Health And Wellness - Nutritionals in Romania
Euromonitor International's Health And Wellness - Nutritionals in Romania market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Tables: 27 | Publication date: Sep 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Herbal/traditional products; Slimming products; Sports nutrition; Vitamins and dietary supplements
Table of contents
HEALTH AND WELLNESS - NUTRITIONALS IN ROMANIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Nutritionals continues to grow in 2008
Growth is sustained by higher incomes
Strong competition between local producers and multinational companies
Distribution channels diversify in 2008
Changes in consumer lifestyles will dictate the forecast period performance
KEY TRENDS AND DEVELOPMENTS
Ageing population
Higher incomes drive the self-medication trend
Nutritionals categorised under highly regulated OTC medicines
Sales of nutritionals increase in line with pharmacy modernisation
Strong competition between local producers and multinational companies
APPENDIX
National Legislation
Advertising
Self-medication and Preventative Medicine
Alternative Therapy
Diet Programmes
Local Products
Retail Distribution
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - ROMANIA
HOFIGAL SA - HEALTH AND WELLNESS - NUTRITIONALS - ROMANIA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Hofigal SA: Key Facts
Summary 3 Hofigal SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Hofigal SA: Competitive Position 2008
LABORATOARELE FARES BIOVITAL SRL - HEALTH AND WELLNESS - NUTRITIONALS - ROMANIA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Laboratoarele Fares Biovital SRL: Key Facts
Summary 6 Laboratoarele Fares Biovital SRL: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Laboratoarele Fares Biovital SRL: Competitive Position 2008
VITAMINS AND DIETARY SUPPLEMENTS IN ROMANIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 1 Sales of Vitamins and Dietary Supplements: Value 2003-2008
Table 2 Sales of Vitamins and Dietary Supplements: % Value Growth 2003-2008
Table 3 Folic Acid v Other B Vitamins 2004-2008
Table 4 Dietary Supplements by Positioning 2006-2008
Table 5 Vitamins and Dietary Supplements Company Shares by Value 2004-2008
Table 6 Vitamins and Dietary Supplements Brand Shares by Value 2005-2008
Table 7 Vitamins Brand Shares by Value 2005-2008
Table 8 Dietary Supplements Brand Shares by Value 2005-2008
Table 9 Forecast Sales of Vitamins and Dietary Supplements: Value 2008-2013
Table 10 Forecast Sales of Vitamins and Dietary Supplements: % Value Growth 2008-2013
HERBAL/TRADITIONAL PRODUCTS IN ROMANIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 11 Sales of Herbal/Traditional Products: Value 2003-2008
Table 12 Sales of Herbal/Traditional Products: % Value Growth 2003-2008
Table 13 Forecast Sales of Herbal/Traditional Products: Value 2008-2013
Table 14 Forecast Sales of Herbal/Traditional Products: % Value Growth 2008-2013
SLIMMING PRODUCTS IN ROMANIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 15 Sales of Slimming Products: Value 2003-2008
Table 16 Sales of Slimming Products: % Value Growth 2003-2008
Table 17 Slimming Products Company Shares 2004-2008
Table 18 Slimming Products Brand Shares 2005-2008
Table 19 Forecast Sales of Slimming Products: Value 2008-2013
Table 20 Forecast Sales of Slimming Products: % Value Growth 2008-2013
SPORTS NUTRITION IN ROMANIA
HEADLINES
TRENDS