Men's Grooming Products in Poland
Euromonitor International's Men's Grooming Products in Poland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
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Tables: 43 | Publication date: Jun 2009
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Product coverage
Men's shaving; Men's toiletries
Table of contents
COSMETICS AND TOILETRIES IN POLAND : MARKET INSIGHT
EXECUTIVE SUMMARY
The primacy of appearance propels demand for cosmetics and toiletries
Ongoing product specialisation and segmentation
Multinationals hold dominant positions
Specialist retailers gain ground
Optimistic forecast for future growth in cosmetics and toiletries
KEY TRENDS AND DEVELOPMENTS
Rising importance of health and wellness impacts sales of cosmetics and toiletries
Celebrity endorsement being a popular promotional tool
Domestic companies aim at strengthening their positions
Product specialisation a key direction in new product development
Anti-ageing, a hot trend
MARKET DATA
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008
Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 5 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008
Table 6 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008
Table 7 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008
Table 8 Penetration of Private Label by Sector by Retail Value 2003-2008
Table 9 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008
Table 10 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008
Table 11 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013
Table 12 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013
Table 13 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 14 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
APPENDIX
Gift Sets
DEFINITIONS
LOCAL COMPANY PROFILES - POLAND
LABORATORIUM KOSMETYCZNE DR IRENA ERIS SA - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 1 Laboratorium Kosmetyczne Dr Irena Eris SA: Key Facts
Summary 2 Laboratorium Kosmetyczne Dr Irena Eris SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 3 Laboratorium Kosmetyczne Dr Irena Eris SA: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 4 Laboratorium Kosmetyczne Dr Irena Eris SA: Competitive Position 2008
OCEANIC PRZEDSIEBIORSTWO FARMACEUTYCZNO-KOSMETYCZNE - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 5 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Key Facts
Summary 6 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 7 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 8 Oceanic Przedsiebiorstwo Farmaceutyczno-Kosmetyczne: Competitive Position 2008
POLLENA-EWA SA - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 9 Pollena Ewa SA: Key Facts
Summary 10 Pollena Ewa SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 11 Pollena Ewa SA: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 12 Pollena Ewa SA: Competitive Position 2008
SORAYA SA - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 13 Soraya SA: Key Facts
Summary 14 Soraya SA: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 15 Soraya SA: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 16 Soraya SA: Competitive Position 2008
ZIAJA LTD ZAKLAD PRODUKCJI LEKOW SP ZOO - COSMETICS AND TOILETRIES - POLAND
STRATEGIC DIRECTION
KEY FACTS
Summary 17 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Key Facts
Summary 18 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Operational Indicators
COMPANY BACKGROUND
PRODUCTION
Summary 19 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Production Statistics 2007
COMPETITIVE POSITIONING
Summary 20 Ziaja Ltd Zaklad Produkcji Lekow Sp zoo: Competitive Position 2008
MEN'S GROOMING PRODUCTS IN POLAND
HEADLINES
TRENDS
COMPETITIVE LANDSCAPE
PROSPECTS
SECTOR DATA
Table 15 Sales of Electric Shavers by Value 2004-2008
Table 16 Sales of Men's Grooming Products by Subsector: Value 2003-2008
Table 17 Sales of Men's Grooming Products by Subsector: % Value Growth 2003-2008
Table 18 Sales of Men's Razors and Blades by Type: % Value Breakdown 2005-2008
Table 19 Men's Grooming Products Company Shares by Retail Value 2004-2008
Table 20 Men's Grooming Products Brand Shares by Retail Value 2005-2008
Table 21 Men's Razors and Blades Brand Shares by Retail Value 2005-2008
Table 22 Forecast Sales of Men's Grooming Products by Subsector: Value 2008-2013
Table 23 Forecast Sales of Men's Grooming Products by Subsector: % Value Growth 2008-2013