Men's Grooming Products in Bulgaria
Euromonitor International's Men's Grooming Products in Bulgaria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 39 | Publication date: May 2008
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Men's shaving; Men's toiletries
Table of contents
COSMETICS AND TOILETRIES IN BULGARIA : MARKET INSIGHT
EXECUTIVE SUMMARY
2007 brought the highest growth rates in the past decade
Premium cosmetics become a key segment in the industry
Multinational brands expand, local manufacturers shrink
Store-based retailing remains the key distribution channel
Moderate growth and fierce competition expected
KEY TRENDS AND DEVELOPMENTS
Half of local producers fail to comply with EU standards
Local companies struggle to compete with multinationals
Cosmetics and toiletries fairs and presentations boost the sector
Multinational companies define the cosmetics and toiletries market
Direct sales move the local cosmetics and toiletries market
MARKET INDICATORS
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2002-2007
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2002-2007
Table 3 Sales of Premium Cosmetics by Sector: Value 2002-2007
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2002-2007
Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2003-2007
Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2003-2007
Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2004-2007
Table 8 Penetration of Private Label by Sector by Retail Value 2002-2007
Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2002-2007
Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2007
Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2007-2012
Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2007-2012
Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2007-2012
Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2007-2012
APPENDIX
Gift Sets
DEFINITIONS
Sources
Summary 1 Research Sources
LOCAL COMPANY PROFILES - BULGARIA
ALEN MAK AD - COSMETICS AND TOILETRIES - BULGARIA
STRATEGIC DIRECTION
KEY FACTS
Summary 2 Alen Mak AD: Key Facts
Summary 3 Alen Mak AD: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Alen Mak AD: Competitive Position 2007
AROMA AD - COSMETICS AND TOILETRIES - BULGARIA
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Aroma AD: Key Facts
Summary 6 Aroma AD: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 7 Aroma AD: Competitive Position 2007
KRASNAYA LINIA BULGARIA LTD - COSMETICS AND TOILETRIES - BULGARIA
STRATEGIC DIRECTION
KEY FACTS
Summary 8 Krasnaya Linia Bulgaria Ltd.: Key Facts
Summary 9 Krasnaya Linia Bulgaria Ltd.: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 10 Krasnaya Linia Bulgaria Ltd.: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 11 Krasnaya Linia Bulgaria Ltd.: Competitive Position 2007
RUBELLA BEAUTY AD - COSMETICS AND TOILETRIES - BULGARIA
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Rubella Beauty AD: Key Facts
Summary 13 Rubella Beauty AD: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 14 Rubella Beauty AD: Competitive Position 2007
STS COSMETICS OOD - COSMETICS AND TOILETRIES - BULGARIA
STRATEGIC DIRECTION
KEY FACTS
Summary 15 STS Cosmetics OOD: Key Facts
Summary 16 STS Cosmetics OOD: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 17 STS Cosmetics OOD: Competitive Position 2007
MEN'S GROOMING PRODUCTS IN BULGARIA
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 15 Retail Sales of Electric Shavers 2003-2007
Table 16 Sales of Men's Grooming Products by Subsector: Value 2002-2007
Table 17 Sales of Men's Grooming Products by Subsector: % Value Growth 2002-2007
Table 18 Sales of Men's Razors and Blades by Type 2005-2007
Table 19 Men's Grooming Products Company Shares by Retail Value 2003-2007
Table 20 Men's Grooming Products Brand Shares by Retail Value 2004-2007
Table 21 Forecast Sales of Men's Grooming Products by Subsector: Value 2007-2012
Table 22 Forecast Sales of Men's Grooming Products by Subsector: % Value Growth 2007-2012