Hair
Cosmetics and Toiletries > Hair care

Hair Care in Greece

Greece

Euromonitor International's Hair Care in Greece market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

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Tables: 34  |  Publication date: Oct 2007
Cost: 
GBP450.00

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

2-in-1 products; Colourants; Conditioners; Perms and relaxants; Salon hair care; Shampoo; Styling agents

Table of contents

COSMETICS AND TOILETRIES IN GREECE : MARKET INSIGHT

EXECUTIVE SUMMARY

Financial constraints do not affect growth in all niches

High growth for depilatories in 2006

Hair care remains largest cosmetics and toiletries product type

Skin care considered most promising

Men’s grooming products continue to grow

Modest growth predicted for the future

KEY TRENDS AND DEVELOPMENTS

Gentle formulas represent key trend in Greek cosmetic and toiletries market

Contemporary lifestyles make practicality a priority

Natural ingredients a rising trend in Greek Market

Ageing population makes anti-ageing properties key to product developments

Alternative outlets are gaining popularity among Greek Consumers

Men key target group for cosmetics and toiletries’ manufacturers

Financial constraints do not impact consumer expenditure

MARKET DATA

Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2001-2006

Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2001-2006

Table 3 Cosmetics and Toiletries Company Shares by NBO Retail Value 2002-2006

Table 4 Cosmetics and Toiletries Company Shares by GBO Retail Value 2002-2006

Table 5 Cosmetics and Toiletries Brand Shares by Retail Value 2003-2006

Table 6 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2001/2006

Table 7 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2006

Table 8 Penetration of Private Label by Sector by Retail Value 2002-2006

Table 9 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2006-2011

Table 10 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2006-2011

DEFINITIONS

LOCAL COMPANY PROFILES - GREECE

HELLENICA SA - COSMETICS AND TOILETRIES - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 1 Hellenica SA: Key Facts

Summary 2 Hellenica SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 3 Hellenica SA: Competitive Position 2006

KORRES NATURAL PRODUCTS - COSMETICS AND TOILETRIES - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 4 Korres Natural Products SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

MARVO SA - COSMETICS AND TOILETRIES - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Marvo SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 6 Marvo SA: Competitive Position 2006

MEGA DISPOSABLES SA - COSMETICS AND TOILETRIES - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 7 Mega Disposables SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 8 Mega Disposables SA: Competitive Position 2006

NOTOS COM HOLDINGS SA - COSMETICS AND TOILETRIES - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 9 Notos Com Holdings SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 10 Notos Com Holdings SA: Competitive Position 2006

PAPOUTSANIS SA, PD - COSMETICS AND TOILETRIES - GREECE

STRATEGIC DIRECTION

KEY FACTS

Summary 11 Papoutsanis SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 12 Papoutsanis SA: Competitive Position 2006

HAIR CARE IN GREECE

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 11 Sales of Hair Care by Subsector: Value 2001-2006

Table 12 Sales of Hair Care by Subsector: % Value Growth 2001-2006

Table 13 Hair Care Company Shares by Retail Value 2002-2006

Table 14 Hair Care Brand Shares by Retail Value 2003-2006

Table 15 Forecast Sales of Hair Care by Subsector: Value 2006-2011

Table 16 Forecast Sales of Hair Care by Subsector: % Value Growth 2006-2011

Table 17 Hair Care Premium Vs Mass % Analysis 2001-2006

Table 18 Hair Care Premium Brand Rankings 2006

Table 19 Styling Agents by Type 2001-2006

Table 20 Styling Agents Brand Shares by Retail Value 2003-2006

Table 21 Salon Hair Care Company Shares by Retail Value 2002-2006

Table 22 Salon Hair Care Brand Shares by Retail Value 2003-2006

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