Laundry Care in the Netherlands
Euromonitor International's Laundry Care in the Netherlands market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 40 | Publication date: Oct 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Carpet cleaners; Fabric softeners; Laundry aids; Laundry detergents
Table of contents
HOUSEHOLD CARE IN THE NETHERLANDS : MARKET INSIGHT
EXECUTIVE SUMMARY
Better performance seen in household care market in 2008
Demand for convenience fuels sales of powerful and concentrated products
Intense competition within leading household care segments
Increasing availability of private label brands
Slower but continued growth predicted
KEY TRENDS AND DEVELOPMENTS
Rising demand for more convenient and concentrated products
Rising home image awareness
Increasing demand for eco-friendly brands
Impact of global economic downturn
Rising demand for private label brands
MARKET INDICATORS
Table 1 Households 2003-2008
MARKET DATA
Table 2 Sales of Household Care by Sector: Value 2003-2008
Table 3 Sales of Household Care by Sector: % Value Growth 2003-2008
Table 4 Household Care Company Shares 2004-2008
Table 5 Household Care Brand Shares 2005-2008
Table 6 Penetration of Private Label by Sector 2003-2008
Table 7 Sales of Household Care by Distribution Format: % Analysis 2003-2008
Table 8 Sales of Household Care by Sector and Distribution Format: % Analysis 2008
Table 9 Forecast Sales of Household Care by Sector: Value 2008-2013
Table 10 Forecast Sales of Household Care by Sector: % Value Growth 2008-2013
DEFINITIONS
Summary 1 Research Sources
LOCAL COMPANY PROFILES - NETHERLANDS
BOLTON NEDERLAND BV - HOUSEHOLD CARE - NETHERLANDS
STRATEGIC DIRECTION
Summary 2 Bolton Nederland BV Key Facts
COMPANY BACKGROUND
COMPETITIVE POSITIONING
Summary 3 Bolton Nederland BV: Competitive Position 2008
DALLI BV - HOUSEHOLD CARE - NETHERLANDS
STRATEGIC DIRECTION
KEY FACTS
Summary 4 Dalli Groep BV: Key Facts
COMPANY BACKGROUND
Summary 5 Dalli Groep BV: Operational Indicators
PRODUCTION
Summary 6 Dalli Groep BV: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 7 Dalli Groep BV: Competitive Position 2008
HG INTERNATIONAL BV - HOUSEHOLD CARE - NETHERLANDS
STRATEGIC DIRECTION
KEY FACTS
Summary 8 HG International BV: Key Facts
Summary 9 HG International BV: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 10 HG International BV: Competitive Position 2008
NEDAC SORBO BV - HOUSEHOLD CARE - NETHERLANDS
STRATEGIC DIRECTION
KEY FACTS
Summary 11 Nedac Sorbo BV: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 12 Nedac Sorbo BV: Competitive Position 2008
SPOTLESS BENELUX BV - HOUSEHOLD CARE - NETHERLANDS
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Spotless Benelux BV: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 14 Spotless Benelux BV: Competitive Position 2008
LAUNDRY CARE IN THE NETHERLANDS
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR INDICATORS
Table 11 Household Penetration of Washing Machines 2003-2008
SECTOR DATA
Table 12 Sales of Laundry Care by Subsector: Value 2003-2008
Table 13 Sales of Laundry Care by Subsector: % Value Growth 2003-2008
Table 14 Sales of Laundry Detergents by Type: Value 2003-2008
Table 15 Sales of Laundry Detergents by Type: % Value Growth 2003-2008
Table 16 Sales of Laundry Aids by Type: Value 2003-2008
Table 17 Sales of Laundry Aids by Type: % Value Growth 2003-2008
Table 18 Sales of Standard versus Concentrated Fabric Softeners: % Analysis 2004-2008
Table 19 Laundry Care Company Shares 2004-2008
Table 20 Laundry Care Brand Shares 2005-2008
Table 21 Laundry Detergents Company Shares 2004-2008
Table 22 Laundry Detergents Brand Shares 2005-2008
Table 23 Laundry Aids Company Shares 2004-2008
Table 24 Laundry Aids Brand Shares 2005-2008
Table 25 Forecast Sales of Laundry Care by Subsector: Value 2008-2013
Table 26 Forecast Sales of Laundry Care by Subsector: % Value Growth 2008-2013