Mast-Jägermeister AG

Euromonitor International's company profile, Mast-Jägermeister AG offers detailed strategic analysis of the company's business, examining its performance in the spirits market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success .

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Table of contents

STRATEGIC EVALUATION

SWOT ANALYSIS

Strengths

Weaknesses

Opportunities

Threats

PROSPECTS FOR THE SPIRITS BUSINESS

US and domestic market keys to future growth

Growing cocktail culture the key

Marketing key to past and future success

Do not over extend!

STRATEGIC OBJECTIVES AND CHALLENGES

Geographic expansion

Acquisitions

Target for acquisition

Table 1 Mast-Jägermeister AG: Spirits World Sector Sales Performance 2005

Table 2 Mast-Jägermeister AG: Spirits Regional Sales Performance 2005

CORPORATE STRUCTURE

Ownership

Table 3 Ownership of Mast-Jägermeister

Financials

OPERATIONAL AND DISTRIBUTION STRATEGIES

Summary 1 Production and Distribution Arrangements

Summary 2 Mast-Jägermeister AG: Key Facts

Table 4 Mast-Jägermeister AG: Jägermeister World Shares & Rankings in Spirits by Sector 2004-2005

Table 5 Mast-Jägermeister AG: Jägermeister Regional Shares in Spirits by Sector 2005

APPENDICES

FINANCIAL SUMMARY

Table 6 Mast-Jägermeister AG: Financial Summary 2002-2006

COMPANY BACKGROUND

Summary 3 Mast-Jägermeister AG: Historical Development

Summary 4 Mast-Jägermeister AG: Spirits Brands 2005

Summary 5 Mast-Jägermeister AG: Websites

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