Lactalis, Groupe
Euromonitor International's company profile, Lactalis, Groupe offers detailed strategic analysis of the company's business, examining its performance in the packaged food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .
Chapters: 1 | Publication date: Jan 2009
Table of contents
LACTALIS, GROUPE
STRATEGIC EVALUATION
Chart 1 Key Company Facts
Chart 2 SWOT – Lactalis, Groupe
Chart 3 Key Strategic Objectives and Challenges
COMPETITIVE POSITIONING
Chart 4 Performance vs. Packaged Food Market
Chart 5 Competitive Landscape
Chart 6 Lactalis in the Global Context
MARKET ASSESSMENT
Chart 7 Pressure to Expand Geographic Coverage
Chart 8 Expanding in Eastern Europe
DAIRY PRODUCTS OPPORTUNITIES
Chart 9 Cheese Dominates Dairy Products Activity
Chart 10 Dependent on Dairy Products
Chart 11 Growth Opportunities in Emerging Regions
Chart 12 Western European Dairy Products Outlook
Chart 13 Improving Position in Core Cheese Category
Chart 14 Joint Venture Provides Yoghurt Opportunities
Chart 15 Need to Build Functional Yoghurt Presence
Chart 16 Building Baby Food Presence at Home
Chart 17 Foundations for Growth in Oils and Fats
BRAND STRATEGY
Chart 18 Keeping Premium Focus to Target Growth
Chart 19 Strong Performance from Flagship Brand
RECOMMENDATIONS
Chart 20 Potential in Targeting Gourmet and Health Trends