Health Of The Nation in Sweden

Euromonitor International's Health Of The Nation in Sweden report analyses national health statistics and the health and wellness market. Health of the Nation reports include coverage of: government expenditure on health, life expectancy, mortality, physical activity, diet and weight-related illnesses, gluten and lactose intolerance, dietary habits and awareness of nutrition, the health and wellness consumer, media influence and market opportunities.

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Why buy this report

• Get insight into trends in market performance
• Pinpoint growth sectors and identify factors driving change
• Identify market and brand leaders and understand the competitive environment

Table of contents

1. HEALTH STATISTICS

1.1 GOVERNMENT EXPENDITURE ON HEALTH

Heavy state contribution to healthcare system

Fee system aimed at reducing unnecessary visits

Table 1 Total Government Expenditure on Health 1990-2017

1.2 LIFE EXPECTANCY

Swedes are living longer

Table 2 Life Expectancy at Birth by Gender 1970-2010

1.3 MORTALITY

Heart disease claims most lives

Table 3 Major Causes of Death by Disease: Comparison 1980, 1990 and 2004

1.4 PHYSICAL ACTIVITY

Sport encouraged from an early age

Gyms also popular among women, state sponsors exercising

Table 4 Number of Sport and Leisure Facilities 2000-2004

1.5 DIET- AND WEIGHT-RELATED ILLNESSES

Overweight and Obesity

Table 5 Overweight and Obese Population 1980-2020

Weight-related Illnesses

Table 6 Population with Weight-related Illnesses as % of Total Population 1980-2020

Eating Disorders

Table 7 Population with Eating Disorders 2004

1.6 GLUTEN AND LACTOSE INTOLERANCE

Many sufferers undiagnosed

Table 8 Number of Registered Gluten- and Lactose Intolerants 1980-2020

1.7 DIETARY HABITS AND AWARENESS OF NUTRITION

Kilo calorie intake increases

Table 9 Average Consumption of Fat, Calories and Protein per Day 1980-2020

Table 10 Per Capita Consumption of Fresh Food 1998-2008

2. THE HEALTH AND WELLNESS MARKET

2.1 THE HEALTH AND WELLNESS CONSUMER

Healthier products see limited success

Healthier dairy products prove popular, fad diets largely ignored

Types of consumers

The blue collar/rural

The white collar/urban

Diet aware women/girls

The organic type

Alternative health

Mental illness increases

2.2 MEDIA INFLUENCE

2.3 MARKET OPPORTUNITIES, THREATS, TRENDS AND DRIVERS

Market Trends and Drivers

Opportunities

Threats

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