Laos

The world's most comprehensive market research on consumer produc...

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Laos.

Country Report

Hot Drinks in Laos

Jan 2024

Hopes for a quick economic recovery from the pandemic have been overshadowed by internal and external factors that threaten household living standards in Laos. Depreciation and (largely as a result) high inflation have led to rising prices,…

USD 2,450
Country Report

Soft Drinks in Laos

Jan 2024

Hopes for a quick economic recovery from the pandemic have been overshadowed by internal and external factors that have threatened household living standards. Depreciation and consequent high inflation have led to rising prices, especially those of…

USD 2,450
Country Report

Home Care in Laos

Feb 2024

Inflation was high in 2023 and soaring food prices hit household budgets. The local currency continued to depreciate against most foreign currencies, particularly the US dollar and Thai baht, leading to higher consumer costs. This affected consumer…

USD 2,750
Country Report

Tissue and Hygiene in Laos

Mar 2024

Tissue and hygiene recorded steady growth in retail volume terms in 2023 although there was no widespread usage of most categories. Sustained economic recovery was aided by improved performances in tourism, transport and logistics services and…

USD 2,750
Country Report

Staple Foods in Laos

Dec 2023

In 2023, Laos is facing a new set of economic challenges attributed to the global surge in fuel prices, the devaluation of the Lao Kip, and rising inflation. As of April 2023, inflation increased significantly, primarily driven by the devaluation of…

USD 2,450
Country Report

Snacks in Laos

Jun 2023

In 2023, snacks in Laos continues to benefit from the full reopening of the economy as the COVID-19 pandemic has come to an end. With students returning to educational institutes full-time, this has partially driven demand as snacks are popular lunch…

USD 2,450
Country Report

Tobacco in Laos

Jun 2023

Despite government efforts to reduce smoking prevalence, cigarettes remain popular among the country’s large population of low-income men. Despite the struggling economy, consumers are not likely to cut out smoking but instead, trade down to…

USD 2,450
Country Report

Alcoholic Drinks in Laos

Jun 2023

After being negatively impacted by the COVID-19 pandemic in 2020, and starting to recover in 2021, alcoholic drinks is performing very well in 2022, in line with consumption opportunities resuming once again. While inflation is taking place, this is…

USD 2,450
Country Report

Retail in Laos

Mar 2023

Inflation remains high, making imported goods more expensive for consumers and restricting purchases of non-essentials, despite a degree of post-COVID-19 recovery. Retailing remains underdeveloped, with informal retailing dominant and benefiting from…

USD 2,450
Country Report

PEST Analysis: Laos

Dec 2023

An authoritarian stance continues to curb civil liberties and public debt is dangerously elevated in Laos. Although falling, inflation remains very high and is negatively impacting the economy and consumption, whilst the low unemployment rate is…

USD 300
Country Report

Consumer Health in Laos

Oct 2023

In 2023, health sensitivities among consumers in Laos, due to local diet and weather, have led to increased demand for consumer health products. Likewise, the prevalence of self-medication persists due to limited hospital access, leading consumers to…

USD 2,750
Country Report

Cooking Ingredients and Meals in Laos

Nov 2023

The COVID-19 pandemic has more or less come to an end in 2023, however, the country and economy faces a new set of challenges due to the international fuel hikes and inflation. As a result, most categories within cooking ingredients and meals have…

USD 2,450
Country Report

Beauty and Personal Care in Laos

May 2023

In 2022, sales are no longer impacted by the COVID-19 pandemic, with restrictions easing and consumers returning to pre-pandemic routines. This is boosting colour cosmetics and men’s grooming, as consumers once again prioritise their appearance.…

USD 2,750
Country Report

Dairy Products and Alternatives in Laos

Sep 2023

Dairy products is performing well in Laos in 2023, benefiting from its reputation being a key source of nutrition and the status of baby food as essential for all households with babies and infants. However, the industry is facing some challenges in…

USD 2,100
Country Briefing

Households: Laos

Aug 2023

The number of households is set to increase moderately in Laos over 2022-2027, with other remaining the dominant household type. In 2022 household spending was affected by inflation, which stood at 22.8% elevating living costs. The fastest household…

USD 300
Country Briefing

Income and Expenditure: Laos

Jul 2023

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 300
Country Briefing

Business Dynamics: Laos

Apr 2023

This report assesses the business environment in Laos, focusing on the regulatory environment, stability of the financial system, FDI intake, labour market flexibility and skillset, trade openness, mobility infrastructure, ICT adoption and innovative…

USD 300
Country Briefing

Economy, Finance and Trade: Laos

Mar 2023

The report examines the economic landscape of Laos and provides information on major monetary indicators, foreign trade, investments and government finance. The economy in Laos expanded in real terms in 2022, driven by increasing public and private…

USD 300
Future Demographics

Laos in 2040: The Future Demographic

Aug 2022

Rapid population expansion in Laos in 2021-2040 will be driven solely by positive rates of natural increase. Ageing will accelerate in the future, even though Laos will remain relatively young in a regional context due to its comparatively high birth…

USD 990
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