Heinz Co, HJ
Euromonitor International's company profile, Heinz Co, HJ offers detailed strategic analysis of the company's business, examining its performance in the packaged food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
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Chapters: 7 | Tables: 19 | Publication date: Mar 2008
Table of contents
STRATEGIC EVALUATION
SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
12 MONTH HIGHLIGHTS
2006-2007
PROSPECTS
CORE BUSINESSES
GROWTH OPPORTUNITIES
Mead Johnson buyout offers Heinz chance to take its baby food business to a global level
Plenty of sauce left in the bottle for Heinz in Western European ketchup but innovation key
Sauces, dressings and condiments-led emerging world expansion holds considerable potential
LIMITED POTENTIAL
Poor core market canned/preserved food outlook puts pressure on Heinz to innovate
Thawing of key frozen processed food markets could lead to further divestment at Heinz
Emerging world investment the tonic to settle canned/preserved and frozen processed food portfolio nerves?
Table 1 Heinz Co, HJ: Packaged Food World Sector Sales Performance 2006
Table 2 Heinz Co, HJ: Packaged Food Regional Sales Performance 2006
COMPANY STRATEGY
STRATEGIC OBJECTIVES AND CHALLENGES
OWNERSHIP EVENTS
Table 3 Heinz Co, HJ: World Shares & Rankings in Packaged Food by Sector 2005-2006
Table 4 Heinz Co, HJ: World and Regional Shares in Packaged Food by Sector 2006
COMPANY STRUCTURE
HEINZ CO, HJ
Summary 1 Heinz Co, HJ: Packaged Food Key Facts
PRODUCTION AND DISTRIBUTION
BRAND ASSESSMENT
BRAND STRATEGY
HEINZ
WEIGHT WATCHERS
Table 5 Heinz Co, HJ: Heinz World Shares & Rankings in Packaged Food by Sector 2005-2006
Table 6 Heinz Co, HJ: Heinz Regional Shares in Packaged Food by Sector 2006
Table 7 Heinz Co, HJ: Ore Ida World Shares & Rankings in Packaged Food by Sector 2005-2006
Table 8 Heinz Co, HJ: Ore Ida Regional Shares in Packaged Food by Sector 2006
Table 9 Heinz Co, HJ: Plasmon World Shares & Rankings in Packaged Food by Sector 2005-2006
Table 10 Heinz Co, HJ: Plasmon Regional Shares in Packaged Food by Sector 2006
Table 11 Heinz Co, HJ: Weight Watchers World Shares & Rankings in Packaged Food by Sector 2005-2006
Table 12 Heinz Co, HJ: Weight Watchers Regional Shares in Packaged Food by Sector 2006
APPENDICES
FINANCIAL SUMMARY
Table 13 Heinz Co, HJ: Financial Summary 2005-2007
COMPANY BACKGROUND
Summary 2 Heinz Co, HJ: Historical Development
Summary 3 Heinz Co, HJ: Subsidiaries 2006
Summary 4 Heinz Co, HJ: Packaged Food Brands 2006
Summary 5 Heinz Co, HJ: Company Locations
Summary 6 Heinz Co, HJ: Websites