Health and Wellness Healthcare in the Czech Republic

Euromonitor International's Health and Wellness Healthcare in the Czech Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Why buy this report

• Get insight into trends in market performance
• Pinpoint growth sectors and identify factors driving change
• Identify market and brand leaders and understand the competitive environment

Table of contents

1. EXECUTIVE SUMMARY

Health and wellness healthcare growing in the Czech Republic

Advertising an inevitable condition for success

Dietary supplements performed better than vitamins

Slimming products growing in importance

2. MARKET BACKGROUND

2.1 NATIONAL LEGISLATION

2.2 EU LEGISLATION

EU directive on food supplements

Narrow focus forces products off the shelves

Highly contested limits

Challenge to the directive

EU herbal regulations

2.3 ADVERTISING

2.4 SELF-MEDICATION AND PREVENTATIVE MEDICINE

2.5 ALTERNATIVE THERAPY

2.6 DIET PROGRAMMES

2.7 LOCAL PRODUCTS

2.8 RETAIL DISTRIBUTION

Internet sales still small but with growth potential

3. VITAMINS AND DIETARY SUPPLEMENTS

3.1 SECTOR PERFORMANCE

2005 headlines

Stable growth in 2005

Czech consumers less price sensitive

Gingko biloba most advertised in the whole sector

Walmark drove this growth with its heavily advertised GinkoPrim

Forecast performance

Table 1 Sales of Vitamins and Dietary Supplements by Sector: Value 2002-2005

Table 2 Sales of Vitamins and Dietary Supplements by Sector: % Value Growth 2002-2005

Table 3 Forecast Sales of Vitamins and Dietary Supplements by Sector: Value 2005-2010

Table 4 Forecast Sales of Vitamins and Dietary Supplements by Sector: % Value Growth 2005-2010

3.2 VITAMINS PERFORMANCE

2005 headlines

Slowdown in growth of vitamins

Single vitamins on a decline

Zentiva’s Celaskon still innovates in vitamin C tablets

Table 5 Sales of Vitamins by Type: Value 2002-2005

Table 6 Sales of Vitamins by Type: % Value Growth 2002-2005

Table 7 Multivitamins Brand Rankings 2005

Table 8 Single Vitamins Brand Rankings 2005

3.3 DIETARY SUPPLEMENTS PERFORMANCE

2005 headlines

Sales growth of dietary supplements falls in 2005

Echinacea records the fastest growth in 2005

Ginkgo biloba recording a strong growth in 2005

Walmark drove growth in dietary supplements

Strong performers in other dietary supplements

Table 9 Sales of Dietary Supplements by Type: Value 2002-2005

Table 10 Sales of Dietary Supplements by Type: % Value Growth 2002-2005

Table 11 Calcium Supplements: Brand Rankings 2005

Table 12 Mineral Supplements: Brand Rankings 2005

Table 13 Cod Liver Oil: Brand Rankings 2005

Table 14 Other Fish Oils: Brand Rankings 2005

Table 15 Garlic: Brand Rankings 2005

Table 16 Ginseng: Brand Rankings 2005

Table 17 Ginkgo Biloba: Brand Rankings 2005

Table 18 Echinacea: Brand Rankings 2005

Table 19 Co-enzyme Q10: Brand Rankings 2005

Table 20 Other Dietary Supplements: Brand Rankings 2005

Table 21 Tonics and Bottled Nutritive Drinks: Brand Rankings 2005

Table 22 Child-specific Vitamins and Dietary Supplements: Brand Rankings 2005

Table 23 Calcium Supplements: Brand Rankings 2005

3.4 NEW PRODUCT DEVELOPMENTS

Summary 1 Vitamins and Dietary Supplements: New Product Launches 2004/2005

4. HERBAL/TRADITIONAL PRODUCTS

4.1 SECTOR PERFORMANCE

2005 headlines

Sales of herbal/traditional remedies slightly more dynamic

Trust in all-natural products resulted in rising interest in herbal/traditional remedies

Herbal dietary supplements experienced the strongest growth in 2005

Walmark’s GinkoPrim was the main driver behind this growth

Forecast performance

Table 24 Sales of Herbal/Traditional Products by Sector: Value 2002-2005

Table 25 Sales of Herbal/Traditional Products by Sector: % Value Growth 2002-2005

Table 26 Forecast Sales of Herbal/Traditional Products: Value 2005-2010

Table 27 Forecast Sales of Herbal/Traditional Products: % Value Growth 2005-2010

4.2 COMPANY AND BRAND ANALYSIS

Summary 2 Herbal/Traditional Products: Major Players 2004/2005

4.3 NEW PRODUCT DEVELOPMENTS

Summary 3 Herbal/Traditional Products: New Product Launches 2004/2005

5. SLIMMING PRODUCTS

5.1 SECTOR PERFORMANCE

2005 headlines

Sales of slimming products higher in 2005

Meal replacement cocktails are the best-known slimming products

Meal replacement products most dynamic as they are only just emerging

New Year's resolutions and well-timed advertising highly effective

Forecast performance

Table 28 Sales of Slimming Products by Sector: Value 2002-2005

Table 29 Sales of Slimming Products by Sector: % Value Growth 2002-2005

Table 30 Forecast Sales of Slimming Products: Value 2005-2010

Table 31 Forecast Sales of Slimming Products: % Value Growth 2005-2010

5.2 COMPANY AND BRAND ANALYSIS

Summary 4 Slimming Products: Major Players 2004/2005

Table 32 Meal Replacement Slimming Products: Brand Rankings 2005

5.3 NEW PRODUCT DEVELOPMENTS

Summary 5 Slimming Products: New Product Launches 2004/2005

6. DEFINITIONS