Kao Corp

Euromonitor International's company profile, Kao Corp offers detailed strategic analysis of the company's business, examining its performance in the household care market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

Back to > Previous page >  Household Care homepage > World homepage

Table of contents

HOUSEHOLD CARE : MARKET INSIGHT

STRATEGIC EVALUATION

SWOT Analysis

Prospects for the Household Care Business

Table 1 Kao Corp: World Sector Sales Performance 2005

Table 2 Kao Corp: Household Care Regional Sales Performance 2005

CORPORATE OVERVIEW

Strategic Objectives and Challenges

Operational and Distribution Strategies

Ownership Events

Summary 1 Kao Corp: Key Facts

PERFORMANCE BY REGION AND BY SECTOR

Household Care Market Assessment

Laundry care

Surface care

Dishwashing products

Toilet care products

Chlorine bleach

Table 3 Kao Corp: World Shares & Rankings in Household Care by Sector 2004-2005

Table 4 Kao Corp: World and Regional Shares in Household Care by Sector 2005

BRAND ASSESSMENT

Brand strategy

Attack

Family

Haita

Magiclean

Table 5 Kao Corp: Attack World Shares & Rankings in Household Care by Sector 2004-2005

Table 6 Kao Corp: Attack Regional Shares in Household Care by Sector 2005

Table 7 Kao Corp: Family World Shares & Rankings in Household Care by Sector 2004-2005

Table 8 Kao Corp: Family Regional Shares in Household Care by Sector 2005

Table 9 Kao Corp: Haita World Shares & Rankings in Household Care by Sector 2004-2005

Table 10 Kao Corp: Haita Regional Shares in Household Care by Sector 2005

Table 11 Kao Corp: Magiclean World Shares & Rankings in Household Care by Sector 2004-2005

Table 12 Kao Corp: Magiclean Regional Shares in Household Care by Sector 2005

APPENDICES

Financial Summary

Table 13 Kao Corp: Financial Summary 2001-2005

Company Background

Summary 2 Kao Corp: Historical Development

Summary 3 Kao Corp: Subsidiaries 2005

Summary 4 Kao Corp: Household Care Brands 2005

Summary 5 Kao Corp: Company Locations

Summary 6 Kao Corp: Websites

Back to > Previous page >  Household Care homepage > World homepage