Ice Cream in Brazil
Euromonitor International's Ice Cream in Brazil market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Buy online to access strategic market analysis and an interactive statistical database of volume and value market sizes, company and brand shares, distribution and pricing data.
Tables: 112 | Publication date: Oct 2009
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- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Table of contents
ICE CREAM IN BRAZIL : MARKET INSIGHT
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 1 Sales of Ice Cream by Subsector: Volume 2004-2009
Table 2 Sales of Ice Cream by Subsector: Value 2004-2009
Table 3 Sales of Ice Cream by Subsector: % Volume Growth 2004-2009
Table 4 Sales of Ice Cream by Subsector: % Value Growth 2004-2009
Table 5 Ice Cream Company Shares 2004-2008
Table 6 Ice Cream Brand Shares 2005-2008
Table 7 Impulse Ice Cream Company Shares 2004-2008
Table 8 Impulse Ice Cream Brand Shares 2005-2008
Table 9 Take-home Ice Cream Company Shares 2004-2008
Table 10 Take-home Ice Cream Brand Shares 2005-2008
Table 11 Sales of Ice Cream by Distribution Format: % Analysis 2004-2009
Table 12 Forecast Sales of Ice Cream by Subsector: Volume 2009-2014
Table 13 Forecast Sales of Ice Cream by Subsector: Value 2009-2014
Table 14 Forecast Sales of Ice Cream by Subsector: % Volume Growth 2009-2014
Table 15 Forecast Sales of Ice Cream by Subsector: % Value Growth 2009-2014
LOCAL COMPANY PROFILES - BRAZIL
AJINOMOTO INTERAMERICANA INDúSTRIA E COMéRCIO LTDA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Ajinomoto Interamericana Indústria e Comércio Ltda: Key Facts
Summary 2 Ajinomoto Interamericana Indústria e Comércio Ltda: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
BUNGE ALIMENTOS SA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Bunge Alimentos SA: Key Facts
Summary 4 Bunge Alimentos SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 5 Bunge Alimentos SA: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 6 Bunge Alimentos SA: Competitive Position 2008
COOPERATIVA CENTRAL DOS PRODUTORES RURAIS DE MINAS GERAIS LTDA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 7 Cooperativa Central dos Produtores Rurais de Minas Gerais Ltda: Key Facts
Summary 8 Cooperativa Central dos Produtores Rurais de Minas Gerais Ltda: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 9 Cooperativa Central dos Produtores Rurais de Minas Gerais Ltda: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 10 Cooperativa Central dos Produtores de Minas Gerais Ltda: Competitive Position 2008
DANONE LTDA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Danone Ltda: Key Facts
Summary 12 Danone Ltda: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 13 Danone Ltda: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 14 Danone Ltda: Competitive Position 2008
GOMES DA COSTA ALIMENTOS SA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 15 Gomes da Costa Alimentos SA: Key Facts
Summary 16 Gomes da Costa Alimentos SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
JOSAPAR-JOAQUIM OLIVEIRA SA PARTICIPAçõES - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 17 Josapar – Joaquim Oliveira SA Participações: Key Facts
Summary 18 Josapar – Joaquim Oliveira SA Participações: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
KRAFT FOODS BRASIL SA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 19 Kraft Foods Brasil SA: Key Facts
Summary 20 Kraft Foods Brasil SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 21 Kraft Foods Brasil SA: Competitive Position 2008
LABORATOIRES OM SA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 22 Agropalma SA: Key Facts
Summary 23 Agropalma SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 24 Agropalma SA: Production Statistics 2008
COMPETITIVE POSITIONING
M DIAS BRANCO INDúSTRIA E COMéRCIO DE ALIMENTOS LTDA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 25 M Dias Branco SA Comércio e Indústria: Key Facts
Summary 26 M Dias Branco SA Comércio e Indústria: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 27 M Dias Branco SA Comércio e Indústria: Production Statistics 2008
COMPETITIVE POSITIONING
Summary 28 M Dias Branco SA Comércio e Indústria: Competitive Position 2008
NESTLé BRASIL LTDA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 29 Nestlé Brasil Ltda: Key Facts
Summary 30 Nestlé Brasil Ltda: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 31 Nestlé Brasil Ltda: Competitive Position 2008
PANDURATA ALIMENTOS LTDA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 32 Pandurata Alimentos Ltda: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 33 Pandurata Alimentos Ltda: Competitive Position 2008
PERDIGãO AGROINDUSTRIAL SA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 34 Perdigão Agroindustrial SA: Key Facts
Summary 35 Perdigão Agroindustrial SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 36 Perdigão Agroindustrial SA: Production Statistics
Summary 37 Perdigão Agroindustrial SA: Operational Indicators
COMPETITIVE POSITIONING
Summary 38 Perdigão Agroindustrial SA: Competitive Position 2008
SADIA SA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 39 Sadia SA: Key Facts
Summary 40 Sadia SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 41 Sadia SA: Production Statistics
Summary 42 Sadia SA: Production Statistics
COMPETITIVE POSITIONING
Summary 43 Sadia SA: Competitive Position 2008
UNILEVER BESTFOODS BRASIL LTDA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 44 Unilever Bestfoods Brasil Ltda: Key Facts
Summary 45 Unilever Bestfoods Brasil Ltda: Operational Indicators
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 46 Unilever Bestfoods Brasil Ltda: Competitive Position 2008
YOKI ALIMENTOS SA - PACKAGED FOOD - BRAZIL
STRATEGIC DIRECTION
KEY FACTS
Summary 47 Yoki Alimentos SA: Key Facts
Summary 48 Yoki Alimentos SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 49 Yoki Alimentos SA: Competitive Position 2008
PACKAGED FOOD IN BRAZIL
EXECUTIVE SUMMARY
Brazil’s market continues to provide solid ground for multinationals
Private label products with health appeal have advantage during recession
Perdigão / Sadia merger creates strong player
Direct sales an alternative distribution channel for lower income consumers
Conservative but positive outlook remains for packaged food market in Brazil
KEY TRENDS AND DEVELOPMENTS
Brazilians begin turning to home-cooked meals due to fears of recession
Economic downturn favours a surge in consumption of private label items in packaged food
Alternative distribution attractive for companies targeting lower income consumers
Important acquisitions among leading manufacturers
MARKET DATA
Table 16 Sales of Packaged Food by Sector: Volume 2004-2009
Table 17 Sales of Packaged Food by Sector: Value 2004-2009
Table 18 Sales of Packaged Food by Sector: % Volume Growth 2004-2009
Table 19 Sales of Packaged Food by Sector: % Value Growth 2004-2009
Table 20 GBO Shares of Packaged Food 2004-2008
Table 21 NBO Shares of Packaged Food 2004-2008
Table 22 Brand Shares of Packaged Food 2005-2008
Table 23 Sales of Packaged Food by Distribution Format: % Analysis 2004-2009
Table 24 Sales of Packaged Food by Sector and Distribution Format: % Analysis 2009
Table 25 Forecast Sales of Packaged Food by Sector: Volume 2009-2014
Table 26 Forecast Sales of Packaged Food by Sector: Value 2009-2014
Table 27 Forecast Sales of Packaged Food by Sector: % Volume Growth 2009-2014
Table 28 Forecast Sales of Packaged Food by Sector: % Value Growth 2009-2014
FOODSERVICE – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 29 Foodservice Sales of Packaged Food by Sector: Volume 2004-2009
Table 30 Foodservice Sales of Packaged Food by Sector: % Volume Growth 2004-2009
Table 31 Forecast Foodservice Sales of Packaged Food by Sector: Volume 2009-2014
Table 32 Forecast Foodservice Sales of Packaged Food by Sector: % Volume Growth 2009-2014
IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 33 Sales of Impulse and Indulgence Products by Sector: Volume 2004-2009
Table 34 Sales of Impulse and Indulgence Products by Sector: Value 2004-2009
Table 35 Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2004-2009
Table 36 Sales of Impulse and Indulgence Products by Sector: % Value Growth 2004-2009
Table 37 Company Shares of Impulse and Indulgence Products 2004-2008
Table 38 Brand Shares of Impulse and Indulgence Products 2005-2008
Table 39 Forecast Sales of Impulse and Indulgence Products by Sector: Volume 2009-2014
Table 40 Forecast Sales of Impulse and Indulgence Products by Sector: Value 2009-2014
Table 41 Forecast Sales of Impulse and Indulgence Products by Sector: % Volume Growth 2009-2014
Table 42 Forecast Sales of Impulse and Indulgence Products by Sector: % Value Growth 2009-2014
NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 43 Sales of Nutrition/Staples by Sector: Volume 2004-2009
Table 44 Sales of Nutrition/Staples by Sector: Value 2004-2009
Table 45 Sales of Nutrition/Staples by Sector: % Volume Growth 2004-2009
Table 46 Sales of Nutrition/Staples by Sector: % Value Growth 2004-2009
Table 47 Company Shares of Nutrition/Staples 2004-2008
Table 48 Brand Shares of Nutrition/Staples 2005-2008
Table 49 Forecast Sales of Nutrition/Staples by Sector: Volume 2009-2014
Table 50 Forecast Sales of Nutrition/Staples by Sector: Value 2009-2014
Table 51 Forecast Sales of Nutrition/Staples by Sector: % Volume Growth 2009-2014
Table 52 Forecast Sales of Nutrition/Staples by Sector: % Value Growth 2009-2014
MEAL SOLUTIONS – KEY TRENDS AND
DEVELOPMENTS
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 53 Sales of Meal Solutions by Sector: Volume 2004-2009
Table 54 Sales of Meal Solutions by Sector: Value 2004-2009
Table 55 Sales of Meal Solutions by Sector: % Volume Growth 2004-2009
Table 56 Sales of Meal Solutions by Sector: % Value Growth 2004-2009
Table 57 Company Shares of Meal Solutions 2004-2008
Table 58 Brand Shares of Meal Solutions 2005-2008
Table 59 Forecast Sales of Meal Solutions by Sector: Volume 2009-2014
Table 60 Forecast Sales of Meal Solutions by Sector: Value 2009-2014
Table 61 Forecast Sales of Meal Solutions by Sector: % Volume Growth 2009-2014
Table 62 Forecast Sales of Meal Solutions by Sector: % Value Growth 2009-2014
DEFINITIONS
Summary 50 Research Sources