HSBC Holdings Plc
Euromonitor International's company profile, HSBC Holdings Plc offers detailed strategic analysis of the company's business, examining its performance in the financial cards market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Get immediate access to strategic market analysis when you buy reports online
Chapters: 5 | Tables: 3 | Publication date: Jul 2006
Table of contents
1. INTRODUCTION
1.1 KEY FACTS
2. FINANCIAL CARDS BUSINESS OF HSBC
2.1 FINANCIAL CARDS BUSINESS DEVELOPMENT
Early history
Targeting markets outside Asia
Developing presence in the US
3. HSBC PERFORMANCE IN FINANCIAL CARDS
3.1 COMPETITIVE CONTEXT
3.2 COMPANY WORLD MARKET SHARES
Table 1 HSBC: World Shares & Rankings in Financial cards by Sector 2001-2004
3.3 COMPANY SHARES BY REGION AND SECTOR
Strong presence in Western Europe
Expanding in North America
Moving beyond Hong Kong
Other emerging regions
Table 2 HSBC: Regional Shares in Financial cards by Sector 2004
3.4 MARKETING STRATEGIES
Global brand development
Driving local growth
Sponsorship and social responsibility
4. HSBC FINANCIAL CARDS BRAND ASSESSMENT
4.1 BRAND PORTFOLIO
Local cards in an international portfolio
Portfolio expansion
4.2 NEW PRODUCT DEVELOPMENT
Expansion through acquisition and alliance
Driving penetration of emerging markets
The Opportunity Card
5. HSBC FINANCIAL CARDS STRATEGIC EVALUATION
5.1 HSBC SECTOR POTENTIAL
Acquisition and joint venture driving expansion in developed markets
Improving position in emerging regions
Table 3 HSBC: World Sales Performance of Key Sectors of Involvement 2004
5.2 SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
5.3 FUTURE PROSPECTS FOR FINANCIAL CARDS BUSINESS
Expanding geographic coverage
Building a presence in emerging markets