Hair Care in Poland
Euromonitor International's Hair Care in Poland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 42 | Publication date: Oct 2007
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
2-in-1 products; Colourants; Conditioners; Perms and relaxants; Salon hair care; Shampoo; Styling agents
Table of contents
COSMETICS AND TOILETRIES IN POLAND : MARKET INSIGHT
EXECUTIVE SUMMARY
Baby care still expanding despite population ageing
Domestic brands compete strongly with multinationals in skin care
Mass fragrances dominates, even though economic situation is improving
Polish men no longer ashamed of buying cosmetics
Strong growth prospects, deodorants withstanding
KEY TRENDS AND DEVELOPMENTS
Demographic implications for cosmetics and toiletries
Economic growth helps to realise market potential
Private label increasingly significant
MARKET DATA
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2001-2006
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2001-2006
Table 3 Cosmetics and Toiletries Company Shares by NBO Retail Value 2002-2006
Table 4 Cosmetics and Toiletries Company Shares by GBO Retail Value 2002-2006
Table 5 Cosmetics and Toiletries Brand Shares by Retail Value 2003-2006
Table 6 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2001/2006
Table 7 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2006
Table 8 Penetration of Private Label by Sector by Retail Value 2002-2006
Table 9 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2006-2011
Table 10 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2006-2011
APPENDIX
Published Data Comparisons
DEFINITIONS
LOCAL COMPANY PROFILES - POLAND
LABORATORIUM KOSMETYCZNE DR IRENA ERIS SA - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Laboratorium Kosmetyczne Dr Irena Eris SA: Key Facts
Summary 2 Laboratorium Kosmetyczne Dr Irena Eris SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 3 Laboratorium Kosmetyczne Dr Irena Eris SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 4 Laboratorium Kosmetyczne Dr Irena Eris SA: Competitive Position 2006
OCEANIC PRZEDSIEBIORSTWO FARMACEUTYCZNO-KOSMETYCZNE - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Key Facts
Summary 6 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 7 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 8 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Competitive Position 2006
POLLENA-EWA SA - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Pollena-Ewa SA: Key Facts
Summary 10 Pollena-Ewa SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 11 Pollena-Ewa SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 12 Pollena-Ewa SA: Competitive Position 2006
SORAYA SA - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Soraya SA: Key Facts
Summary 14 Soraya SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 15 Soraya SA: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 16 Soraya SA: Competitive Position 2006
ZIAJA LTD ZAKLAD PRODUKCJI LEKOW SP ZOO - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 17 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Key Facts
Summary 18 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 19 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Production Statistics 2006
COMPETITIVE POSITIONING
Summary 20 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Competitive Position 2006
HAIR CARE IN POLAND
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Hair Care by Subsector: Value 2001-2006
Table 12 Sales of Hair Care by Subsector: % Value Growth 2001-2006
Table 13 Hair Care Company Shares by Retail Value 2002-2006
Table 14 Hair Care Brand Shares by Retail Value 2003-2006
Table 15 Forecast Sales of Hair Care by Subsector: Value 2006-2011
Table 16 Forecast Sales of Hair Care by Subsector: % Value Growth 2006-2011
Table 17 Hair Care Premium Vs Mass % Analysis 2001-2006
Table 18 Hair Care Premium Brand Rankings 2006
Table 19 Styling Agents by Type 2001-2006
Table 20 Styling Agents Brand Shares by Retail Value 2003-2006
Table 21 Salon Hair Care Company Shares by Retail Value 2002-2006
Table 22 Salon Hair Care Brand Shares by Retail Value 2003-2006