.27  Pensioners and working age population 

Bulgaria 

Table 5.46  Key population trends 

Table 5.47  Key economic trends 

Marketing segments 

Table 5.48  Young generation 

Table 5.49  Middle-aged generation 

Table 5.50  Elderly population 

Chart 5.28  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.29  Population pyramid 

Chart 5.30  Pensioners and working age population 

Canada 

Table 5.51  Key population trends 

Table 5.52  Key economic trends 

Marketing segments 

Table 5.53  Young generation 

Table 5.54  Middle-aged generation 

Table 5.55  Elderly population 

Chart 5.31  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.32  Population pyramid 

Chart 5.33  Pensioners and working age population 

Chile 

Table 5.56  Key population trends 

Table 5.57  Key economic trends 

Marketing segments 

Table 5.58  Young generation 

Table 5.59  Middle-aged generation 

Table 5.60  Elderly population 

Chart 5.34  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.35  Population pyramid 

Chart 5.36  Pensioners and working age population 

China 

Table 5.61  Key population trends 

Table 5.62  Key economic trends 

Marketing segments 

Table 5.63  Young generation 

Table 5.64  Middle-aged generation 

Table 5.65  Elderly population 

Chart 5.37  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.38  Population pyramid 

Chart 5.39  Pensioners and working age population 

Colombia 

Table 5.66  Key population trends 

Table 5.67  Key economic trends 

Marketing segments 

Table 5.68  Young generation 

Table 5.69  Middle-aged generation 

Table 5.70  Elderly population 

Chart 5.40  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.41  Population pyramid 

Chart 5.42  Pensioners and working age population 

Croatia 

Table 5.71  Key population trends 

Table 5.72  Key economic trends 

Marketing segments 

Table 5.73  Young generation 

Table 5.74  Middle-aged generation 

Table 5.75  Elderly population 

Chart 5.43  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.44  Population pyramid 

Chart 5.45  Pensioners and working age population 

Czech Republic 

Table 5.76  Key population trends 

Table 5.77  Key economic trends 

Marketing segments 

Table 5.78  Young generation 

Table 5.79  Middle-aged generation 

Table 5.80  Elderly population 

Chart 5.46  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.47  Population pyramid 

Chart 5.48  Pensioners and working age population 

Denmark 

Table 5.81  Key population trends 

Table 5.82  Key economic trends 

Marketing segments 

Table 5.83  Young generation 

Table 5.84  Middle-aged generation 

Table 5.85  Elderly population 

Chart 5.49  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.50  Population pyramid 

Chart 5.51  Pensioners and working age population 

Ecuador 

Table 5.86  Key population trends 

Table 5.87  Key economic trends 

Marketing segments 

Table 5.88  Young generation 

Table 5.89  Middle-aged generation 

Table 5.90  Elderly population 

Chart 5.52  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.53  Population pyramid 

Chart 5.54  Pensioners and working age population 

Egypt 

Table 5.91  Key population trends 

Table 5.92  Key economic trends 

Marketing segments 

Table 5.93  Young generation 

Table 5.94  Middle-aged generation 

Table 5.95  Elderly population 

Chart 5.55  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.56  Population pyramid 

Chart 5.57  Pensioners and working age population 

Estonia 

Table 5.96  Key population trends 

Table 5.97  Key economic trends 

Marketing segments 

Table 5.98  Young generation 

Table 5.99  Middle-aged generation 

Table 5.100  Elderly population 

Chart 5.58  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.59  Population pyramid 

Chart 5.60  Pensioners and working age population 

Finland 

Table 5.101  Key population trends 

Table 5.102  Key economic trends 

Marketing segments 

Table 5.103  Young generation 

Table 5.104  Middle-aged generation 

Table 5.105  Elderly population 

Chart 5.61  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.62  Population pyramid 

Chart 5.63  Pensioners and working age population 

France 

Table 5.106  Key population trends 

Table 5.107  Key economic trends 

Marketing segments 

Table 5.108  Young generation 

Table 5.109  Middle-aged generation 

Table 5.110  Elderly population 

Chart 5.64  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.65  Population pyramid 

Chart 5.66  Pensioners and working age population 

Germany 

Table 5.111  Key population trends 

Table 5.112  Key economic trends 

Marketing segments 

Table 5.113  Young generation 

Table 5.114  Middle-aged generation 

Table 5.115  Elderly population 

Chart 5.67  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.68  Population pyramid 

Chart 5.69  Pensioners and working age population 

Greece 

Table 5.116  Key population trends 

Table 5.117  Key economic trends 

Marketing segments 

Table 5.118  Young generation 

Table 5.119  Middle-aged generation 

Table 5.120  Elderly population 

Chart 5.70  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.71  Population pyramid 

Chart 5.72  Pensioners and working age population 

Hong Kong, China 

Table 5.121  Key population trends 

Table 5.122  Key economic trends 

Marketing segments 

Table 5.123  Young generation 

Table 5.124  Middle-aged generation 

Table 5.125  Elderly population 

Chart 5.73  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.74  Population pyramid 

Chart 5.75  Pensioners and working age population 

Hungary 

Table 5.126  Key population trends 

Table 5.127  Key economic trends 

Marketing segments 

Table 5.128  Young generation 

Table 5.129  Middle-aged generation 

Table 5.130  Elderly population 

Chart 5.76  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.77  Population pyramid 

Chart 5.78  Pensioners and working age population 

India 

Table 5.131  Key population trends 

Table 5.132  Key economic trends 

Marketing segments 

Table 5.133  Young generation 

Table 5.134  Middle-aged generation 

Table 5.135  Elderly population 

Chart 5.79  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.80  Population pyramid 

Chart 5.81  Pensioners and working age population 

Indonesia 

Table 5.136  Key population trends 

Table 5.137  Key economic trends 

Marketing segments 

Table 5.138  Young generation 

Table 5.139  Middle-aged generation 

Table 5.140  Elderly population 

Chart 5.82  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.83  Population pyramid 

Chart 5.84  Pensioners and working age population 

Ireland 

Table 5.141  Key population trends 

Table 5.142  Key economic trends 

Marketing segments 

Table 5.143  Young generation 

Table 5.144  Middle-aged generation 

Table 5.145  Elderly population 

Chart 5.85  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.86  Population pyramid 

Chart 5.87  Pensioners and working age population 

Israel 

Table 5.146  Key population trends 

Table 5.147  Key economic trends 

Marketing segments 

Table 5.148  Young generation 

Table 5.149  Middle-aged generation 

Table 5.150  Elderly population 

Chart 5.88  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.89  Population pyramid 

Chart 5.Chart 5.[0_9]0  Pensioners and working age population 

Italy 

Table 5.151  Key population trends 

Table 5.152  Key economic trends 

Marketing segments 

Table 5.153  Young generation 

Table 5.154  Middle-aged generation 

Table 5.155  Elderly population 

Chart 5.Chart 5.[0_9]1  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.Chart 5.[0_9]2  Population pyramid 

Chart 5.Chart 5.[0_9]3  Pensioners and working age population 

Japan 

Table 5.156  Key population trends 

Table 5.157  Key economic trends 

Marketing segments 

Table 5.158  Young generation 

Table 5.159  Middle-aged generation 

Table 5.160  Elderly population 

Chart 5.Chart 5.[0_9]4  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.Chart 5.[0_9]5  Population pyramid 

Chart 5.Chart 5.[0_9]6  Pensioners and working age population 

Jordan 

Table 5.161  Key population trends 

Table 5.162  Key economic trends 

Marketing segments 

Table 5.163  Young generation 

Table 5.164  Middle-aged generation 

Table 5.165  Elderly population 

Chart 5.Chart 5.[0_9]7  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.Chart 5.[0_9]8  Population pyramid 

Chart 5.Chart 5.[0_9]9  Pensioners and working age population 

Kazakhstan 

Table 5.171  Key population trends 

Table 5.172  Key economic trends 

Marketing segments 

Table 5.173  Young generation 

Table 5.174  Middle-aged generation 

Table 5.175  Elderly population 

Chart 5.100  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.101  Population pyramid 

Chart 5.102  Pensioners and working age population 

Kuwait 

Table 5.176  Key population trends 

Table 5.177  Key economic trends 

Marketing segments 

Table 5.178  Young generation 

Table 5.179  Middle-aged generation 

Table 5.180  Elderly population 

Chart 5.103  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.104  Population pyramid 

Chart 5.105  Pensioners and working age population 

Latvia 

Table 5.181  Key population trends 

Table 5.182  Key economic trends 

Marketing segments 

Table 5.183  Young generation 

Table 5.184  Middle-aged generation 

Table 5.185  Elderly population 

Chart 5.106  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.107  Population pyramid 

Chart 5.108  Pensioners and working age population 

Lithuania 

Table 5.186  Key population trends 

Table 5.187  Key economic trends 

Marketing segments 

Table 5.188  Young generation 

Table 5.189  Middle-aged generation 

Table 5.190  Elderly population 

Chart 5.109  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.110  Population pyramid 

Chart 5.111  Pensioners and working age population 

Malaysia 

Table 5.191  Key population trends 

Table 5.192  Key economic trends 

Marketing segments 

Table 5.193  Young generation 

Table 5.194  Middle-aged generation 

Table 5.195  Elderly population 

Chart 5.112  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.113  Population pyramid 

Chart 5.114  Pensioners and working age population 

Mexico 

Table 5.196  Key population trends 

Table 5.197  Key economic trends 

Marketing segments 

Table 5.198  Young generation 

Table 5.199  Middle-aged generation 

Table 5.200  Elderly population 

Chart 5.115  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.116  Population pyramid 

Chart 5.117  Pensioners and working age population 

Morocco 

Table 5.201  Key population trends 

Table 5.202  Key economic trends 

Marketing segments 

Table 5.203  Young generation 

Table 5.204  Middle-aged generation 

Table 5.205  Elderly population 

Chart 5.118  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.119  Population pyramid 

Chart 5.120  Pensioners and working age population 

Netherlands 

Table 5.206  Key population trends 

Table 5.207  Key economic trends 

Marketing segments 

Table 5.208  Young generation 

Table 5.209  Middle-aged generation 

Table 5.210  Elderly population 

Chart 5.121  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.122  Population pyramid 

Chart 5.123  Pensioners and working age population 

New Zealand 

Table 5.211  Key population trends 

Table 5.212  Key economic trends 

Marketing segments 

Table 5.213  Young generation 

Table 5.214  Middle-aged generation 

Table 5.215  Elderly population 

Chart 5.124  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.125  Population pyramid 

Chart 5.126  Pensioners and working age population 

Nigeria 

Table 5.216  Key population trends 

Table 5.217  Key economic trends 

Marketing segments 

Table 5.218  Young generation 

Table 5.219  Middle-aged generation 

Table 5.220  Elderly population 

Chart 5.127  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.128  Population pyramid 

Chart 5.129  Pensioners and working age population 

Norway 

Table 5.221  Key population trends 

Table 5.222  Key economic trends 

Marketing segments 

Table 5.223  Young generation 

Table 5.224  Middle-aged generation 

Table 5.225  Elderly population 

Chart 5.130  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.131  Population pyramid 

Chart 5.132  Pensioners and working age population 

Pakistan 

Table 5.226  Key population trends 

Table 5.227  Key economic trends 

Marketing segments 

Table 5.228  Young generation 

Table 5.229  Middle-aged generation 

Table 5.230  Elderly population 

Chart 5.133  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.134  Population pyramid 

Chart 5.135  Pensioners and working age population 

Peru 

Table 5.231  Key population trends 

Table 5.232  Key economic trends 

Marketing segments 

Table 5.233  Young generation 

Table 5.234  Middle-aged generation 

Table 5.235  Elderly population 

Chart 5.136  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.137  Population pyramid 

Chart 5.138  Pensioners and working age population 

Philippines 

Table 5.236  Key population trends 

Table 5.237  Key economic trends 

Marketing segments 

Table 5.238  Young generation 

Table 5.239  Middle-aged generation 

Table 5.240  Elderly population 

Chart 5.139  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.140  Population pyramid 

Chart 5.141  Pensioners and working age population 

Poland 

Table 5.241  Key population trends 

Table 5.242  Key economic trends 

Marketing segments 

Table 5.243  Young generation 

Table 5.244  Middle-aged generation 

Table 5.245  Elderly population 

Chart 5.142  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.143  Population pyramid 

Chart 5.144  Pensioners and working age population 

Portugal 

Table 5.246  Key population trends 

Table 5.247  Key economic trends 

Marketing segments 

Table 5.248  Young generation 

Table 5.249  Middle-aged generation 

Table 5.250  Elderly population 

Chart 5.145  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.146  Population pyramid 

Chart 5.147  Pensioners and working age population 

Romania 

Table 5.251  Key population trends 

Table 5.252  Key economic trends 

Marketing segments 

Table 5.253  Young generation 

Table 5.254  Middle-aged generation 

Table 5.255  Elderly population 

Chart 5.148  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.149  Population pyramid 

Chart 5.150  Pensioners and working age population 

Russia 

Table 5.256  Key population trends 

Table 5.257  Key economic trends 

Marketing segments 

Table 5.258  Young generation 

Table 5.259  Middle-aged generation 

Table 5.260  Elderly population 

Chart 5.151  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.152  Population pyramid 

Chart 5.153  Pensioners and working age population 

Saudi Arabia 

Table 5.261  Key population trends 

Table 5.262  Key economic trends 

Marketing segments 

Table 5.263  Young generation 

Table 5.264  Middle-aged generation 

Table 5.265  Elderly population 

Chart 5.154  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.155  Population pyramid 

Chart 5.156  Pensioners and working age population 

Singapore 

Table 5.266  Key population trends 

Table 5.267  Key economic trends 

Marketing segments 

Table 5.268  Young generation 

Table 5.269  Middle-aged generation 

Table 5.270  Elderly population 

Chart 5.157  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.158  Population pyramid 

Chart 5.159  Pensioners and working age population 

Slovakia 

Table 5.271  Key population trends 

Table 5.272  Key economic trends 

Marketing segments 

Table 5.273  Young generation 

Table 5.274  Middle-aged generation 

Table 5.275  Elderly population 

Chart 5.160  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.161  Population pyramid 

Chart 5.162  Pensioners and working age population 

Slovenia 

Table 5.276  Key population trends 

Table 5.277  Key economic trends 

Marketing segments 

Table 5.278  Young generation 

Table 5.279  Middle-aged generation 

Table 5.280  Elderly population 

Chart 5.163  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.164  Population pyramid 

Chart 5.165  Pensioners and working age population 

South Africa 

Table 5.281  Key population trends 

Table 5.282  Key economic trends 

Marketing segments 

Table 5.283  Young generation 

Table 5.284  Middle-aged generation 

Table 5.285  Elderly population 

Chart 5.166  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.167  Population pyramid 

Chart 5.168  Pensioners and working age population 

South Korea 

Table 5.286  Key population trends 

Table 5.287  Key economic trends 

Marketing segments 

Table 5.288  Young generation 

Table 5.289  Middle-aged generation 

Table 5.290  Elderly population 

Chart 5.169  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.170  Population pyramid 

Chart 5.171  Pensioners and working age population 

Spain 

Table 5.291  Key population trends 

Table 5.292  Key economic trends 

Marketing segments 

Table 5.293  Young generation 

Table 5.294  Middle-aged generation 

Table 5.295  Elderly population 

Chart 5.172  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.173  Population pyramid 

Chart 5.174  Pensioners and working age population 

Sweden 

Table 5.296  Key population trends 

Table 5.297  Key economic trends 

Marketing segments 

Table 5.298  Young generation 

Table 5.299  Middle-aged generation 

Table 5.300  Elderly population 

Chart 5.175  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.176  Population pyramid 

Chart 5.177  Pensioners and working age population 

Switzerland 

Table 5.301  Key population trends 

Table 5.302  Key economic trends 

Marketing segments 

Table 5.303  Young generation 

Table 5.304  Middle-aged generation 

Table 5.305  Elderly population 

Chart 5.178  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.179  Population pyramid 

Chart 5.180  Pensioners and working age population 

Taiwan 

Table 5.306  Key population trends 

Table 5.307  Key economic trends 

Marketing segments 

Table 5.308  Young generation 

Table 5.309  Middle-aged generation 

Table 5.310  Elderly population 

Chart 5.181  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.182  Population pyramid 

Chart 5.183  Pensioners and working age population 

Thailand 

Table 5.311  Key population trends 

Table 5.312  Key economic trends 

Marketing segments 

Table 5.313  Young generation 

Table 5.314  Middle-aged generation 

Table 5.315  Elderly population 

Chart 5.184  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.185  Population pyramid 

Chart 5.186  Pensioners and working age population 

Tunisia 

Table 5.316  Key population trends 

Table 5.317  Key economic trends 

Marketing segments 

Table 5.318  Young generation 

Table 5.319  Middle-aged generation 

Table 5.320  Elderly population 

Chart 5.187  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.188  Population pyramid 

Chart 5.189  Pensioners and working age population 

Turkey 

Table 5.351  Key population trends 

Table 5.352  Key economic trends 

Marketing segments 

Table 5.353  Young generation 

Table 5.354  Middle-aged generation 

Table 5.355  Elderly population 

Chart 5.190  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.191  Population pyramid 

Chart 5.192  Pensioners and working age population 

Turkmenistan 

Table 5.321  Key population trends 

Table 5.322  Key economic trends 

Marketing segments 

Table 5.323  Young generation 

Table 5.324  Middle-aged generation 

Table 5.325  Elderly population 

Chart 5.193  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.194  Population pyramid 

Chart 5.195  Pensioners and working age population 

Ukraine 

Table 5.326  Key population trends 

Table 5.327  Key economic trends 

Marketing segments 

Table 5.328  Young generation 

Table 5.329  Middle-aged generation 

Table 5.330  Elderly population 

Chart 5.196  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.197  Population pyramid 

Chart 5.198  Pensioners and working age population 

United Arab Emirates 

Table 5.331  Key population trends 

Table 5.332  Key economic trends 

Marketing segments 

Table 5.333  Young generation 

Table 5.334  Middle-aged generation 

Table 5.335  Elderly population 

Chart 5.199  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.200  Population pyramid 

Chart 5.201  Pensioners and working age population 

United Kingdom 

Table 5.336  Key population trends 

Table 5.337  Key economic trends 

Marketing segments 

Table 5.338  Young generation 

Table 5.339  Middle-aged generation 

Table 5.340  Elderly population 

Chart 5.202  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.203  Population pyramid 

Chart 5.204  Pensioners and working age population 

USA 

Table 5.341  Key population trends 

Table 5.342  Key economic trends 

Marketing segments 

Table 5.343  Young generation 

Table 5.344  Middle-aged generation 

Table 5.345  Elderly population 

Chart 5.205  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.206  Population pyramid 

Chart 5.207  Pensioners and working age population 

Venezuela 

Table 5.346  Key population trends 

Table 5.347  Key economic trends 

Marketing segments 

Table 5.348  Young generation 

Table 5.349  Middle-aged generation 

Table 5.350  Elderly population 

Chart 5.208  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.209  Population pyramid 

Chart 5.210  Pensioners and working age population 

Vietnam 

Table 5.166  Key population trends 

Table 5.167  Key economic trends 

Marketing segments 

Table 5.168  Young generation 

Table 5.169  Middle-aged generation 

Table 5.170  Elderly population 

Chart 5.211  Population age shift 2004 and 2020, each column represents a single age group 

Chart 5.212  Population pyramid 

Chart 5.213  Pensioners and working age population 

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