Hot Drinks in Slovakia
Euromonitor International's Hot Drinks in Slovakia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 68 | Publication date: Apr 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Coffee; Other hot drinks; Tea
Executive summary
Healthy hot drinks growth in 2008
Hot drinks recorded healthy growth of 5% in both total volume and retail value terms in 2008. Slovakians continue to become increasingly interested in hot drinks due to rising purchasing power and higher living standards. Hot drinks have become a more common part of everyday life both off-trade and on-trade. However, it should be noted that despite rising incomes, the majority of Slovakian consumers remain highly price sensitive.
Increasing demand for higher quality and healthier products
There was a significant increase in demand for higher quality and healthier hot drinks products during 2008. Slovakians are increasingly prepared to spend more on quality and added-value products, especially within coffee and tea where several new premium brands were launched recently.
Strong competition between domestic and multinational producers
The Slovakian hot drinks segment is characterized by significant competition between domestic and multinational producers. Tchibo Slovensko led sales in 2008 and has benefited greatly from the increasing popularity of coffee consumption among Slovakian consumers. Domestic producer Baliarne Obchodu ranked second in 2008 and is particularly strong within coffee and tea. Multinationals Nestlé and Jacobs Suchard ranked third and fourth respectively and both companies are active within a wide range of hot drinks categories.
Supermarkets/hypermarkets gain volume share
Supermarkets/hypermarkets experienced an increase in distribution volume share in 2008 and account for the majority of hot drinks sales in Slovakia. Supermarkets/hypermarkets have benefited from the tendency of Slovakian consumers to look for the cheapest prices and from the fact that the increasingly hectic pace of modern life means that consumers are looking for the most convenient shopping outlets.
Future outlook for hot drinks
Hot drinks has respective projected forecast period retail value and total volume CAGRs of 1% and 3%. Sales will be fuelled by Slovakia’s booming economy which is expected to be one of the best performing in the European Union over the next five years. Despite the current global financial crisis, Slovakian disposable incomes are expected to continue to increase throughout the forecast period. However, value growth will be significantly slower than volume growth due to increasing price competition between companies.
Table of contents
HOT DRINKS IN SLOVAKIA : MARKET INSIGHT
EXECUTIVE SUMMARY
Healthy hot drinks growth in 2008
Increasing demand for higher quality and healthier products
Strong competition between domestic and multinational producers
Supermarkets/hypermarkets gain volume share
Future outlook for hot drinks
KEY TRENDS AND DEVELOPMENTS
Coffee drinking becoming increasingly popular
Increasing demand for green tea driving tea growth
Increasing demand for instant speciality coffee brands
Other plant-based hot drinks face threats in future
Strengthening competition among retail channels
MARKET DATA
Table 1 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2003-2008
Table 2 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2003-2008
Table 3 Retail Sales of Hot Drinks by Sector: Volume 2003-2008
Table 4 Retail Sales of Hot Drinks by Sector: Value 2003-2008
Table 5 Retail Sales of Hot Drinks by Sector: % Volume Growth 2003-2008
Table 6 Retail Sales of Hot Drinks by Sector: % Value Growth 2003-2008
Table 7 Foodservice Sales of Hot Drinks by Sector: Volume 2003-2008
Table 8 Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2003-2008
Table 9 Total Sales of Hot Drinks by Sector: Total Volume 2003-2008
Table 10 Total Sales of Hot Drinks by Sector: % Total Volume Growth 2003-2008
Table 11 Hot Drinks Company Shares by Value 2004-2008
Table 12 Hot Drinks Brand Shares by Value 2005-2008
Table 13 Penetration of Private Label by Sector 2004-2008
Table 14 Sales of Hot Drinks by Distribution Format: % Analysis 2003-2008
Table 15 Sales of Hot Drinks by Sector and Distribution Format: % Analysis 2008
Table 16 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2008-2013
Table 17 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2008-2013
Table 18 Forecast Retail Sales of Hot Drinks by Sector: Volume 2008-2013
Table 19 Forecast Retail Sales of Hot Drinks by Sector: Value 2008-2013
Table 20 Forecast Retail Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
Table 21 Forecast Retail Sales of Hot Drinks by Sector: % Value Growth 2008-2013
Table 22 Forecast Foodservice Sales of Hot Drinks by Sector: Volume 2008-2013
Table 23 Forecast Foodservice Sales of Hot Drinks by Sector: % Volume Growth 2008-2013
Table 24 Forecast Total Sales of Hot Drinks by Sector: Total Volume 2008-2013
Table 25 Forecast Total Sales of Hot Drinks by Sector: % Total Volume Growth 2008-2013
APPENDIX
Published Data Comparisons
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - SLOVAKIA
AGROKARPATY SRO - HOT DRINKS - SLOVAKIA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Agrokarpaty sro: Key Facts
COMPANY BACKGROUND
PRODUCTION
Summary 3 Agrokarpaty sro: Production Statistics 2007
COMPETITIVE POSITIONING
BALIARNE OBCHODU AS - HOT DRINKS - SLOVAKIA
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Baliarne Obchodu as: Key Facts
Summary 5 Baliarne Obchodu as: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 6 Baliarne Obchodu as: Competitive Position 2008
BM KAVOVINY SERED SRO - HOT DRINKS - SLOVAKIA
STRATEGIC DIRECTION
KEY FACTS
Summary 7 BM Kavoviny Sered: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 8 BM Kavoviny Sered: Competitive Position 2008
KLEMBER SRO - HOT DRINKS - SLOVAKIA
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Klember sro: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 10 Klember sro: Competitive Position 2008
COFFEE IN SLOVAKIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 26 Coffee Machine Sales: 2002-2007
Table 27 Instant Coffee by Speciality Type 2004-2008
Table 28 Retail Sales of Coffee by Type: Volume 2003-2008
Table 29 Retail Sales of Coffee by Type: Value 2003-2008
Table 30 Retail Sales of Coffee by Type: % Volume Growth 2003-2008
Table 31 Retail Sales of Coffee by Type: % Value Growth 2003-2008
Table 32 Standard Vs Coffee Pods 2004-2008
Table 33 Coffee Company Shares 2004-2008
Table 34 Coffee Brand Shares 2005-2008
Table 35 Forecast Retail Sales of Coffee by Type: Volume 2008-2013
Table 36 Forecast Retail Sales of Coffee by Type: Value 2008-2013
Table 37 Forecast Retail Sales of Coffee by Type: % Volume Growth 2008-2013
Table 38 Forecast Retail Sales of Coffee by Type: % Value Growth 2008-2013
TEA IN SLOVAKIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 39 Retail Sales of Tea by Subsector: Volume 2003-2008
Table 40 Retail Sales of Tea by Subsector: Value 2003-2008
Table 41 Retail Sales of Tea by Subsector: % Volume Growth 2003-2008
Table 42 Retail Sales of Tea by Subsector: % Value Growth 2003-2008
Table 43 Tea Company Shares 2004-2008
Table 44 Tea Brand Shares 2005-2008
Table 45 Forecast Retail Sales of Tea by Subsector: Volume 2008-2013
Table 46 Forecast Retail Sales of Tea by Subsector: Value 2008-2013
Table 47 Forecast Retail Sales of Tea by Subsector: % Volume Growth 2008-2013
Table 48 Forecast Retail Sales of Tea by Subsector: % Value Growth 2008-2013
OTHER HOT DRINKS IN SLOVAKIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 49 Retail Sales of Other Hot Drinks by Subsector: Volume 2003-2008
Table 50 Retail Sales of Other Hot Drinks by Subsector: Value 2003-2008
Table 51 Retail Sales of Other Hot Drinks by Subsector: % Volume Growth 2003-2008
Table 52 Retail Sales of Other Hot Drinks by Subsector: % Value Growth 2003-2008
Table 53 Other Hot Drinks Company Shares 2004-2008
Table 54 Other Hot Drinks Brand Shares 2005-2008
Table 55 Forecast Retail Sales of Other Hot Drinks by Subsector: Volume 2008-2013
Table 56 Forecast Retail Sales of Other Hot Drinks by Subsector: Value 2008-2013
Table 57 Forecast Retail Sales of Other Hot Drinks by Subsector: % Volume Growth 2008-2013
Table 58 Forecast Retail Sales of Other Hot Drinks by Subsector: % Value Growth 2008-2013