Hormel Foods Corp

Euromonitor International's company profile, Hormel Foods Corp offers detailed strategic analysis of the company's business, examining its performance in the packaged food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

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Table of contents

STRATEGIC EVALUATION

SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

PROSPECTS FOR THE PACKAGED FOOD BUSINESS

Well-tuned portfolio to meet growing market trends

Need for improved communication key factor in chilled processed food

Stronger focus on health aspect

Products to meet growing demand for ethnic flavours

Geographical expansion remains key to growth

Table 1 Hormel Foods Corp: World Sector Sales Performance 2005

Table 2 Hormel Foods Corp: Packaged Food Regional Sales Performance 2005

CORPORATE OVERVIEW

STRATEGIC OBJECTIVES AND CHALLENGES

Balanced product portfolio

Growth on three fronts, organic growth

value-added innovation

and acquisitions

Successfully meeting consumer trends with ethnic

and deli products

Increased importance of growing foodservice

Efficient business model through joint ventures

Marketing and promotional support

OPERATIONAL AND DISTRIBUTION STRATEGIES

Restructured salesforce

Increased importance of on-line sales

International sales through subsidiary and licences

Direct service to foodservice operators

OWNERSHIP EVENTS

Summary 1 Hormel Foods Corp: Key Facts by Value

PERFORMANCE BY REGION AND BY SECTOR

PACKAGED FOOD MARKET ASSESSMENT

Limited presence in high-growth areas affects global performance

Acquisitions drive growth in North America

Canned ready meals attracts consumer interest in Australasia

Spam popular in Western Europe

READY MEALS

Competitive landscape

Prospects

CANNED/PRESERVED FOOD

Competitive landscape

Prospects

CHILLED PROCESSED FOOD

Competitive landscape

Prospects

SAUCES, DRESSINGS AND CONDIMENTS

Competitive landscape

Prospects

Table 3 Hormel Foods Corp: World Shares & Rankings in Packaged Food by Sector 2004-2005

Table 4 Hormel Foods Corp: World and Regional Shares in Packaged Food by Sector 2005

BRAND ASSESSMENT

BRAND STRATEGY

Extending brands into more dynamic categories through value-added innovation

Innovation increasingly important in maturing key market

Geographical expansion

Driving sales by impactful marketing

DINTY MOORE

HORMEL

JENNIE-O

LLOYD'S BARBECUE

SPAM

Table 5 Hormel Foods Corp: Dinty Moore World Shares & Rankings in Packaged Food by Sector 2004-2005

Table 6 Hormel Foods Corp: Dinty Moore Regional Shares in Packaged Food by Sector 2005

Table 7 Hormel Foods Corp: Hormel World Shares & Rankings in Packaged Food by Sector 2004-2005

Table 8 Hormel Foods Corp: Hormel Regional Shares in Packaged Food by Sector 2005

Table 9 Hormel Foods Corp: Jennie-O World Shares & Rankings in Packaged Food by Sector 2004-2005

Table 10 Hormel Foods Corp: Jennie-O Regional Shares in Packaged Food by Sector 2005

Table 11 Hormel Foods Corp: Lloyd's Barbecue World Shares & Rankings in Packaged Food by Sector 2004-2005

Table 12 Hormel Foods Corp: Lloyd's Barbecue Regional Shares in Packaged Food by Sector 2005

Table 13 Hormel Foods Corp: Spam World Shares & Rankings in Packaged Food by Sector 2004-2005

Table 14 Hormel Foods Corp: Spam Regional Shares in Packaged Food by Sector 2005

APPENDICES

FINANCIAL SUMMARY

Table 15 Hormel Foods Corp: Financial Summary 2002-2006

COMPANY BACKGROUND

Summary 2 Hormel Foods Corp: Historical Development

Summary 3 Hormel Foods Corp: Subsidiaries 2005

Summary 4 Hormel Foods Corp: Packaged Food Brands 2005

Summary 5 Hormel Foods Corp: Company Locations

Summary 6 Hormel Foods Corp: Websites

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